advertising agency
Cossette
Cossette is a marketing agency that offers a range of communications services, including marketing tech, design and branding, media planning, and production services. It is a fully integrated marketing communications agency. Founded in 1972. It is acquired by BlueFocus in 2014. FrameThrower's visual library has 143 Cossette commercials (2017–2026), cut shot by shot, 9 of them award-winning, for clients including SickKids VS, CNESST, Rmhc and Bankk Centre for Arts and Creativity, directed by Mark Zibert, Rodrigo García Saiz and Charlotte Regan among others.
- 143
- Commercials in our library
- 9
- Award-winning
- 2017–2026
- Active
- 1972
- Founded
- 6
- Offices
01 · Featured
Cossette's most awarded commercial
AICP Awards Winner 2024
Sick Kids Foundation “Heal The Future” 2024
A young man collapses, triggering a dream of his future if he were healthy, then revealing the medical advancements that make such a future possible.
Directed by Henry Scholfield · Cossette · Spy Films
02 · Directors
Notable directors at Cossette
Who made the work, and how much of it won awards. From the credits on every spot.
© SickKids VS2 award-winningMark Zibert3 spots · SickKids VS “Undeniable”
© Banff Centre for Arts and Creativity2 award-winningRodrigo García Saiz3 spots · Banff Centre for Arts and Creativity “Piano”
© Rmhc1 award-winningCharlotte Regan1 spots · Rmhc “Family is Medicine”
© Egale1 award-winningdayday1 spots · Egale “Help Us Remain”
© Sick Kids Foundation1 award-winningHenry Scholfield1 spots · Sick Kids Foundation “Heal The Future”
© WalmartNolan Sarner10 spots · Walmart “Walmart - Believe”
© Hostess Canada (Bimbo)Didier Charette8 spots · Hostess Canada (Bimbo) “Hostess - Craze Launch”
© McDonald'sThat Jam7 spots · McDonald's “Not Hungry”
© Intact InsuranceOlivier Labonté-Lemoyne6 spots · Intact Insurance “Assureur De Confiance”
© Google CanadaMatt Atkinson5 spots · Google Canada “Bongo's Birthday”
© McDonaldsLe GED4 spots · McDonalds “Levez-vous du bon pied”
© Destination CanadaRJ Sauer4 spots · Destination Canada “CALGARY - SURF”
03 · Clients
Cossette's clients
Every brand in the library, by award-winning work.
- SickKids VS2017–2018
2 commercials · 2 award-winning
- CNESST2025–2026
2 commercials · 1 award-winning
- Rmhc2021
1 commercials · 1 award-winning
- Bankk Centre for Arts and Creativity2018
1 commercials · 1 award-winning
- nabs2022
1 commercials · 1 award-winning
- Egale2024
1 commercials · 1 award-winning
- Sick Kids Foundation2024
1 commercials · 1 award-winning
- Banff Centre for Arts and Creativity2018
1 commercials · 1 award-winning
- McDonald’s2018–2026
24 commercials
- McDonald’s Canada2024–2026
15 commercials
- Intact Insurance2024–2026
13 commercials
- Google2023–2026
11 commercials
Also: Google Canada, Egg Farmers of Canada, Walmart, Destination Canada, Hostess Canada (Bimbo), BDC, Vachon, Oatmeal Crisp - General Mills, The Home Depot, TELUS, Simons, McDonalds
04 · Works with
Who Cossette works with
From the credits: the companies behind the spots, by number of spots.
Production companies Cossette hires
05 · Awards
Cossette's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
3
Epica
.
3
Clio Awards
.
1
Creative Circle
.
1
Ciclope
.
1
AICP Awards
.
Top award-winning spots
- AICP Awards Winner 2024Sick Kids Foundation “Heal The Future”
- Clio Awards Silver 2026CNESST “Thread”
- Clio Awards Silver 2024Egale “Help Us Remain”
- Clio Awards Silver 2022nabs “This Job Can Break You”
- Epica Gold 2017SickKids VS “Undeniable”
- Epica Silver 2018SickKids VS “All In”
- Epica Silver 2017Banff Centre for Arts and Creativity “Piano”
- Creative Circle Bronze 2021Rmhc “Family is Medicine”
Company honours
- Claude Cossette recipient of Le Prix des Communications du Québec (1984)en.wikipedia.org
- Claude Cossette recipient of The Gold Medal Award from The Association of Canadian Advertisers (ACA) (1988)en.wikipedia.org
06 · Work
Commercials by Cossette
Our visual library has 143 Cossette commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.
Per year · gold = award-winning
Latest
© CNESSTCNESST “Thread” 2026Clio Awards Silver 2026
© McDonald’s CanadaMcDonald’s Canada “It’s Not Just Value - It’s McValue” 2026
© McDonald’s CanadaMcDonald’s Canada “It’s Not Just Value, It’s McValue: Breakfast” 2026
© WalmartWalmart “Walmart - Believe” 2026
© Intact InsuranceIntact Insurance “Milano Cortina Winter Games” 2026Most awarded
© Sick Kids FoundationSick Kids Foundation “Heal The Future” 2024Dir. Henry Scholfield · CossetteAICP Awards Winner 2024
© CNESSTCNESST “Thread” 2026CossetteClio Awards Silver 2026
© EgaleEgale “Help Us Remain” 2024Dir. dayday · CossetteClio Awards Silver 2024
© nabsnabs “This Job Can Break You” 2022CossetteClio Awards Silver 2022
© SickKids VSSickKids VS “Undeniable” 2017Dir. Mark Zibert · CossetteEpica Gold 2017
© SickKids VSSickKids VS “All In” 2018Dir. Mark Zibert · CossetteEpica Silver 2018
© Banff Centre for Arts and CreativityBanff Centre for Arts and Creativity “Piano” 2018Dir. Rodrigo García Saiz · CossetteEpica Silver 2017
© RmhcRmhc “Family is Medicine” 2021Dir. Charlotte Regan · CossetteCreative Circle Bronze 2021
© Bankk Centre for Arts and CreativityBankk Centre for Arts and Creativity “Human Piano” 2018Dir. Rodrigo García Saiz · CossetteCiclope Bronze 2018
© McDonald’s CanadaMcDonald’s Canada “It’s Not Just Value - It’s McValue” 2026Dir. Chris Balmond · Cossette
© McDonald’s CanadaMcDonald’s Canada “It’s Not Just Value, It’s McValue: Breakfast” 2026Dir. Chris Balmond · Cossette
© WalmartWalmart “Walmart - Believe” 2026Dir. Nolan Sarner · Cossette
© Intact InsuranceIntact Insurance “Milano Cortina Winter Games” 2026Dir. Eva Martinez · Cossette
© Intact InsuranceIntact Insurance “Milano Cortina Winter Games” 2026Dir. Eva Martinez · Cossette
© Intact InsuranceIntact Insurance “Milano Cortina Winter Games Athletes” 2026Dir. Eva Martinez · Cossette
© Intact InsuranceIntact Insurance “Assureur De Confiance” 2026Dir. Olivier Labonté-Lemoyne · Cossette
© Canada BreadCanada Bread “Dempster’s - Bread Pro Bread” 2026Dir. Pierre Dalpé · Cossette
© Hostess Canada (Bimbo)Hostess Canada (Bimbo) “Hostess - Craze Launch” 2026Dir. Didier Charette · Cossette
© Hostess Canada (Bimbo)Hostess Canada (Bimbo) “Hostess - Craze Explosion” 2026Dir. Didier Charette · Cossette
© Hostess Canada (Bimbo)Hostess Canada (Bimbo) “Hostess - Craze Choco” 2026Dir. Didier Charette · Cossette
© Hostess Canada (Bimbo)Hostess Canada (Bimbo) “Hostess - Craze Brownie” 2026Dir. Didier Charette · Cossette
© McDonald'sMcDonald's “Shelly” 2026Cossette
© GoogleGoogle “Kia's Got Next” 2026Cossette
© GoogleGoogle “Pet Sitter” 2026Cossette
07 · For producers
What producers use Cossette's page for
01Who Cossette hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind Cossette's 143 commercials, spot by spot.
© Sick Kids Foundation
© CNESST
© Egale
© nabsNolan Sarner · Didier Charette · That Jam02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
Cossette's work by year, brand and award in one place, and the companies with a similar body of work.
© Aqualtis Washing Machine
© PETA
© Mondelez - Cadbury UK
© AnthropicSimilar: Leo Burnett, BBDO, VCCP
08 · News
Cossette in the news
The latest stories we could source.
- 2025-03Cossette Expands Leadership Team in Toronto with the Appointments of Becca Lucas Lord and Trent Thompsoncossette.com
09 · Questions
About Cossette
What commercials has Cossette made?+
143 in the library, 2017–2026, including Sick Kids Foundation “Heal The Future”, CNESST “Thread”, Egale “Help Us Remain” and nabs “This Job Can Break You”.
Which directors does Cossette work with?+
Nolan Sarner (10), Didier Charette (8), That Jam (7), Olivier Labonté-Lemoyne (6), Matt Atkinson (5) and Le GED (4).
What awards has Cossette's work won?+
9 award-winning spots, including AICP Awards Winner 2024 for Sick Kids Foundation “Heal The Future”, Clio Awards Silver 2026 for CNESST “Thread” and Clio Awards Silver 2024 for Egale “Help Us Remain”.
Who owns Cossette?+
Cossette is acquired by BlueFocus in 2014.
Who runs Cossette?+
Becca Lucas Lord (Vice President and Managing Director, 2025) and Trent Thompson (Group Creative Director, 2025).
Who are Cossette's clients?+
In the library: SickKids VS (2 commercials, 2017–2018), CNESST (2 commercials, 2025–2026), Rmhc (1 commercials, 2021–2021), Bankk Centre for Arts and Creativity (1 commercials, 2018–2018), nabs (1 commercials, 2022–2022) and Egale (1 commercials, 2024–2024).
10 · Discover
Other agencies with similar work
Not connected to Cossette: matched by the ideas, tone and categories of their commercials.



