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commercial director

Wayne McClammy

Wayne McClammy is a commercial director. FrameThrower's visual library has 62 of their commercials (2012–2026), cut shot by shot, 17 of them award-winning. The work includes spots for Amazon, Geico, Amazon Alexa and Homes.com, produced most often by Hungry Man and HungryManInc, for agencies including Lucky Generals, The Martin Agency and Martin.

62
Commercials in our library
17
Award-winning
2012–2026
Active

01 · Featured

Wayne McClammy's most awarded commercial

Video: Lucky Generals on Vimeo

British Arrows Gold 2023

Amazon Alexa “Mind Reader” 2022

Scarlett Johansson and Colin Jost discover the unsettling truth about their Amazon Alexa: it can read their minds, leading to hilarious and awkward situations.

Directed by Wayne McClammy · Lucky Generals · Hungry Man

See the spot →

02 · Brands

Brands Wayne McClammy has made commercials for

Every brand in the library, by award-winning work.

  • Amazon2017–2026

    15 commercials · 7 award-winning

  • Geico2013–2024

    10 commercials · 5 award-winning

  • Amazon Alexa2018–2026

    3 commercials · 2 award-winning

  • Electronic Arts2015

    1 commercials · 1 award-winning

  • Titanfall2014

    1 commercials · 1 award-winning

  • Playstation VR2018

    1 commercials · 1 award-winning

  • Homes.com2024

    3 commercials

  • Nissan2024

    3 commercials

  • Instacart2025

    2 commercials

  • Jif2019–2023

    2 commercials

  • Walmart2019–2020

    2 commercials

  • Nike2023–2026

    2 commercials

Also: Apple, Visa, JM Smucker company, Vroom, Oikos, British Heart Foundation, Doritos, VW, Danone, ADP, Monster Strike, Samsung

03 · Works with

Who Wayne McClammy works with

From the credits: the companies behind the spots, by number of spots.

Production companies Wayne McClammy works with

04 · Awards

Wayne McClammy's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 4

    Cannes Lions

    .

  • 3

    The One Show

    .

  • 2

    British Arrows

    .

  • 2

    Clio Awards

    .

  • 2

    London International Awards

    .

  • 2

    D&AD

    .

  • 1

    Kinsale Sharks

    .

  • 1

    AICP Awards

    .

Top award-winning spots

  • British Arrows Gold 2023Amazon Alexa “Mind Reader”
  • AICP Awards Winner 2019Amazon “Not Everything Makes the Cut”
  • Cannes Lions Silver 2016Geico “Fisherman”
  • Cannes Lions Silver 2016Geico “Reunion”
  • Cannes Lions Silver 2016Geico “Spy”
  • The One Show Silver 2022Amazon “Alexa's Body”
  • The One Show Silver 2016GEICO “Whisper”
  • Clio Awards Silver 2018Amazon Alexa “Alexa Loses Her Voice”

05 · Work

Commercials by Wayne McClammy

Our visual library has 62 Wayne McClammy commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.

Per year · gold = award-winning

2015
2020
2025

Latest

Amazon “Stain Protocol” (2026)© AmazonAmazon “Stain Protocol” 2026London International Awards Bronze 2026
Amazon Alexa “Alexaaaa” (2026)© Amazon AlexaAmazon Alexa “Alexaaaa” 2026
Nike “Beats x Nike - LeBron James & Tom Kim - Block Out the Noise” (2026)© NikeNike “Beats x Nike - LeBron James & Tom Kim - Block Out the Noise” 2026
Instacart “We're Here” (2025)© InstacartInstacart “We're Here” 2025
Oikos “Surprising Strength” (2025)© OikosOikos “Surprising Strength” 2025

Most awarded

  • Amazon Alexa "Mind Reader" (2022) commercial still© Amazon AlexaAmazon Alexa “Mind Reader” 2022Dir. Wayne McClammy · Lucky GeneralsBritish Arrows Gold 2023
  • Amazon "Not Everything Makes the Cut" (2019) commercial still© AmazonAmazon “Not Everything Makes the Cut” 2019Dir. Wayne McClammy · Lucky GeneralsAICP Awards Winner 2019
  • Geico "Fisherman" (2016) commercial still© GeicoGeico “Fisherman” 2016Dir. Wayne McClammy · The Martin AgencyCannes Lions Silver 2016
  • Geico "Reunion" (2016) commercial still© GeicoGeico “Reunion” 2016Dir. Wayne McClammyCannes Lions Silver 2016
  • Geico "Spy" (2016) commercial still© GeicoGeico “Spy” 2016Dir. Wayne McClammy · The Martin AgencyCannes Lions Silver 2016
  • Amazon "Alexa's Body" (2021) commercial still© AmazonAmazon “Alexa's Body” 2021Dir. Wayne McClammy · Lucky GeneralsThe One Show Silver 2022
  • GEICO "Whisper" (2016) commercial still© GEICOGEICO “Whisper” 2016Dir. Wayne McClammyThe One Show Silver 2016
  • Amazon Alexa "Alexa Loses Her Voice" (2018) commercial still© Amazon AlexaAmazon Alexa “Alexa Loses Her Voice” 2018Dir. Wayne McClammy · Lucky GeneralsClio Awards Silver 2018
  • Amazon "Alexas New Body" (2021) commercial still© AmazonAmazon “Alexas New Body” 2021Dir. Wayne McClammyCannes Lions Bronze 2021
  • Playstation VR "Playstation 'Skyrim: Claws" (2018) commercial still© Playstation VRPlaystation VR “Playstation 'Skyrim: Claws” 2018Dir. Wayne McClammy · BBHD&AD Wood Pencil 2018
  • Amazon "Alexa Loses Her Voice" (2017) commercial still© AmazonAmazon “Alexa Loses Her Voice” 2017Dir. Wayne McClammy · Lucky GeneralsKinsale Sharks Silver 2018
  • Geico "It's What You Do" (2017) commercial still© GeicoGeico “It's What You Do” 2017Dir. Wayne McClammy · The Martin AgencyD&AD Wood Pencil 2017
  • Electronic Arts "Madden Season" (2015) commercial still© Electronic ArtsElectronic Arts “Madden Season” 2015Dir. Wayne McClammy · HeatThe One Show Bronze 2015
  • Amazon "Rebel" (2019) commercial still© AmazonAmazon “Rebel” 2019Dir. Wayne McClammy · Lucky GeneralsBritish Arrows Bronze 2019
  • Titanfall "Shadow" (2014) commercial still© TitanfallTitanfall “Shadow” 2014Dir. Wayne McClammy · HeatClio Awards Bronze 2014
  • Amazon "Stain Protocol" (2026) commercial still© AmazonAmazon “Stain Protocol” 2026Dir. Wayne McClammyLondon International Awards Bronze 2026
  • Amazon "Joy Ride" (2024) commercial still© AmazonAmazon “Joy Ride” 2024Dir. Wayne McClammy · AmazonLondon International Awards Bronze 2024
  • Walmart "Famous Visitors" (2020) commercial still© WalmartWalmart “Famous Visitors” 2020Dir. Wayne McClammy · PublicisAICP Awards Honoree 2020
  • Amazon Alexa "Alexaaaa" (2026) commercial still© Amazon AlexaAmazon Alexa “Alexaaaa” 2026Dir. Wayne McClammy · In-house
  • Nike "Beats x Nike - LeBron James & Tom Kim - Block Out the Noise" (2026) commercial still© NikeNike “Beats x Nike - LeBron James & Tom Kim - Block Out the Noise” 2026Dir. Wayne McClammy · Mirimar
  • Instacart "We're Here" (2025) commercial still© InstacartInstacart “We're Here” 2025Dir. Wayne McClammy · TBWA\Chiat\Day
  • Oikos "Surprising Strength" (2025) commercial still© OikosOikos “Surprising Strength” 2025Dir. Wayne McClammy · FCB
  • VW "Dogs" (2025) commercial still© VWVW “Dogs” 2025Dir. Wayne McClammy · Johannes Leonardo
  • Instacart "Big Game Deals" (2025) commercial still© InstacartInstacart “Big Game Deals” 2025Dir. Wayne McClammy · TBWA\Chiat\Day

06 · For producers

What producers use Wayne McClammy's page for

  1. 01Shortlist directors for your triple bid

    You need three directors who can deliver this tone, and a reel is not a shortlist.

    Start from Wayne McClammy's work and find directors with a similar style, each with every spot, agency, production company and award.

    Bryan Buckley© E-TradeJim Jenkins© NextelTraktor© TideJeff Low© Anthropic
    Similar to Wayne McClammy: Bryan Buckley, Jim Jenkins, Traktor
  2. 02Wayne McClammy's full body of work, with credits

    A reel shows the hits. You need every spot, and who made each one with them.

    All 62 commercials, searchable shot by shot, with the agency, production company and awards on every spot.

    Amazon Alexa “Mind Reader”© Amazon AlexaAmazon “Not Everything Makes the Cut”© AmazonGeico “Fisherman”© GeicoGeico “Reunion”© Geico
    62 commercials, 17 award-winning

07 · Questions

About Wayne McClammy

What commercials has Wayne McClammy directed?+

62 in the library, 2012–2026, including Amazon Alexa “Mind Reader”, Amazon “Not Everything Makes the Cut”, Geico “Fisherman” and Geico “Reunion”.

Which production company does Wayne McClammy work with?+

Most often Hungry Man (54 spots), also HungryManInc, Omnicom Production and Martin.

Which agencies has Wayne McClammy worked with?+

Lucky Generals (6), The Martin Agency (4), Martin (4), Leo Burnett (4) and Anomaly (3).

What awards has Wayne McClammy's work won?+

17 award-winning spots, including British Arrows Gold 2023 for Amazon Alexa “Mind Reader”, AICP Awards Winner 2019 for Amazon “Not Everything Makes the Cut” and Cannes Lions Silver 2016 for Geico “Fisherman”.

Which directors have a similar style to Wayne McClammy?+

Bryan Buckley, Jim Jenkins, Traktor, Jeff Low and David Shane, by the ideas, tone and categories of their work.

08 · Discover

Other directors with a similar style

Not connected to Wayne McClammy: matched by the ideas, tone and categories of their commercials.