advertising agency · Paris
Publicis
Publicis Groupe S.A. is a French multinational advertising and public relations company, offering services in digital and traditional advertising, media services, marketing services, and digital business transformation. Founded in 1926 by Marcel Bleustein-Blanchet in Paris, France. It is publicly traded on Euronext Paris. FrameThrower's visual library has 108 Publicis commercials (1990–2026), cut shot by shot, 22 of them award-winning, for clients including Heineken, Diesel, Renault and Tourism Ireland, directed by François Rousselet, Ali Ali and David Shane among others.
- 108
- Commercials in our library
- 22
- Award-winning
- 1990–2026
- Active
- 1926
- Founded
- Paris
- Based in
- 7
- Offices
01 · Featured
Publicis's most awarded commercial
Cannes Lions Gold 2017
Heineken “Jackie” 2017
Sir Jackie Stewart, a legendary Formula 1 driver, is shown throughout his career, always refusing a Heineken because he's still driving, promoting responsible drinking.
Directed by Gary Freedman · Publicis · Anorak/Independent
02 · Directors
Notable directors at Publicis
Who made the work, and how much of it won awards. From the credits on every spot.
© Diesel3 award-winningFrançois Rousselet3 spots · Diesel “Go With The Flaw”
© Diesel2 award-winningAli Ali2 spots · Diesel “Be a Follower”
© Island's Edge1 award-winningDavid Shane2 spots · Island's Edge “Better Less Bitter”
© Heineken1 award-winningGary Freedman2 spots · Heineken “Jackie”
© Heineken1 award-winningToby Dye1 spots · Heineken “Worlds Apart”
© Heineken1 award-winningAntoine Bardout-Jaquet1 spots · Heineken “The Chorus”
© UBS Schweiz1 award-winningKasper Wedendahl1 spots · UBS Schweiz “Club”
© Tourism Ireland1 award-winningGeorgi Banks-Davies1 spots · Tourism Ireland “Wild Atlantic Way”
© Renault1 award-winningRodrigo Saavedra1 spots · Renault “Push It to the Limit”
© Tourism Ireland1 award-winningLeonn Ward1 spots · Tourism Ireland “Home of Halloween”
© Heineken1 award-winningMatthijs van Heijningen1 spots · Heineken “The Trailblazers”
© Renault1 award-winningJonas Lindstroem1 spots · Renault “R5: Roland Garros”
03 · Clients
Publicis's clients
Every brand in the library, by award-winning work.
- Heineken2016–2024
11 commercials · 7 award-winning
- Diesel2018–2020
3 commercials · 3 award-winning
- Renault2016–2026
6 commercials · 2 award-winning
- Tourism Ireland2014–2025
2 commercials · 2 award-winning
- VHI2018–2023
4 commercials · 1 award-winning
- Gas Networks Ireland2023–2024
2 commercials · 1 award-winning
- Island's Edge2023
1 commercials · 1 award-winning
- UBS Schweiz2015
1 commercials · 1 award-winning
- Renault Duster2015
1 commercials · 1 award-winning
- Fluence GT Therapy2013
1 commercials · 1 award-winning
- The Pilion Trust2015
1 commercials · 1 award-winning
- Abbey National1990
1 commercials · 1 award-winning
Also: Electrolux, Nescafe, Permanent TSB, P&O Ferries, Tayto, Walmart, DPC, Morrisons, Spar, PTSB, Cushelle, O2
04 · Works with
Who Publicis works with
From the credits: the companies behind the spots, by number of spots.
Production companies Publicis hires
05 · Awards
Publicis's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
5
Epica
.
3
El Ojo de Iberoamérica
.
3
British Arrows
.
2
Clio Awards
.
2
Kinsale Sharks
.
2
The One Show
.
1
Creative Circle
.
1
Ciclope
.
Top award-winning spots
- Cannes Lions Gold 2017Heineken “Jackie”
- The One Show Gold 2020Diesel “Be a Follower”
- Clio Awards Gold 2018Diesel “Go With The Flaw”
- British Arrows Gold 2015The Pilion Trust “Fuck the Poor”
- The One Show Silver 2018Diesel “Keep The World Flawed”
- British Arrows Silver 2026Renault “R5: Roland Garros”
- British Arrows Silver 1990Abbey National “Abbey Endings”
- Kinsale Sharks Gold 2024Gas Networks Ireland “GNI Dial Before you Dig”
Company honours
- Largest advertising company in the world by revenue (2024)en.wikipedia.org
06 · Work
Commercials by Publicis
Our visual library has 108 Publicis commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.
Per year · gold = award-winning
Latest
© RenaultRenault “R5: Roland Garros” 2026British Arrows Silver 2026
© Pepto BismolPepto Bismol “Breakthrough” 2026
© Foster’sFoster’s “Good Call The Amber Nectar” 2026
© ElectroluxElectrolux “It's About Time” 2026
© AEG / ELECTROLUXAEG / ELECTROLUX “AEG - You Can’t Go Back” 2026Most awarded
© HeinekenHeineken “Jackie” 2017Dir. Gary Freedman · PublicisCannes Lions Gold 2017
© DieselDiesel “Be a Follower” 2020Dir. Ali Ali · PublicisThe One Show Gold 2020
© DieselDiesel “Go With The Flaw” 2018Dir. François Rousselet · PublicisClio Awards Gold 2018
© The Pilion TrustThe Pilion Trust “Fuck the Poor” 2015Dir. Jonathan Pearson · PublicisBritish Arrows Gold 2015
© DieselDiesel “Keep The World Flawed” 2018Dir. François Rousselet · PublicisThe One Show Silver 2018
© RenaultRenault “R5: Roland Garros” 2026Dir. Jonas Lindstroem · PublicisBritish Arrows Silver 2026
© Abbey NationalAbbey National “Abbey Endings” 1990Dir. Tony Kaye · PublicisBritish Arrows Silver 1990
© Gas Networks IrelandGas Networks Ireland “GNI Dial Before you Dig” 2024PublicisKinsale Sharks Gold 2024
© HeinekenHeineken “The Closer” 2023Dir. François Rousselet · PublicisANDY Awards Gold 2023
© HeinekenHeineken “The Night Is Young” 2022Dir. Ali Ali · PublicisEurobest Gold 2021
© HeinekenHeineken “The Chorus” 2016Dir. Antoine Bardout-Jaquet · PublicisEpica Gold 2016
© UBS SchweizUBS Schweiz “Club” 2015Dir. Kasper Wedendahl · PublicisEpica Gold 2015
© Island's EdgeIsland's Edge “Better Less Bitter” 2023Dir. David Shane · PublicisEpica Silver 2023
© HeinekenHeineken “Cheers with no alcohol” 2022PublicisEl Ojo de Iberoamérica Silver 2022
© Tourism IrelandTourism Ireland “Wild Atlantic Way” 2014Dir. Georgi Banks-Davies · PublicisEpica Silver 2014
© RenaultRenault “Push It to the Limit” 2024Dir. Rodrigo Saavedra · PublicisClio Awards Bronze 2025
© Tourism IrelandTourism Ireland “Home of Halloween” 2025Dir. Leonn Ward · PublicisCreative Circle Bronze 2025
© VhiVhi “Cat” 2018PublicisKinsale Sharks Bronze 2018
© HeinekenHeineken “Worlds Apart” 2017Dir. Toby Dye · PublicisEpica Bronze 2017
© HeinekenHeineken “The Trailblazers” 2017Dir. Matthijs van Heijningen · PublicisCiclope Bronze 2017
© Renault DusterRenault Duster “Renault couple” 2015PublicisEl Ojo de Iberoamérica Bronze 2015
© Fluence GT TherapyFluence GT Therapy “GT therapy” 2013PublicisEl Ojo de Iberoamérica Bronze 2013
© WalmartWalmart “Famous Visitors” 2020Dir. Wayne McClammy · PublicisAICP Awards Honoree 2020
© SiemensSiemens “Building Blocks” 2006Dir. Marco Spier · PublicisAICP Awards Honoree 2006
07 · For producers
What producers use Publicis's page for
01Who Publicis hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind Publicis's 108 commercials, spot by spot.
© Heineken
© Diesel
© Diesel
© The Pilion TrustFrançois Rousselet · Jesper Ericstam · Zak Razvi02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
Publicis's work by year, brand and award in one place, and the companies with a similar body of work.
© Dove
© PETA
© Guinness
© Aqualtis Washing MachineSimilar: Ogilvy, BBDO, AMV BBDO
08 · News
Publicis in the news
The latest stories we could source.
- 2026-10Publicis Appoints New Marcel Leadership Team to Scale Agentic Growth Platformmarketingdive.com
- 2026-10Publicis Groupe reaches agreement with FTC on LiveRamp acquisitionpublicisgroupe.com
- 2026-10Publicis Groupe: Third Quarter 2026 Revenuepublicisgroupe.com
- 2025-10Deepti Velury named CEO Publicis Global Production As Group Further Accelerates on Intelligent Creativitypublicisgroupe.com
- 2025-02Publicis Groupe: Full Year 2025 Resultsmarkets.ft.com
09 · Questions
About Publicis
What commercials has Publicis made?+
108 in the library, 1990–2026, including Heineken “Jackie”, Diesel “Be a Follower”, Diesel “Go With The Flaw” and The Pilion Trust “Fuck the Poor”.
Which directors does Publicis work with?+
François Rousselet (3), Jesper Ericstam (3), Zak Razvi (3), Rosie Gaunt-Mathieson (3), David Shane (2) and Wayne McClammy (2).
What awards has Publicis's work won?+
22 award-winning spots, including Cannes Lions Gold 2017 for Heineken “Jackie”, The One Show Gold 2020 for Diesel “Be a Follower” and Clio Awards Gold 2018 for Diesel “Go With The Flaw”.
Who owns Publicis?+
Publicis is publicly traded on Euronext Paris.
Who runs Publicis?+
Deepti Velury (CEO of Global Production, 2025) and Scott Hagedorn (CEO of Marcel, 2026).
Where is Publicis based?+
Paris, France, with offices in Paris, New York City, Abu Dhabi, Dubai, Geneva, Istanbul, Kigali.
Who are Publicis's clients?+
In the library: Heineken (11 commercials, 2016–2024), Diesel (3 commercials, 2018–2020), Renault (6 commercials, 2016–2026), Tourism Ireland (2 commercials, 2014–2025), VHI (4 commercials, 2018–2023) and Gas Networks Ireland (2 commercials, 2023–2024).
10 · Discover
Other agencies with similar work
Not connected to Publicis: matched by the ideas, tone and categories of their commercials.



