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advertising agency · New York

McCann

McCann is an American global advertising agency network with offices in over 120 countries, offering services such as marketing and branding for businesses. Founded in 1912 by Harrison McCann and Alfred Erickson in New York, United States. It is part of Interpublic Group (IPG). FrameThrower's visual library has 227 McCann commercials (1992–2026), cut shot by shot, 66 of them award-winning, for clients including Mastercard, Just Eat, Verizon and Aldi, directed by Romain Chassaing, J.j. Adler and Chris Palmer among others.

Visit mccann.com
227
Commercials in our library
66
Award-winning
1992–2026
Active
1912
Founded
New York
Based in
6
Offices

01 · Featured

McCann's most awarded commercial

Aldi “Kevin the Carrot” (2016), still© AldiAldi “Kevin the Carrot” (2016), frame 2© AldiAldi “Kevin the Carrot” (2016), frame 3© AldiAldi “Kevin the Carrot” (2016), frame 4© AldiAldi “Kevin the Carrot” (2016), frame 5© AldiAldi “Kevin the Carrot” (2016), frame 6© Aldi

Effie Awards Grand Prix 2017

Aldi “Kevin the Carrot” 2016

A small, adventurous carrot named Kevin embarks on a perilous journey across a festive Christmas dinner table to meet Santa Claus.

McCann

Also watch

Video: McCann London on Vimeo

Aldi “Like Brands” 2012 →British Arrows Gold 2012

02 · Directors

Notable directors at McCann

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

McCann's clients

Every brand in the library, by award-winning work.

  • Mastercard1999–2024

    10 commercials · 7 award-winning

  • Just Eat2019–2026

    13 commercials · 5 award-winning

  • Verizon2017–2019

    3 commercials · 3 award-winning

  • Aldi2012–2024

    7 commercials · 2 award-winning

  • Sony Mobile2012–2013

    2 commercials · 2 award-winning

  • Washington State Lottery1996–1997

    2 commercials · 2 award-winning

  • Girls Who Code2016–2017

    2 commercials · 2 award-winning

  • Wimbledon2018–2022

    3 commercials · 1 award-winning

  • General Motors2021–2022

    2 commercials · 1 award-winning

  • Movistar2014–2019

    2 commercials · 1 award-winning

  • Ikea2018–2019

    2 commercials · 1 award-winning

  • Staples2006–2025

    2 commercials · 1 award-winning

Also: Durex, Smirnoff, New York Lottery, AT&T, Netcom, Campofrio Food Group, Calvo, Widere, Ibwomen, Neom, Kotex, National Geographic

04 · Works with

Who McCann works with

From the credits: the companies behind the spots, by number of spots.

05 · Awards

McCann's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 14

    Effie Awards

    1 top prize

  • 7

    Cannes Lions

    .

  • 6

    Epica

    .

  • 6

    El Ojo de Iberoamérica

    .

  • 5

    British Arrows

    .

  • 4

    D&AD

    .

  • 4

    ANDY Awards

    .

  • 4

    Clio Awards

    .

Top award-winning spots

  • Effie Awards Grand Prix 2017Aldi “Kevin the Carrot”
  • Clio Awards Gold 2024New York Lottery “Hands”
  • British Arrows Gold 2014Sony “Four Times The Detail”
  • British Arrows Gold 2012Aldi “Like Brands”
  • D&AD Graphite Pencil 2006Xbox 360 “Water Balloons”
  • Cannes Lions Silver 1997Washington State Lottery “Fishing”
  • The One Show Silver 2017Girls Who Code “Why Can't Girls Code”
  • British Arrows Silver 2018Wimbledon “140 Years”

Company honours

  • Most Effective Agency Network by the Global Effie Index (2019, 2020, 2021, 2022, 2023)mccann.com
  • Most awarded agency at Cannes Lions (2023)mccann.com
  • World's Most Innovative Companies by Fast Company (2024, 2025)mccann.com

06 · Work

Commercials by McCann

Our visual library has 227 McCann commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.

Per year · gold = award-winning

2005
2010
2015
2020
2025

Latest

Kotex “Own Your Flow” (2026)© KotexKotex “Own Your Flow” 2026ADC Awards Gold 2026
New Zealand Transport Agency Waka Kotahi “Booze Maths” (2026)© New Zealand Transport Agency Waka KotahiNew Zealand Transport Agency Waka Kotahi “Booze Maths” 2026shots Awards Gold 2026
Last Prisoner Project “The Pen to Right History” (2026)© Last Prisoner ProjectLast Prisoner Project “The Pen to Right History” 2026Effie Awards Gold 2026
Xbox Game Pass “The Caretaker” (2026)© Xbox Game PassXbox Game Pass “The Caretaker” 2026ANDY Awards Gold 2026

Most awarded

07 · For producers

What producers use McCann's page for

  1. 01Who McCann hires

    Before a pitch, you need to know which directors and production companies an agency trusts.

    The directors and production companies behind McCann's 227 commercials, spot by spot.

    Aldi “Kevin the Carrot”© AldiNew York Lottery “Hands”© New York LotterySony “Four Times The Detail”© SonyAldi “Like Brands”© Aldi
    Dan Castilla · Olivier Richomme · Chris Palmer

  2. 02Audit an agency's work

    Comparing companies means hunting through reels, trade press and award sites.

    McCann's work by year, brand and award in one place, and the companies with a similar body of work.

    Ogilvy© DoveBBDO© PETALeo Burnett© Aqualtis Washing MachineWieden+Kennedy© DoorDash
    Similar: Ogilvy, BBDO, Leo Burnett

08 · Questions

About McCann

What commercials has McCann made?+

227 in the library, 1992–2026, including Aldi “Kevin the Carrot”, New York Lottery “Hands”, Sony “Four Times The Detail” and Aldi “Like Brands”.

Which directors does McCann work with?+

Dan Castilla (4), Olivier Richomme (4), Chris Palmer (3), Paul Geusebroek (3), Tim McNaughton (3) and Hans Emanuel (3).

What awards has McCann's work won?+

66 award-winning spots, including Effie Awards Grand Prix 2017 for Aldi “Kevin the Carrot”, Clio Awards Gold 2024 for New York Lottery “Hands” and British Arrows Gold 2014 for Sony “Four Times The Detail”.

Who owns McCann?+

McCann is part of Interpublic Group (IPG).

Who runs McCann?+

Tyler Turnbull (Global CEO, 2025), Andrés Ordóñez (Global Chairman & Global Chief Creative Officer, 2026) and Harjot Singh (Global Chief Strategy Officer, 2026).

Where is McCann based?+

New York, United States, with offices in London, Tokyo, São Paulo, Sydney, Beijing, Berlin.

Who are McCann's clients?+

In the library: Mastercard (10 commercials, 1999–2024), Just Eat (13 commercials, 2019–2026), Verizon (3 commercials, 2017–2019), Aldi (7 commercials, 2012–2024), Sony Mobile (2 commercials, 2012–2013) and Washington State Lottery (2 commercials, 1996–1997).

09 · Discover

Other agencies with similar work

Not connected to McCann: matched by the ideas, tone and categories of their commercials.