framethrower

Research

Studies from our own library, measured shot by shot. The numbers are free to cite under CC BY 4.0, with a link to the study.

November 2026Christmas ads, cut by cut731 Christmas commercials from 2014 to 2026, measured shot by shot: length, cutting pace, settings, Santa, snow and when the product appears.

Try FrameThrower free

Free plan, no card. Describe a shot and see what comes back.