framethrower

Study the greats · Find refs fasterFilmmakers · Animators · Advertisers

Adobe Photoshop “Fantastic Voyage” 2021

Adobe Photoshop “Fantastic Voyage” (2021) is an Adobe Photoshop commercial directed by Antoine Bardou-Jacquet for 72andSunny, produced by Partizan. It won 11 awards, including Clio 2020 Gold — Film Craft (Visual Effects) / Visual Effects, Cannes Lions 2021 Film Craft Silver and ADC 2021 Gold Cube Advertising — Craft in Video / Special Effects.

A young woman's subway commute transforms into a vibrant, fantastical journey, showcasing the boundless creative possibilities of Adobe Photoshop and Creative Cloud.

Video: Antoine Bardou-Jacquet on Vimeo

Shot by shot

  1. A young woman in a varsity jacket stands confidently in a crowded subway car, looking directly at the camera as the train moves.© Adobe Photoshop0:00
  2. A young woman with a high bun and large hoop earrings stands in a subway car, looking around at other passengers in a vibrant, colorful scene.© Adobe Photoshop0:05
  3. A young woman in a varsity jacket walks through a subway car, as grass and flowers magically grow on the floor around her and other passengers.© Adobe Photoshop0:10
  4. A young woman with a bun and a varsity jacket stands in a subway car, looking to her right, while a man reads a book in the background.© Adobe Photoshop0:16
  5. A diverse group of people are riding a subway train, some of them are edited with surreal elements, like a poodle head or a cartoon body.© Adobe Photoshop0:18
  6. A subway train travels through a fantastical sky filled with clouds, with a futuristic city visible in the distance under a bright sun.© Adobe Photoshop0:25
  7. A subway platform is filled with a mix of real people and colorful, stylized animated characters, including a giant shoe, as a train approaches.© Adobe Photoshop0:30
  8. A young woman on a subway train looks back at a giant golden octopus that has emerged from the train window and is wrapping around the train.© Adobe Photoshop0:32
  9. A young woman in a varsity jacket stands in a subway car filled with diverse passengers and animated Keith Haring-style figures.© Adobe Photoshop0:39
  10. A young woman in a denim jumpsuit walks through a subway car filled with diverse people and fantastical animated characters, as the train moves.© Adobe Photoshop0:44
  11. A camera moves through a fantastical city with giant animated characters, floating objects, and colorful buildings, ending on a wide shot of the city with the Adobe Creative Cloud logo.© Adobe Photoshop0:49
  12. The Adobe logo, a red square with a white "A" inside, appears on a white background, then shrinks to reveal the word "Adobe" below it.© Adobe Photoshop0:58

Stills © Adobe Photoshop. Made by 72andSunny, Partizan and Antoine Bardou-Jacquet.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Everyday reality transforms into a surreal, colorful world through creative tools.

Tagline: “Creativity for all.”

magical realismjourney of discoveryurban fantasytransformationhidden worldvisual metaphor

The cut

Length
60 s
Shots
13
Average shot
4.6 s
Format
mixed

What creatives use Adobe Photoshop “Fantastic Voyage” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Adobe Photoshop “Fantastic Voyage”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A young woman in a varsity jacket stands confidently in a crowded subway car, looking directly at the camera as the train moves.© Adobe PhotoshopA young woman with a high bun and large hoop earrings stands in a subway car, looking around at other passengers in a vibrant, colorful scene.© Adobe PhotoshopA young woman in a varsity jacket walks through a subway car, as grass and flowers magically grow on the floor around her and other passengers.© Adobe PhotoshopA young woman with a bun and a varsity jacket stands in a subway car, looking to her right, while a man reads a book in the background.© Adobe Photoshop
    Frames from Adobe Photoshop “Fantastic Voyage”
  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Adobe Photoshop “Fantastic Voyage” in order, with its length, framing and what happens in it.

    A young woman in a varsity jacket stands confidently in a crowded subway car, looking directly at the camera as the train moves.© Adobe PhotoshopA young woman with a high bun and large hoop earrings stands in a subway car, looking around at other passengers in a vibrant, colorful scene.© Adobe PhotoshopA young woman in a varsity jacket walks through a subway car, as grass and flowers magically grow on the floor around her and other passengers.© Adobe PhotoshopA young woman with a bun and a varsity jacket stands in a subway car, looking to her right, while a man reads a book in the background.© Adobe PhotoshopA diverse group of people are riding a subway train, some of them are edited with surreal elements, like a poodle head or a cartoon body.© Adobe PhotoshopA subway train travels through a fantastical sky filled with clouds, with a futuristic city visible in the distance under a bright sun.© Adobe Photoshop
    Length: 60 s · Shots: 13 · Average shot: 4.6 s · Format: mixed
  3. 03Ad ideas: every spot built on a magical realism

    Before you present an idea, you need to know who has done it, and how.

    Adobe Photoshop “Fantastic Voyage” is built on a magical realism. Search the library by idea to see every spot that uses it.

    Squarespace “A Tale as Old as Websites”© SquarespaceBurbery “Burberry "Open Spaces”© BurberyPocari Sweat “Find Your Own Way”© Pocari SweatBurberry “Festive”© Burberry
    Squarespace · Burbery · Pocari Sweat · Burberry

More commercials by Antoine Bardou-Jacquet

More from 72andSunny

  • Call of Duty: Black Ops 6 "The Replacer Replaces Pop Culture" (2026) commercial still© Call of Duty: Black Ops 6Call of Duty: Black Ops 6 “The Replacer Replaces Pop Culture” 202672andSunnyEffie Awards Gold 2026
  • Google "Helping You Help Them" (2022) commercial still© GoogleGoogle “Helping You Help Them” 202272andSunnyClio Awards Gold 2022
  • Tinder "Swipe Night" (2021) commercial still© TinderTinder “Swipe Night” 2021Dir. Karena Evans · 72andSunnyEffie Awards Gold 2021
  • truth "This is Quitting" (2021) commercial still© truthtruth “This is Quitting” 202172andSunnyEffie Awards Gold 2021
  • Google Nest "Anthem" (2020) commercial still© Google NestGoogle Nest “Anthem” 2020Dir. Mark Molloy · 72andSunnyAICP Awards Winner 2020
  • Nfl "NFL Kickoff" (2020) commercial still© NflNfl “NFL Kickoff” 2020Dir. Stuart McIntyre · 72andSunnyAICP Awards Winner 2020

Award-winning tech commercials

Questions

Who directed the Adobe Photoshop “Fantastic Voyage” commercial?

Antoine Bardou-Jacquet directed it, produced by Partizan, for the agency 72andSunny.

Which agency made Adobe Photoshop “Fantastic Voyage”?

72andSunny created it for Adobe Photoshop (2021).

What awards did Adobe Photoshop “Fantastic Voyage” win?

11 awards, including Clio 2020 Gold — Film Craft (Visual Effects) / Visual Effects, Cannes Lions 2021 Film Craft Silver, ADC 2021 Gold Cube Advertising — Craft in Video / Special Effects and Epica 2020 Gold Direction & Cinematography.

What is the tagline of Adobe Photoshop “Fantastic Voyage”?

“Creativity for all.”

Sources for the credits and awards

oneclub.orgaicpawards.comThe WorkThe Workoneclub.orgoneclub.orgwinners.epica-awards.comwinners.epica-awards.comwinners.epica-awards.comawards.ciclopefestival.comclios.comclios.com