
commercial production company · Los Angeles
Smuggler
SMUGGLER is an internationally acclaimed production company and global studio that produces film, TV, commercials, music videos, virtual reality projects, and theatrical productions, representing a roster of award-winning directors. Founded in 2002 by Patrick Milling-Smith and Brian Carmody in Los Angeles, California, United States. FrameThrower's visual library has 432 Smuggler commercials (2003–2026), cut shot by shot, 113 of them award-winning, for clients including Apple, E*Trade, Telstra and Squarespace, directed by Randy Krallman, Henry-Alex Rubin and Ivan Zacharias among others.
- 432
- Commercials in our library
- 113
- Award-winning
- 2003–2026
- Active
- 2002
- Founded
- Los Angeles
- Based in
- 3
- Offices
01 · Featured
Smuggler's most awarded commercial
D&AD Yellow Pencil 2023
Vanish “Me, My Autism & I” 2023
A young autistic girl struggles with sensory overload and social anxiety, finding comfort in her favorite hoodie, which her family learns to respect and protect with Vanish.
Directed by Tom Hooper · Havas · Smuggler
02 · Directors
Notable directors at Smuggler
Who made the work, and how much of it won awards. From the credits on every spot.
© Temptations13 award-winningRandy Krallman42 spots · Temptations “Teenage Cat”
© Gatorade13 award-winningHenry-Alex Rubin34 spots · Gatorade “Made in NY”
© Nike11 award-winningIvan Zacharias16 spots · Nike “I Feel Pretty”
© Huggies10 award-winningMark Molloy16 spots · Huggies “Welcome to the World, Baby”
© Vanish6 award-winningTom Hooper16 spots · Vanish “Me, My Autism & I”
© The Prince's Trust5 award-winningMiles Jay19 spots · The Prince's Trust “Parallel Lives”
© Gucci4 award-winningrubberband21 spots · Gucci “The Gucci Lido Campaign”
© adidas4 award-winningBrian Beletic9 spots · adidas “Unstoppable”
© Libresse4 award-winningLucy Forbes8 spots · Libresse “Never Just a Period”
© eBay3 award-winningTom Speers14 spots · eBay “Lamp”
© Lucozade3 award-winningChristopher Hewitt3 spots · Lucozade “Anthony Joshua”
© Chrysler SRT Viper2 award-winningJaron Albertin12 spots · Chrysler SRT Viper “Body And Soul”
03 · Clients
Smuggler's clients
Every brand in the library, by award-winning work.
- Apple2020–2026
13 commercials · 9 award-winning
- E*Trade2008–2024
7 commercials · 4 award-winning
- Telstra2025–2026
7 commercials · 4 award-winning
- Squarespace2016–2023
6 commercials · 4 award-winning
- Nike2006–2022
6 commercials · 3 award-winning
- Sandy Hook Promise2018–2023
3 commercials · 3 award-winning
- eBay2007–2026
3 commercials · 3 award-winning
- Temptations2023–2025
3 commercials · 2 award-winning
- Unicef2017
2 commercials · 2 award-winning
- Lucozade2018
2 commercials · 2 award-winning
- Itv2021–2022
2 commercials · 2 award-winning
- Huggies2021–2022
2 commercials · 2 award-winning
Also: Google, truth, Zara, The National Lottery, META, Volkswagen, Budweiser, Gatorade, Rimowa, Burberry, Geico, OpenAI
04 · Works with
Who Smuggler works with
From the credits: the companies behind the spots, by number of spots.
Agencies Smuggler works for
05 · Awards
Smuggler's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
16
Ciclope
.
16
British Arrows
.
14
Clio Awards
.
9
Cannes Lions
.
9
Epica
.
9
AICP Awards
.
8
Creative Circle
.
5
The One Show
.
Top award-winning spots
- D&AD Yellow Pencil 2023Vanish “Me, My Autism & I”
- Cannes Lions Gold 2007Nike “I Feel Pretty”
- Cannes Lions Gold 2007Nike “Pretty”
- The One Show Gold 2005adidas “Unstoppable”
- Eurobest Grand Prix 2024Libresse “Never Just a Period”
- Clio Awards Gold 2025Bodyform “Never Just a Period”
- British Arrows Gold 2025Temptations “Teenage Cat”
- British Arrows Gold 2025Waitrose “Sweet Suspicion”
06 · Work
Commercials by Smuggler
Our visual library has 432 Smuggler commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.
Per year · gold = award-winning
Latest
© BudweiserBudweiser “American Icons” 2026AICP Awards Winner 2026
© eBayeBay “Lamp” 2026British Arrows Silver 2026
© MetaMeta “Secret Santa” 2026Creative Circle Gold 2026Most awarded
© VanishVanish “Me, My Autism & I” 2023Dir. Tom Hooper · HavasD&AD Yellow Pencil 2023
© NikeNike “I Feel Pretty” 2007Dir. Ivan Zacharias · Wieden+KennedyCannes Lions Gold 2007
© NikeNike “Pretty” 2006Dir. Ivan Zacharias · Wieden+KennedyCannes Lions Gold 2007
© adidasadidas “Unstoppable” 2005Dir. Brian Beletic · TBWA\Chiat\DayThe One Show Gold 2005
© LibresseLibresse “Never Just a Period” 2025Dir. Lucy Forbes · AMV BBDOEurobest Grand Prix 2024
© BodyformBodyform “Never Just a Period” 2025Dir. Lucy Forbes · AMV BBDOClio Awards Gold 2025
© TemptationsTemptations “Teenage Cat” 2025Dir. Randy Krallman · adam&eve\TBWABritish Arrows Gold 2025
© WaitroseWaitrose “Sweet Suspicion” 2025Dir. Lucy Forbes · Saatchi & SaatchiBritish Arrows Gold 2025
© AppleApple “Flock” 2024Dir. Ivan Zacharias · TBWA\Media Arts LabBritish Arrows Gold 2025
© UpworkUpwork “This Is How We Work Now” 2022Dir. Ivan Zacharias · AltoClio Awards Gold 2023
© PhexxiPhexxi “House Rules” 2022Dir. Filip Engstrom · McCann Health New JerseyClio Awards Gold 2022
© VolvoVolvo “Ultimate Safety Test” 2022Dir. Ivan Zacharias · GreyBritish Arrows Gold 2022
© GatoradeGatorade “Made in NY” 2014Dir. Henry-Alex Rubin · TBWA\Chiat\DayClio Awards Gold 2015
© SonySony “Four Times The Detail” 2014McCannBritish Arrows Gold 2014
© truthtruth “Poop vs Pee” 2013Dir. Henry-Alex Rubin · Arnold WorldwideClio Awards Gold 2013
© ConverseConverse “History Made in the Making” 2012Dir. Brian Beletic · AnomalyClio Awards Gold 2012
© BudweiserBudweiser “American Icons” 2026Dir. Henry-Alex Rubin · BBDOAICP Awards Winner 2026
© GoogleGoogle “Dream Job” 2025Dir. Henry-Alex Rubin · Google Creative LabAICP Awards Winner 2025
© HuggiesHuggies “Welcome to the World, Baby” 2021Dir. Mark Molloy · Droga5AICP Awards Winner 2021
© Google NestGoogle Nest “Anthem” 2020Dir. Mark Molloy · 72andSunnyAICP Awards Winner 2020
© The Prince's TrustThe Prince's Trust “Parallel Lives” 2017Dir. Miles Jay · CHI & PartnersAICP Awards Winner 2017
© ToyotaToyota “Discovery Machine” 2017AICP Awards Winner 2017
© JordanJordan “The Winning Moment” 2016Dir. Brian Beletic · Wieden+KennedyAICP Awards Winner 2016
© NikeNike “Game On, World” 2013AICP Awards Winner 2013
07 · For producers
What producers use Smuggler's page for
01Who directs for Smuggler
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind Smuggler's 432 commercials, with the agencies and awards.
© Vanish
© Nike
© Nike
© adidasRandy Krallman · Henry-Alex Rubin · Guy Shelmerdine02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
Smuggler's work by year, brand and award in one place, and the companies with a similar body of work.
© Old Spice
© Anthropic
© Nextel
© SkinnySimilar: MJZ, Biscuit Filmworks, Hungry Man
08 · Questions
About Smuggler
What commercials has Smuggler made?+
432 in the library, 2003–2026, including Vanish “Me, My Autism & I”, Nike “I Feel Pretty”, Nike “Pretty” and adidas “Unstoppable”.
Which agencies has Smuggler worked with?+
Droga5 (20), adam&eve\TBWA (20), Wieden+Kennedy (14), TBWA\Chiat\Day (10) and Grey (10).
Which directors are behind Smuggler's commercials?+
Randy Krallman (42), Henry-Alex Rubin (34), Guy Shelmerdine (23), Benji Weinstein (23), rubberband (21) and Miles Jay (19).
What awards has Smuggler's work won?+
113 award-winning spots, including D&AD Yellow Pencil 2023 for Vanish “Me, My Autism & I”, Cannes Lions Gold 2007 for Nike “I Feel Pretty” and Cannes Lions Gold 2007 for Nike “Pretty”.
Who runs Smuggler?+
Patrick Milling-Smith (CEO / Founding Partner (2026) [cite: 1, DESCRIPTION: SMUGGLER is an internationally acclaimed production company and global studio that produces film, TV, commercials, music videos, virtual reality projects, and theatrical productions, representing a roster of award-winning directors. [cite: 1, 2, 3, 6, 13, 23]).
Where is Smuggler based?+
Los Angeles, California, United States, with offices in New York, London, Miami.
Who are Smuggler's clients?+
In the library: Apple (13 commercials, 2020–2026), E*Trade (7 commercials, 2008–2024), Telstra (7 commercials, 2025–2026), Squarespace (6 commercials, 2016–2023), Nike (6 commercials, 2006–2022) and Sandy Hook Promise (3 commercials, 2018–2023).
09 · Discover
Other production companies with similar work
Not connected to Smuggler: matched by the ideas, tone and categories of their commercials.




