Poppet

01 · Featured

Poppet's most awarded commercial

© Toyota Australia© Toyota Australia© Toyota Australia© Toyota Australia© Toyota Australia© Toyota Australia

Toyota Australia “Legendary Moments Eddie Betts” 2026

Two commentators meet legendary AFL player Eddie Betts to recreate his most iconic goal, but their attempts are comically thwarted by a "tsunami" of children.

Directed by Matthew McCaughey · Gemba Group · Poppet

Every shot in the library

02 · Directors

Notable directors at Poppet

Who made the work, and how much of it won awards. From the credits on every spot.

• © Slater & GordonJonathan Nyquist6 spots · Slater & Gordon “Workers Compensation”
• © weberMatt McCaughey3 spots · weber “Qriosity”
• © Moose ToysJesse Richards3 spots · Moose Toys “Real Littles”
• © BIG WLachlan Rotherham3 spots · BIG W “How Good's Christmas”
• © Lite n EasyJulian Lucas2 spots · Lite n Easy “Takeaway”
• © VictoriaLizzy Bailey1 spots · Victoria “Department of Education - Teach The Future”
• © Toyota AustraliaMatthew McCaughey1 spots · Toyota Australia “Legendary Moments Eddie Betts”
• © CoinspotJosh Logue1 spots · Coinspot “Coinspot - 'Barbershop”
• © Health PartnersMat McCaughey1 spots · Health Partners “Satisfying”
• © Federation UniversityGreta Nash1 spots · Federation University “We’re with you”
• © Melbourne Racing ClubPete Moore1 spots · Melbourne Racing Club “Hearts Will Race”

03 · Clients

Poppet's clients

Every brand in the library, by award-winning work.

• Lite n Easy2023–2024

  3 commercials

• Moose Toys2024

  3 commercials

• BIG W2025

  3 commercials

• Insurance Council of Australia2024

  3 commercials

• Slater & Gordon2023

  2 commercials

• Jetstar2025

  2 commercials

• Victoria2025

  1 commercials

• Toyota Australia2026

  1 commercials

• Coinspot2023

  1 commercials

• weber2023

  1 commercials

• Health Partners2024

  1 commercials

• Federation University2024

  1 commercials

Also: Melbourne Racing Club

04 · Works with

Who Poppet works with

From the credits: the companies behind the spots, by number of spots.

05 · Work

Commercials by Poppet

Our visual library has 23 Poppet commercials, cut shot by shot. Here: the latest, then the most awarded.

Latest

© Toyota AustraliaToyota Australia “Legendary Moments Eddie Betts” 2026

© VictoriaVictoria “Department of Education - Teach The Future” 2025

© JetstarJetstar “Takeoff More 60” 2025

© JetstarJetstar “Takeoff More 15” 2025

© BIG WBIG W “How Good's Christmas” 2025

Most awarded

• © Toyota AustraliaToyota Australia “Legendary Moments Eddie Betts” 2026Dir. Matthew McCaughey · Gemba Group
• © VictoriaVictoria “Department of Education - Teach The Future” 2025Dir. Lizzy Bailey · Assemble
• © JetstarJetstar “Takeoff More 60” 2025Dir. Matt McCaughey · Thinkerbell
• © JetstarJetstar “Takeoff More 15” 2025Dir. Matt McCaughey · Thinkerbell
• © BIG WBIG W “How Good's Christmas” 2025Dir. Lachlan Rotherham · 72andSunny
• © BIG WBIG W “How Good's Christmas Morning” 2025Dir. Lachlan Rotherham · 72andSunny
• © BIG WBIG W “How Good's Christmas Shopping” 2025Dir. Lachlan Rotherham · 72andSunny
• © Moose ToysMoose Toys “Real Littles” 2024Dir. Jesse Richards · Moose Toys
• © Moose ToysMoose Toys “Cookeez Makery - Toasty Treatz” 2024Dir. Jesse Richards · Moose Toys
• © lite n' easylite n' easy “Jump Start Pro” 2024Dir. Jonathan Nyquist · Hardhat
• © Health PartnersHealth Partners “Satisfying” 2024Dir. Mat McCaughey · SickDogWolfMan
• © Moose ToysMoose Toys “Really Real Puppy” 2024Dir. Jesse Richards · Moose Toys
• © Federation UniversityFederation University “We’re with you” 2024Dir. Greta Nash · Hardhat
• © Melbourne Racing ClubMelbourne Racing Club “Hearts Will Race” 2024Dir. Pete Moore · Akcelo
• © Insurance Council of AustraliaInsurance Council of Australia “Insurance Careers - AI Solutions Leader” 2024Dir. Jonathan Nyquist · M+C Saatchi Group AUNZ
• © Insurance Council of AustraliaInsurance Council of Australia “Insurance Careers - Bushfire Prevention Engineer” 2024Dir. Jonathan Nyquist · M+C Saatchi Group AUNZ
• © Insurance Council of AustraliaInsurance Council of Australia “Insurance Careers - Disaster Response Manager” 2024Dir. Jonathan Nyquist · M+C Saatchi Group AUNZ
• © CoinspotCoinspot “Coinspot - 'Barbershop” 2023Dir. Josh Logue · TRP
• © Lite n EasyLite n Easy “Takeaway” 2023Dir. Julian Lucas · Hardhat
• © Lite n EasyLite n Easy “Plating” 2023Dir. Julian Lucas · Hardhat
• © weberweber “Qriosity” 2023Dir. Matt McCaughey · AJF Partnership
• © Slater & GordonSlater & Gordon “Workers Compensation” 2023Dir. Jonathan Nyquist · Akkomplice
• © Slater & GordonSlater & Gordon “Motor Vehicle Accident” 2023Dir. Jonathan Nyquist · Akkomplice

06 · For producers

What producers use Poppet's page for

1. 01Who directs for Poppet

   Rosters change and websites go stale. You need who actually shot their spots.

   Every director behind Poppet's 23 commercials, with the agencies and awards.

   © Toyota Australia© Victoria© Jetstar© Jetstar

   Jonathan Nyquist · Matt McCaughey · Jesse RichardsOpen Poppet in the library →

2. 02Benchmark a production company

   Comparing companies means hunting through reels, trade press and award sites.

   Poppet's work by year, brand and award in one place, and the companies with a similar body of work.

   © Cadillac© Skinny© Vanish© Schweppes

   Similar: Local Boy, Good Oil, SmugglerCompare in the library →

07 · Questions

About Poppet