
commercial production company · New York City
@radical.media
RadicalMedia is a global, integrated media and communications company and multi-disciplinary studio that develops, creates, and produces content across all forms of media, including commercial campaigns, films, television series, digital platforms, and immersive experiences and events. Founded in 1993 by Jon Kamen and Frank Scherma in New York City, USA. It is independent. FrameThrower's visual library has 166 @radical.media commercials (1996–2026), cut shot by shot, 35 of them award-winning, for clients including Toyota, Nike, Hennessy and GEICO, directed by Derek Cianfrance, Tarsem and Steve Miller among others.
- 166
- Commercials in our library
- 35
- Award-winning
- 1996–2026
- Active
- 1993
- Founded
- New York City
- Based in
- 6
- Offices
01 · Featured
@radical.media's most awarded commercial
© Nike
© Nike
© Nike
© Nike
© NikeD&AD Yellow Pencil 2002
Nike “Freestyle Skateboard” 2002
This ad showcases various skateboarders performing impressive freestyle tricks in a minimalist studio setting, highlighting their skill and creativity.
Directed by Charles Randolph-Wright · Wieden+Kennedy · @radical.media
Also watch
Nissan “GT Academy” 2012 →The One Show Gold 2012
02 · Directors
Notable directors at @radical.media
Who made the work, and how much of it won awards. From the credits on every spot.
© Hennessy5 award-winningDerek Cianfrance13 spots · Hennessy “Major”
© McDonald's5 award-winningTarsem12 spots · McDonald's “Being Six”
© Old Spice5 award-winningSteve Miller9 spots · Old Spice “Old Spice NFL”
© Toyota3 award-winningBruce Hunt4 spots · Toyota “Snakebite”
© Getty Foundation / Pacific Standard Time2 award-winningDave Meyers28 spots · Getty Foundation / Pacific Standard Time “Ice Cube Celebrates the Eames”
© Vodafone2 award-winningSebastian Strasser3 spots · Vodafone “Add Power”
© Nike2 award-winningRalf Schmerberg3 spots · Nike “Los Toros”
© PepsiCo1 award-winningTarsem Singh3 spots · PepsiCo “Elephant Tower”
© Southwest Airlines1 award-winningFrank Todaro3 spots · Southwest Airlines “Portrait Studio”
© BigPond Broadband1 award-winningVikki Blanche2 spots · BigPond Broadband “Education”
© Coca Cola1 award-winningLenard Dorfman2 spots · Coca Cola “Commentary”
© Fed Ex1 award-winningFrank Tadaro2 spots · Fed Ex “Career Maker”
03 · Clients
@radical.media's clients
Every brand in the library, by award-winning work.
- Toyota2004–2024
4 commercials · 2 award-winning
- Nike1999–2018
4 commercials · 2 award-winning
- Hennessy2019
2 commercials · 2 award-winning
- GEICO2017
2 commercials · 2 award-winning
- Volkswagen2003–2024
3 commercials · 1 award-winning
- Pepsi2002–2024
2 commercials · 1 award-winning
- Dick's Sporting Goods2013–2023
2 commercials · 1 award-winning
- PepsiCo2003
1 commercials · 1 award-winning
- Levi Strauss2010
1 commercials · 1 award-winning
- Foundation to Combat Antisemitism2023
1 commercials · 1 award-winning
- Jack Daniel's2017
1 commercials · 1 award-winning
- Horlicks2004
1 commercials · 1 award-winning
Also: Con Edison, Heinekin/Dos Equis, Guinness, Toyota Motor, Getty Foundation / Pacific Standard Time, BigPond Broadband, TAC, Old Spice, McDonald's, Coca Cola, Vodafone, Nissan
04 · Works with
Who @radical.media works with
From the credits: the companies behind the spots, by number of spots.
Agencies @radical.media works for
05 · Awards
@radical.media's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
7
The One Show
.
7
D&AD
.
6
Clio Awards
.
4
Cannes Lions
.
3
London International Awards
.
2
Ciclope
.
2
Epica
.
2
ANDY Awards
.
Top award-winning spots
- D&AD Yellow Pencil 2002Nike “Freestyle Skateboard”
- D&AD Yellow Pencil 1998Coca Cola “Commentary”
- The One Show Gold 2012Nissan “GT Academy”
- The One Show Gold 2011Old Spice “Old Spice NFL”
- The One Show Gold 2004Fed Ex “Career Maker”
- Clio Awards Gold 2014Vodafone “Add Power”
- Clio Awards Gold 2004Toyota “Snakebite”
- British Arrows Gold 2003McDonald's “Being Six”
06 · Work
Commercials by @radical.media
Our visual library has 166 @radical.media commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.
Per year · gold = award-winning
Latest
© Con EdisonCon Edison “Because This Is New York” 2026Ciclope Bronze 2026
© RampRamp “Multiply What's Possible” 2026
© ChevroletChevrolet “See the USA in Your Chevrolet” 2026
© BayerBayer “When Health Get Ludacris” 2026
© TuroTuro “How You Get There” 2026Most awarded
© NikeNike “Freestyle Skateboard” 2002Dir. Charles Randolph-Wright · Wieden+KennedyD&AD Yellow Pencil 2002
© Coca ColaCoca Cola “Commentary” 1998Dir. Lenard DorfmanD&AD Yellow Pencil 1998
© NissanNissan “GT Academy” 2012Dir. Jeff Zwart · TBWA\Chiat\DayThe One Show Gold 2012
© Old SpiceOld Spice “Old Spice NFL” 2011Dir. Steve Miller · @radical.mediaThe One Show Gold 2011
© Fed ExFed Ex “Career Maker” 2004Dir. Frank TadaroThe One Show Gold 2004
© VodafoneVodafone “Add Power” 2014Dir. Sebastian StrasserClio Awards Gold 2014
© ToyotaToyota “Snakebite” 2004Dir. Bruce Hunt · Saatchi & Saatchi / SydneyClio Awards Gold 2004
© McDonald'sMcDonald's “Being Six” 2003Dir. Tarsem · Leo BurnettBritish Arrows Gold 2003
© HennessyHennessy “Major” 2019Dir. Derek Cianfrance · Droga5Cannes Lions Silver 2018
© Dick's Sporting GoodsDick's Sporting Goods “Every Pitch” 2013Dir. Derek Cianfrance · AnomalyD&AD Graphite Pencil 2014
© GeicoGeico “Marco Polo” 2017Dir. Steve MillerThe One Show Silver 2017
© NikeNike “Los Toros” 1999Dir. Ralf Schmerberg · Wieden+KennedyThe One Show Silver 1999
© Toyota MotorToyota Motor “Thin Ice” 2019Dir. Tarsem · Saatchi & Saatchi - USAClio Awards Silver 2019
© PepsiPepsi “Foosball” 2002Dir. Tarsem · BBDOClio Awards Silver 2002
© ToyotaToyota “Upstream” 2021Dir. Tarsem · Saatchi & SaatchiCiclope Gold 2021
© VolkswagenVolkswagen “Basketball” 2007Dir. Sebastian StrasserADC Europe Gold 2007
© BigPond BroadbandBigPond Broadband “Education” 2006Dir. Vikki Blanche · Belgiovane Williams MackayLondon International Awards Winner 2006
© TACTAC “Reconstruction” 2006Dir. Bruce Hunt · Grey AdvertisingLondon International Awards Winner 2006
© Visa Asia PacificVisa Asia Pacific “Dining Out” 2002Dir. Bruce Hunt · BBDO//Guerrero OrtegaLondon International Awards Winner 2002
© Jack Daniel'sJack Daniel's “Our Town” 2017Dir. Steve Miller · Arnold WorldwideEpica Silver 2017
© Getty Foundation / Pacific Standard TimeGetty Foundation / Pacific Standard Time “Ice Cube Celebrates the Eames” 2012Dir. Dave Meyers · TBWA\Chiat\DayD&AD Wood Pencil 2012
© Levi Strauss & Co.Levi Strauss & Co. “Legacy” 2012Dir. Ralf Schmerberg · Wieden+KennedyCannes Lions Bronze 2012
© Levi StraussLevi Strauss “O Pioneers” 2010Wieden+KennedyCannes Lions Bronze 2010
© PepsiCoPepsiCo “Elephant Tower” 2003Dir. Tarsem Singh · CLMCannes Lions Bronze 2003
07 · For producers
What producers use @radical.media's page for
01Who directs for @radical.media
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind @radical.media's 166 commercials, with the agencies and awards.
© Nike
© Coca Cola
© Nissan
© Old SpiceDave Meyers · Derek Cianfrance · Tarsem02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
@radical.media's work by year, brand and award in one place, and the companies with a similar body of work.
© Old Spice
© Anthropic
© Vanish
© UbisoftSimilar: MJZ, Biscuit Filmworks, Smuggler
08 · Questions
About @radical.media
What commercials has @radical.media made?+
166 in the library, 1996–2026, including Nike “Freestyle Skateboard”, Coca Cola “Commentary”, Nissan “GT Academy” and Old Spice “Old Spice NFL”.
Which agencies has @radical.media worked with?+
Wieden+Kennedy (17), BBDO (7), Droga5 (4), TBWA\Chiat\Day (4) and Anomaly (4).
Which directors are behind @radical.media's commercials?+
Dave Meyers (28), Derek Cianfrance (13), Tarsem (12), Steve Miller (9), Errol Morris (9) and Steve Miller (Director) (8).
What awards has @radical.media's work won?+
35 award-winning spots, including D&AD Yellow Pencil 2002 for Nike “Freestyle Skateboard”, D&AD Yellow Pencil 1998 for Coca Cola “Commentary” and The One Show Gold 2012 for Nissan “GT Academy”.
Who owns @radical.media?+
@radical.media is independent.
Where is @radical.media based?+
New York City, USA, with offices in New York, Los Angeles, London, Berlin, Shanghai, Sydney.
Who are @radical.media's clients?+
In the library: Toyota (4 commercials, 2004–2024), Nike (4 commercials, 1999–2018), Hennessy (2 commercials, 2019–2019), GEICO (2 commercials, 2017–2017), Volkswagen (3 commercials, 2003–2024) and Pepsi (2 commercials, 2002–2024).
09 · Discover
Other production companies with similar work
Not connected to @radical.media: matched by the ideas, tone and categories of their commercials.



