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Clemenger BBDO

Clemenger BBDO is a marketing communications network across Australia and New Zealand, known for its creative and integrated marketing services. It is about creating ideas of value, through enduring, progressive and pioneering methods, for sustainable, disproportionate and extraordinary outcomes for culturally significant brands. Founded in 1946 by John (Jack) Clemenger. It is part of Omnicom Group since 2025. FrameThrower's visual library has 154 Clemenger BBDO commercials (1998–2026), cut shot by shot, 24 of them award-winning, for clients including Transport Accident Commission, Milk, Carlton Mid and Carlton & United Breweries, directed by Joel Kefali, Ray Lawrence and Steve Ayson among others.

Visit clemengerbbdo.com
154
Commercials in our library
24
Award-winning
1998–2026
Active
1946
Founded
3
Offices

01 · Featured

Clemenger BBDO's most awarded commercial

New Zealand Transport Agency “Blazed” (2014), still© New Zealand Transport AgencyNew Zealand Transport Agency “Blazed” (2014), frame 2© New Zealand Transport AgencyNew Zealand Transport Agency “Blazed” (2014), frame 3© New Zealand Transport AgencyNew Zealand Transport Agency “Blazed” (2014), frame 4© New Zealand Transport AgencyNew Zealand Transport Agency “Blazed” (2014), frame 5© New Zealand Transport AgencyNew Zealand Transport Agency “Blazed” (2014), frame 6© New Zealand Transport Agency

Cannes Lions Gold 2014

New Zealand Transport Agency “Blazed” 2014

Children imagine their parents' drug-impaired driving as a wild, dangerous, and confusing ride, highlighting the severe risks of driving under the influence.

Directed by Taika Waititi · Clemenger BBDO · Curious Film

Also watch

Video: filmsprodigy on YouTube

Carlton Mid “Woman Whisperer” 2009 →D&AD Graphite Pencil 2009

02 · Directors

Notable directors at Clemenger BBDO

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

Clemenger BBDO's clients

Every brand in the library, by award-winning work.

  • Transport Accident Commission2015–2023

    2 commercials · 2 award-winning

  • Milk1998

    2 commercials · 2 award-winning

  • Carlton Mid2009–2013

    2 commercials · 2 award-winning

  • Carlton & United Breweries2013–2025

    7 commercials · 1 award-winning

  • NZTA2021–2023

    4 commercials · 1 award-winning

  • V Energy2022–2024

    3 commercials · 1 award-winning

  • Foxtel2013–2024

    2 commercials · 1 award-winning

  • Pure Blonde2013–2023

    2 commercials · 1 award-winning

  • BONDS2014–2016

    2 commercials · 1 award-winning

  • Land Transport Safety Authority2002

    1 commercials · 1 award-winning

  • Foster's2008

    1 commercials · 1 award-winning

  • NZ Transport Agency2018

    1 commercials · 1 award-winning

Also: National Australia Bank, Motor Accident Commission of South Australia, Waka Kotahi – NZ Transport Agency, Carlton Draught, Airbnb, New Zealand Government, New Zealand Transport Agency, Speed, Traffic Accident Commission Victoria, Mazda, Visit Victoria, Samsung

04 · Works with

Who Clemenger BBDO works with

From the credits: the companies behind the spots, by number of spots.

05 · Awards

Clemenger BBDO's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 6

    Cannes Lions

    .

  • 4

    London International Awards

    .

  • 3

    Spikes Asia

    .

  • 3

    Clio Awards

    .

  • 2

    The One Show

    .

  • 2

    AdFest

    .

  • 2

    D&AD

    .

  • 1

    Ciclope

    .

Top award-winning spots

  • Cannes Lions Gold 2014New Zealand Transport Agency “Blazed”
  • Cannes Lions Gold 1998Milk “Milkman”
  • Cannes Lions Gold 1998Milk “Retired”
  • Effie Awards Grand Prix 2022New Zealand Government “Unite Against COVID-19”
  • Clio Awards Gold 2014Speed “Mistakes”
  • Cannes Lions Silver 2013Carlton & United Breweries “Coincidence”
  • D&AD Graphite Pencil 2009Carlton Mid “Woman Whisperer”
  • London International Awards Gold 2016BONDS “Talcum Powder”

06 · Work

Commercials by Clemenger BBDO

Our visual library has 154 Clemenger BBDO commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.

Per year · gold = award-winning

2010
2015
2020
2025

Latest

Lilydale “Baiada - Nothing But Lilydale Will Do” (2026)© LilydaleLilydale “Baiada - Nothing But Lilydale Will Do” 2026
Mazda Australia “Next-Gen CX-5. It’s kind of a big deal” (2026)© Mazda AustraliaMazda Australia “Next-Gen CX-5. It’s kind of a big deal” 2026
Simplot Australia “John West - The Cub” (2026)© Simplot AustraliaSimplot Australia “John West - The Cub” 2026
Swisse Wellness “Swisse - Hysteria” (2026)© Swisse WellnessSwisse Wellness “Swisse - Hysteria” 2026
Transport and Accident Commission “Drink Driving” (2026)© Transport and Accident CommissionTransport and Accident Commission “Drink Driving” 2026

Most awarded

07 · For producers

What producers use Clemenger BBDO's page for

  1. 01Who Clemenger BBDO hires

    Before a pitch, you need to know which directors and production companies an agency trusts.

    The directors and production companies behind Clemenger BBDO's 154 commercials, spot by spot.

    New Zealand Transport Agency “Blazed”© New Zealand Transport AgencyMilk “Milkman”© MilkMilk “Retired”© MilkNew Zealand Government “Unite Against COVID-19”© New Zealand Government
    Steve Ayson · Christopher Nelius · Nick Ball
  2. 02Audit an agency's work

    Comparing companies means hunting through reels, trade press and award sites.

    Clemenger BBDO's work by year, brand and award in one place, and the companies with a similar body of work.

    AMV BBDO© GuinnessOgilvy© DoveBBDO© PETAWieden+Kennedy© DoorDash
    Similar: AMV BBDO, Ogilvy, BBDO

08 · Questions

About Clemenger BBDO

What commercials has Clemenger BBDO made?+

154 in the library, 1998–2026, including New Zealand Transport Agency “Blazed”, Milk “Milkman”, Milk “Retired” and New Zealand Government “Unite Against COVID-19”.

Which directors does Clemenger BBDO work with?+

Steve Ayson (12), Christopher Nelius (5), Nick Ball (4), Christopher Riggert (4), Dan Emmerson (4) and Stephen Carroll (4).

What awards has Clemenger BBDO's work won?+

24 award-winning spots, including Cannes Lions Gold 2014 for New Zealand Transport Agency “Blazed”, Cannes Lions Gold 1998 for Milk “Milkman” and Cannes Lions Gold 1998 for Milk “Retired”.

Who owns Clemenger BBDO?+

Clemenger BBDO is part of Omnicom Group since 2025.

Who are Clemenger BBDO's clients?+

In the library: Transport Accident Commission (2 commercials, 2015–2023), Milk (2 commercials, 1998–1998), Carlton Mid (2 commercials, 2009–2013), Carlton & United Breweries (7 commercials, 2013–2025), NZTA (4 commercials, 2021–2023) and V Energy (3 commercials, 2022–2024).

09 · Discover

Other agencies with similar work

Not connected to Clemenger BBDO: matched by the ideas, tone and categories of their commercials.