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advertising agency

Anomaly

Anomaly is a global creative company and advertising agency that treats an advertising brief as a business problem, assembling talent across strategy, design, technology, media, content, and product development. Founded in 2004 by Carl Johnson, Jason DeLand, Mike Byrne, Justin Barocas and Johnny Vulkan. It is part of Stagwell since 2021 (MDC Partners, which merged with Stagwell, acquired a 60% stake in 2011). FrameThrower's visual library has 205 Anomaly commercials (2012–2026), cut shot by shot, 40 of them award-winning, for clients including Dick's Sporting Goods, Expedia, Johnnie Walker and Nbc, directed by Paul Hunter, Nicolás Méndez and Brian Beletic among others.

Visit anomaly.com
205
Commercials in our library
40
Award-winning
2012–2026
Active
2004
Founded
7
Offices

01 · Featured

Anomaly's most awarded commercial

DICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), still© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), frame 2© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), frame 3© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), frame 4© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), frame 5© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” (2019), frame 6© DICK'S Sporting Goods

Clio Awards Grand Prix 2019

DICK'S Sporting Goods “DICK'S Sporting Goods: The Table” 2019

A ping pong table in a family's basement transforms over the years, witnessing countless memories, from childhood games to holiday gatherings, symbolizing the enduring power of shared experiences.

Anomaly

Also watch

Video: Anomaly on Vimeo

Dick's Sporting Goods “Focus and Explode” 2014 →Cannes Lions Gold 2014

02 · Directors

Notable directors at Anomaly

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

Anomaly's clients

Every brand in the library, by award-winning work.

  • Dick's Sporting Goods2013–2024

    14 commercials · 6 award-winning

  • Expedia2023–2024

    6 commercials · 4 award-winning

  • Johnnie Walker2015–2024

    8 commercials · 3 award-winning

  • Nbc2018

    3 commercials · 3 award-winning

  • Converse2012–2017

    4 commercials · 2 award-winning

  • Cancer Research UK2016–2023

    4 commercials · 2 award-winning

  • Diet Coke2018–2021

    3 commercials · 2 award-winning

  • Liquid I.V.2025–2026

    3 commercials · 2 award-winning

  • Hoka2023–2024

    3 commercials · 2 award-winning

  • Budweiser2013–2026

    11 commercials · 1 award-winning

  • Revolut2024–2026

    9 commercials · 1 award-winning

  • Rimowa2019–2026

    6 commercials · 1 award-winning

Also: Mini, Grubhub, Jimmy John's, Diageo, Zalando, Zalando SE, Beats by Dre, Google Pixel Germany, Meta, Virgin Trains, Crown Royal Apple Whiskey, Visa

04 · Works with

Who Anomaly works with

From the credits: the companies behind the spots, by number of spots.

05 · Awards

Anomaly's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 10

    Clio Awards

    1 top prize

  • 5

    London International Awards

    .

  • 5

    AICP Awards

    .

  • 4

    British Arrows

    .

  • 3

    Cannes Lions

    .

  • 2

    ADC Awards

    .

  • 2

    shots Awards

    .

  • 2

    Ciclope

    .

Top award-winning spots

  • Clio Awards Grand Prix 2019DICK'S Sporting Goods “DICK'S Sporting Goods: The Table”
  • Cannes Lions Gold 2014Dick's Sporting Goods “Focus and Explode”
  • D&AD Yellow Pencil 2015Diageo “Sapeurs”
  • Clio Awards Gold 2023Hoka “Murmuration”
  • British Arrows Gold 2019Rimowa “Adwoa”
  • Clio Awards Gold 2012Converse “History Made in the Making”
  • AICP Awards Winner 2021Diet Coke “Drink What Ya Mama Gave Ya”
  • AICP Awards Winner 2020Crown Royal Apple Whiskey “Crown Royal Apple”

Company honours

  • Campaign's Agency of the Year Global, Gold in Global Diversity and Inclusion Initiative (2023)strategyonline.ca
  • Adweek's 2022 US Agency of the Year (2022)en.wikipedia.org
  • Fast Company's “World's Most Innovative Companies” (2020)en.wikipedia.org

06 · Work

Commercials by Anomaly

Our visual library has 205 Anomaly commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.

Per year · gold = award-winning

2015
2020
2025

Latest

Grubhub “The Feest” (2026)© GrubhubGrubhub “The Feest” 2026shots Awards Gold 2026
Liquid I.V. “Take a Look” (2026)© Liquid I.V.Liquid I.V. “Take a Look” 2026Clio Awards Bronze 2026
Kinder Bueno “Yes Bueno 2026” (2026)© Kinder BuenoKinder Bueno “Yes Bueno 2026” 2026
Chevrolet “Anthem” (2026)© ChevroletChevrolet “Anthem” 2026
Bud Light “Keg” (2026)© Bud LightBud Light “Keg” 2026

Most awarded

  • DICK'S Sporting Goods "DICK'S Sporting Goods: The Table" (2019) commercial still© DICK'S Sporting GoodsDICK'S Sporting Goods “DICK'S Sporting Goods: The Table” 2019AnomalyClio Awards Grand Prix 2019
  • Dick's Sporting Goods "Focus and Explode" (2014) commercial still© Dick's Sporting GoodsDick's Sporting Goods “Focus and Explode” 2014AnomalyCannes Lions Gold 2014
  • Diageo "Sapeurs" (2014) commercial still© DiageoDiageo “Sapeurs” 2014Dir. Jake Scott · AnomalyD&AD Yellow Pencil 2015
  • Hoka "Murmuration" (2023) commercial still© HokaHoka “Murmuration” 2023Dir. Leigh Powis · AnomalyClio Awards Gold 2023
  • Rimowa "Adwoa" (2019) commercial still© RimowaRimowa “Adwoa” 2019Dir. Jonas Lindstroem · AnomalyBritish Arrows Gold 2019
  • Converse "History Made in the Making" (2012) commercial still© ConverseConverse “History Made in the Making” 2012Dir. Brian Beletic · AnomalyClio Awards Gold 2012
  • Diet Coke "Drink What Ya Mama Gave Ya" (2021) commercial still© Diet CokeDiet Coke “Drink What Ya Mama Gave Ya” 2021AnomalyAICP Awards Winner 2021
  • Crown Royal Apple Whiskey "Crown Royal Apple" (2020) commercial still© Crown Royal Apple WhiskeyCrown Royal Apple Whiskey “Crown Royal Apple” 2020Dir. Golden Wolf · AnomalyAICP Awards Winner 2020
  • Nbc "NBC Olympics - Mikaela" (2018) commercial still© NbcNbc “NBC Olympics - Mikaela” 2018Dir. Paul Hunter · AnomalyAICP Awards Winner 2018
  • Nbc "NBC Olympics - Nathan" (2018) commercial still© NbcNbc “NBC Olympics - Nathan” 2018Dir. Paul Hunter · AnomalyAICP Awards Winner 2018
  • Nbc "NBC Olympics - Shaun" (2018) commercial still© NbcNbc “NBC Olympics - Shaun” 2018Dir. Paul Hunter · AnomalyAICP Awards Winner 2018
  • Budweiser "Born The Hard Way" (2017) commercial still© BudweiserBudweiser “Born The Hard Way” 2017Dir. Chris Sargent · AnomalyCannes Lions Silver 2017
  • Dick's Sporting Goods "Every Pitch" (2013) commercial still© Dick's Sporting GoodsDick's Sporting Goods “Every Pitch” 2013Dir. Derek Cianfrance · AnomalyD&AD Graphite Pencil 2014
  • Hoka "Hoka | Bird's Eye" (2024) commercial still© HokaHoka “Hoka | Bird's Eye” 2024AnomalyClio Awards Silver 2024
  • Meta "Wish for the Extraordinary" (2023) commercial still© MetaMeta “Wish for the Extraordinary” 2023Dir. Sam Brown · AnomalyClio Awards Silver 2023
  • Virgin Trains "Very Fast Chair" (2020) commercial still© Virgin TrainsVirgin Trains “Very Fast Chair” 2020Dir. Keith Schofield · AnomalyBritish Arrows Silver 2020
  • Beats by Dre "Got No Strings" (2017) commercial still© Beats by DreBeats by Dre “Got No Strings” 2017Dir. Brian Beletic · AnomalyClio Awards Silver 2017
  • Cancer Research UK "Cancer Is Happening Right Now: Adyan Sings" (2017) commercial still© Cancer Research UKCancer Research UK “Cancer Is Happening Right Now: Adyan Sings” 2017Dir. Olly Lambert · AnomalyBritish Arrows Silver 2017
  • Grubhub "The Feest" (2026) commercial still© GrubhubGrubhub “The Feest” 2026Dir. Yorgos Lanthimos · Anomalyshots Awards Gold 2026
  • Diet Coke "Drink What Your Mama Gave Ya" (2021) commercial still© Diet CokeDiet Coke “Drink What Your Mama Gave Ya” 2021Dir. Los Perez · Anomalyshots Awards Gold 2021
  • Johnnie Walker "Keep Walking" (2015) commercial still© Johnnie WalkerJohnnie Walker “Keep Walking” 2015AnomalyANDY Awards Gold 2015
  • Expedia "Bubbles" (2023) commercial still© ExpediaExpedia “Bubbles” 2023Dir. Nicolás Méndez · AnomalyLondon International Awards Silver 2023
  • Expedia "Casa" (2023) commercial still© ExpediaExpedia “Casa” 2023Dir. Nicolás Méndez · AnomalyLondon International Awards Silver 2023
  • Expedia "Plates" (2023) commercial still© ExpediaExpedia “Plates” 2023Dir. Lope Serrano · AnomalyLondon International Awards Silver 2023

07 · For producers

What producers use Anomaly's page for

  1. 01Who Anomaly hires

    Before a pitch, you need to know which directors and production companies an agency trusts.

    The directors and production companies behind Anomaly's 205 commercials, spot by spot.

    DICK'S Sporting Goods “DICK'S Sporting Goods: The Table”© DICK'S Sporting GoodsDick's Sporting Goods “Focus and Explode”© Dick's Sporting GoodsDiageo “Sapeurs”© DiageoHoka “Murmuration”© Hoka
    Leigh Powis · Jake Scott · Paul Hunter

  2. 02Audit an agency's work

    Comparing companies means hunting through reels, trade press and award sites.

    Anomaly's work by year, brand and award in one place, and the companies with a similar body of work.

    Wieden+Kennedy© DoorDashOgilvy© DoveDroga5© The New York TimesAMV BBDO© Guinness
    Similar: Wieden+Kennedy, Ogilvy, Droga5

08 · News

Anomaly in the news

The latest stories we could source.

  • 2026-09Franke Rodriguez on Keeping Anomaly Anomalous.LBB
  • 2026-04Anomaly Makes a Play for Paris Creative Talent With New Office.adweek.com

09 · Questions

About Anomaly

What commercials has Anomaly made?+

205 in the library, 2012–2026, including DICK'S Sporting Goods “DICK'S Sporting Goods: The Table”, Dick's Sporting Goods “Focus and Explode”, Diageo “Sapeurs” and Hoka “Murmuration”.

Which directors does Anomaly work with?+

Leigh Powis (7), Jake Scott (6), Paul Hunter (4), Nicolás Méndez (4), Daniel Wolfe (4) and Hernán Corera (4).

What awards has Anomaly's work won?+

40 award-winning spots, including Clio Awards Grand Prix 2019 for DICK'S Sporting Goods “DICK'S Sporting Goods: The Table”, Cannes Lions Gold 2014 for Dick's Sporting Goods “Focus and Explode” and D&AD Yellow Pencil 2015 for Diageo “Sapeurs”.

Who owns Anomaly?+

Anomaly is part of Stagwell since 2021 (MDC Partners, which merged with Stagwell, acquired a 60% stake in 2011).

Who runs Anomaly?+

Franke Rodriguez (CEO (Anomaly New York and Toronto offices), 2026), Mehdi Benali (CEO (Anomaly Paris), 2026) and Olivier Aumard (Chief Creative Officer (Anomaly Paris), 2026).

Who are Anomaly's clients?+

In the library: Dick's Sporting Goods (14 commercials, 2013–2024), Expedia (6 commercials, 2023–2024), Johnnie Walker (8 commercials, 2015–2024), Nbc (3 commercials, 2018–2018), Converse (4 commercials, 2012–2017) and Cancer Research UK (4 commercials, 2016–2023).

10 · Discover

Other agencies with similar work

Not connected to Anomaly: matched by the ideas, tone and categories of their commercials.