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Nfl “198 Yard Touchdown” 2023

Nfl “198 Yard Touchdown” (2023) is a Nfl commercial for 72andSunny. It won one award: Epica 2023 Silver Sports-related Advertising.

During a script read for the NFL 104th Season, a player proposes a ridiculous new football stat, leading to a humorous exchange with the director.

Video: NFL on YouTube

Stills © Nfl. Made by 72andSunny.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Football players and director debate absurd stats in a script read.

Tagline: “You Can't Make This Stuff Up”

meta-commentaryexaggerated claimsdeadpan humorcelebrity cameobehind-the-scenes look

The cut

Length
15 s
Shots
6
Average shot
2.5 s

What creatives use Nfl “198 Yard Touchdown” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Nfl “198 Yard Touchdown”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A large group of diverse people sit around tables in a dimly lit studio, participating in a script read for the NFL 104th Season.© NflKeegan-Michael Key, a bald man with a beard, wearing a light blazer and blue t-shirt, sits at a table and speaks in an office.© Nfl
    Frames from Nfl “198 Yard Touchdown”
  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Nfl “198 Yard Touchdown” in order, with its length, framing and what happens in it.

    A large group of diverse people sit around tables in a dimly lit studio, participating in a script read for the NFL 104th Season.© NflKeegan-Michael Key, a bald man with a beard, wearing a light blazer and blue t-shirt, sits at a table and speaks in an office.© Nfl
    Length: 15 s · Shots: 6 · Average shot: 2.5 s
  3. 03Ad ideas: every spot built on a meta-commentary

    Before you present an idea, you need to know who has done it, and how.

    Nfl “198 Yard Touchdown” is built on a meta-commentary. Search the library by idea to see every spot that uses it.

    Uber Eats “A Century of Cravings”© Uber EatsUber Eats + Special US “Football is for Food”© Uber Eats + Special USCeraVe “Michael CeraVe”© CeraVeTubi “Interface Interruption”© Tubi
    Uber Eats · Uber Eats + Special US · CeraVe · Tubi

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Questions

Which agency made Nfl “198 Yard Touchdown”?

72andSunny created it for Nfl (2023).

What awards did Nfl “198 Yard Touchdown” win?

1 awards, including Epica 2023 Silver Sports-related Advertising.

What is the tagline of Nfl “198 Yard Touchdown”?

“You Can't Make This Stuff Up”

Sources for the credits and awards

winners.epica-awards.com

Nfl “198 Yard Touchdown” (2023) Commercial: Credits, Awards & Stills