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commercial director

Max Barden

Max Barden is a commercial director. FrameThrower's visual library has 17 of their commercials (2022–2026), cut shot by shot, 2 of them award-winning. The work includes spots for Amazon, Paddy Power, New Zealand Transport Agency Waka Kotahi and Deliveroo, produced most often by The Sweetshop AU and The Sweet Shop, for agencies including Droga5 Anz, Part of Accenture Song, BBH and McCann.

17
Commercials in our library
2
Award-winning
2022–2026
Active

01 · Featured

Max Barden's most awarded commercial

Meat & Livestock, Australia “The Comments Section” (2025), still© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” (2025), frame 2© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” (2025), frame 3© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” (2025), frame 4© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” (2025), frame 5© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” (2025), frame 6© Meat & Livestock, Australia

Clio Awards Gold 2025

Meat & Livestock, Australia “The Comments Section” 2025

A commercial that brings the internet's comments section to life in a stadium, showing how quickly online disagreements can turn into real-life harmony over a shared love for lamb.

Directed by Max Barden · Droga5 Anz, Part of Accenture Song · The Sweet Shop

02 · Brands

Brands Max Barden has made commercials for

Every brand in the library, by award-winning work.

  • New Zealand Transport Agency Waka Kotahi2026

    1 commercials · 1 award-winning

  • Meat & Livestock, Australia2025

    1 commercials · 1 award-winning

  • Amazon2026

    4 commercials

  • Paddy Power2026

    2 commercials

  • Deliveroo2026

    1 commercials

  • Simplot Australia2026

    1 commercials

  • NZTA Waka Kotahi2025

    1 commercials

  • World Rugby2023

    1 commercials

  • Toyota New Zealand2024

    1 commercials

  • Lipton Benelux2025

    1 commercials

  • AIA2024

    1 commercials

  • Supercheap Auto2022

    1 commercials

Also: Vogel's

03 · Works with

Who Max Barden works with

From the credits: the companies behind the spots, by number of spots.

04 · Awards

Max Barden's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 1

    shots Awards

    .

  • 1

    Clio Awards

    .

Top award-winning spots

  • Clio Awards Gold 2025Meat & Livestock, Australia “The Comments Section”
  • shots Awards Gold 2026New Zealand Transport Agency Waka Kotahi “Booze Maths”

05 · Work

Commercials by Max Barden

Our visual library has 17 Max Barden commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2025

Latest

New Zealand Transport Agency Waka Kotahi “Booze Maths” (2026)© New Zealand Transport Agency Waka KotahiNew Zealand Transport Agency Waka Kotahi “Booze Maths” 2026shots Awards Gold 2026
Deliveroo “Tesco x Deliveroo - WOO HOO” (2026)© DeliverooDeliveroo “Tesco x Deliveroo - WOO HOO” 2026
Paddy Power “Nobody Does Football Better Than US” (2026)© Paddy PowerPaddy Power “Nobody Does Football Better Than US” 2026
Paddy Power “Why The Football Not” (2026)© Paddy PowerPaddy Power “Why The Football Not” 2026
Simplot Australia “John West - The Cub” (2026)© Simplot AustraliaSimplot Australia “John West - The Cub” 2026

Most awarded

  • Meat & Livestock, Australia "The Comments Section" (2025) commercial still© Meat & Livestock, AustraliaMeat & Livestock, Australia “The Comments Section” 2025Dir. Max Barden · Droga5 Anz, Part of Accenture SongClio Awards Gold 2025
  • New Zealand Transport Agency Waka Kotahi "Booze Maths" (2026) commercial still© New Zealand Transport Agency Waka KotahiNew Zealand Transport Agency Waka Kotahi “Booze Maths” 2026Dir. Max Barden · McCannshots Awards Gold 2026
  • Deliveroo "Tesco x Deliveroo - WOO HOO" (2026) commercial still© DeliverooDeliveroo “Tesco x Deliveroo - WOO HOO” 2026Dir. Max Barden · Pablo
  • Paddy Power "Nobody Does Football Better Than US" (2026) commercial still© Paddy PowerPaddy Power “Nobody Does Football Better Than US” 2026Dir. Max Barden · BBH
  • Paddy Power "Why The Football Not" (2026) commercial still© Paddy PowerPaddy Power “Why The Football Not” 2026Dir. Max Barden · BBH
  • Simplot Australia "John West - The Cub" (2026) commercial still© Simplot AustraliaSimplot Australia “John West - The Cub” 2026Dir. Max Barden · Clemenger BBDO
  • Amazon "Spend less on the people you love - Dogs 30s" (2026) commercial still© AmazonAmazon “Spend less on the people you love - Dogs 30s” 2026Dir. Max Barden · Droga5 Anz, Part of Accenture Song
  • Amazon "Spend less on the ones you love - Friends 30s" (2026) commercial still© AmazonAmazon “Spend less on the ones you love - Friends 30s” 2026Dir. Max Barden · Droga5 Anz, Part of Accenture Song
  • Amazon "Spend less on the ones you love - Mum 30s" (2026) commercial still© AmazonAmazon “Spend less on the ones you love - Mum 30s” 2026Dir. Max Barden · Droga5 Anz, Part of Accenture Song
  • Amazon "Spend less on the ones you love - Toddler 30s" (2026) commercial still© AmazonAmazon “Spend less on the ones you love - Toddler 30s” 2026Dir. Max Barden · Droga5 Anz, Part of Accenture Song
  • NZTA Waka Kotahi "Booze Maths" (2025) commercial still© NZTA Waka KotahiNZTA Waka Kotahi “Booze Maths” 2025Dir. Max Barden · FCB New Zealand
  • Lipton Benelux "Lipton Ice Tea - Ice Tea Insurance" (2025) commercial still© Lipton BeneluxLipton Benelux “Lipton Ice Tea - Ice Tea Insurance” 2025Dir. Max Barden · TBWA\Neboko
  • Toyota New Zealand "D-RAV" (2024) commercial still© Toyota New ZealandToyota New Zealand “D-RAV” 2024Dir. Max Barden · Saatchi & Saatchi New Zealand
  • AIA "All Or Something" (2024) commercial still© AIAAIA “All Or Something” 2024Dir. Max Barden · Bullfrog
  • World Rugby "Destinations SVNS" (2023) commercial still© World RugbyWorld Rugby “Destinations SVNS” 2023Dir. Max Barden · DesignStudio
  • Vogel's "The Bread We Do More For" (2023) commercial still© Vogel'sVogel's “The Bread We Do More For” 2023Dir. Max Barden · DDB Aotearoa
  • Supercheap Auto "Treat Yourself and Your Car" (2022) commercial still© Supercheap AutoSupercheap Auto “Treat Yourself and Your Car” 2022Dir. Max Barden · Droga5 Anz, Part of Accenture Song

06 · For producers

What producers use Max Barden's page for

  1. 01Shortlist directors for your triple bid

    You need three directors who can deliver this tone, and a reel is not a shortlist.

    Start from Max Barden's work and find directors with a similar style, each with every spot, agency, production company and award.

    Bryan Buckley© E-TradeWayne McClammy© Amazon AlexaJeff Low© AnthropicJim Jenkins© Nextel
    Similar to Max Barden: Bryan Buckley, Wayne McClammy, Jeff Low
  2. 02Max Barden's full body of work, with credits

    A reel shows the hits. You need every spot, and who made each one with them.

    All 17 commercials, searchable shot by shot, with the agency, production company and awards on every spot.

    Meat & Livestock, Australia “The Comments Section”© Meat & Livestock, AustraliaNew Zealand Transport Agency Waka Kotahi “Booze Maths”© New Zealand Transport Agency Waka KotahiDeliveroo “Tesco x Deliveroo - WOO HOO”© DeliverooPaddy Power “Nobody Does Football Better Than US”© Paddy Power
    17 commercials, 2 award-winning

07 · Questions

About Max Barden

What commercials has Max Barden directed?+

17 in the library, 2022–2026, including Meat & Livestock, Australia “The Comments Section”, New Zealand Transport Agency Waka Kotahi “Booze Maths”, Deliveroo “Tesco x Deliveroo - WOO HOO” and Paddy Power “Nobody Does Football Better Than US”.

Which production company does Max Barden work with?+

Most often The Sweetshop AU (7 spots), also The Sweet Shop, Anonymous Content and The Sweetshop NZ.

Which agencies has Max Barden worked with?+

Droga5 Anz, Part of Accenture Song (6), BBH (2), McCann (1), Pablo (1) and Clemenger BBDO (1).

What awards has Max Barden's work won?+

2 award-winning spots, including Clio Awards Gold 2025 for Meat & Livestock, Australia “The Comments Section” and shots Awards Gold 2026 for New Zealand Transport Agency Waka Kotahi “Booze Maths”.

Which directors have a similar style to Max Barden?+

Bryan Buckley, Wayne McClammy, Jeff Low, Jim Jenkins and Declan Lowney, by the ideas, tone and categories of their work.

08 · Discover

Other directors with a similar style

Not connected to Max Barden: matched by the ideas, tone and categories of their commercials.