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Canal+ “Cameramen” 2014

Canal+ “Cameramen” (2014) is a Canal+ commercial directed by Bart Timmer for BETC, produced by Henry de Czar. It won one award: Epica 2014 Gold Media.

Cameramen on a soccer field are so immersed in the game that they become part of the action, experiencing every moment with the players.

Video: BETC Paris on YouTube

Shot by shot

  1. A cameraman, a soccer player, and a referee stand on a soccer field, with the cameraman jumping excitedly.© Canal+0:00
  2. A soccer player in a striped jersey dribbles the ball past an opponent in a maroon jersey on a stadium field at night.© Canal+0:05
  3. A cameraman in a black cap and white vest runs on a soccer field, holding a camera, as players in various uniforms run around him during a game.© Canal+0:08
  4. A male soccer player in a maroon jersey kicks a soccer ball during a game in a large stadium at night.© Canal+0:14
  5. Two cameramen film a soccer match as two players headbutt a soccer ball in a stadium at night.© Canal+0:20
  6. A cameraman and a soccer player are tangled on the ground after a collision on a soccer field.© Canal+0:23
  7. A soccer player in a maroon and white uniform runs across a green field while a line of cameramen film a confrontation between players and a referee in a stadium.© Canal+0:28
  8. A soccer player in a maroon and white uniform runs across a green field, with other players and cameramen in the background during a game.© Canal+0:32
  9. A soccer player in a maroon jersey and white shorts walks on a green field, with other players and a stadium crowd in the background.© Canal+0:34
  10. A male soccer player in a blue and white striped jersey stands next to a male cameraman with a headset, both looking intently at something off-screen in a stadium.© Canal+0:38
  11. A diverse group of excited people, including men and women, cheer loudly while watching a game at a bar, with drinks and snacks on the counter.© Canal+0:42
  12. A group of cameramen in black and white uniforms celebrate with soccer players on a stadium field, with a cheering crowd in the background.© Canal+0:46

Stills © Canal+. Made by BETC, Henry de Czar and Bart Timmer.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Cameramen are as passionate as the players.

Tagline: “Making sport bigger is our sport.”

immersive experienceexaggerated realitybehind the scenespassion for sportunexpected participation

The cut

Length
58 s
Shots
47
Average shot
1.2 s

What creatives use Canal+ “Cameramen” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Canal+ “Cameramen”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A cameraman, a soccer player, and a referee stand on a soccer field, with the cameraman jumping excitedly.© Canal+A soccer player in a striped jersey dribbles the ball past an opponent in a maroon jersey on a stadium field at night.© Canal+A cameraman in a black cap and white vest runs on a soccer field, holding a camera, as players in various uniforms run around him during a game.© Canal+A male soccer player in a maroon jersey kicks a soccer ball during a game in a large stadium at night.© Canal+
    Frames from Canal+ “Cameramen”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Canal+ “Cameramen” in order, with its length, framing and what happens in it.

    A cameraman, a soccer player, and a referee stand on a soccer field, with the cameraman jumping excitedly.© Canal+A soccer player in a striped jersey dribbles the ball past an opponent in a maroon jersey on a stadium field at night.© Canal+A cameraman in a black cap and white vest runs on a soccer field, holding a camera, as players in various uniforms run around him during a game.© Canal+A male soccer player in a maroon jersey kicks a soccer ball during a game in a large stadium at night.© Canal+Two cameramen film a soccer match as two players headbutt a soccer ball in a stadium at night.© Canal+A cameraman and a soccer player are tangled on the ground after a collision on a soccer field.© Canal+
    Length: 58 s · Shots: 47 · Average shot: 1.2 s

  3. 03Ad ideas: every spot built on a immersive experience

    Before you present an idea, you need to know who has done it, and how.

    Canal+ “Cameramen” is built on a immersive experience. Search the library by idea to see every spot that uses it.

    Tubi “Rabbit Hole”© TubiHonda “Sound of Honda / Ayrton Senna 1989”© HondaAudible “Soaking Detective”© AudibleAB InBev - Michelob ULTRA “Lap of Legends”© AB InBev - Michelob ULTRA
    Tubi · Honda · Audible · AB InBev - Michelob ULTRA

More commercials by Bart Timmer

More from BETC

Award-winning media & entertainment commercials

Questions

Who directed the Canal+ “Cameramen” commercial?

Bart Timmer directed it, produced by Henry de Czar, for the agency BETC.

Which agency made Canal+ “Cameramen”?

BETC created it for Canal+ (2014).

What awards did Canal+ “Cameramen” win?

1 awards, including Epica 2014 Gold Media.

What is the tagline of Canal+ “Cameramen”?

“Making sport bigger is our sport.”

Sources for the credits and awards

winners.epica-awards.com