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what3words “Neighbours” 2023

what3words “Neighbours” (2023) is a what3words commercial directed by Tom Speers for Neverland, produced by Smuggler. It won 8 awards, including Epica 2022 Gold Humour in Advertising, Creative Circle 2023 Gold FILM CRAFT - Best Casting (single) and Clio 2023 Bronze — Film / 31 seconds to 60 seconds.

A young man tries to retrieve his misdelivered parcels from his elderly neighbor, only to discover a surprising secret about her and her husband.

Video: what3words on YouTube

Shot by shot

  1. A young man in a striped shirt and maroon jacket walks along a stone path next to a house covered in climbing plants, looking around.© what3words0:00
  2. A man in a red shirt stands at a white front door, which opens to reveal an elderly woman smiling inside her home.© what3words0:01
  3. A young man in a bomber jacket and patterned shirt stands at a doorway, talking to someone off-screen, with a green garden visible behind him.© what3words0:02
  4. A young man with a striped shirt and a maroon jacket stands at an open doorway, smiling at an older woman whose back is to the camera, in a suburban home.© what3words0:06
  5. An elderly woman with white hair and a pearl necklace stands in a doorway, looking surprised and then smiling, in a dimly lit house interior.© what3words0:13
  6. An elderly man in an orange hoodie and red headphones dances with a plate of food and a mug in a bright room, seen through a doorway.© what3words0:20
  7. An elderly woman with white hair and a pearl necklace opens her front door, looking surprised at the person standing outside.© what3words0:21
  8. A young man in a maroon jacket and patterned sweater stands at a doorway, looking surprised, as seen from inside a house.© what3words0:22
  9. A young man with short brown hair, wearing a maroon jacket and a patterned shirt, stands smiling at a doorway.© what3words0:25
  10. A person wearing a green dress and orange and black sneakers stands on a patterned rug inside a house, with other shoes visible nearby.© what3words0:27
  11. An elderly woman with white hair and a pearl necklace opens her front door, smiling at someone off-camera.© what3words0:29
  12. A young man in a maroon jacket and striped shirt stands on a porch, looking at the camera, with text overlay about addresses.© what3words0:30

Stills © what3words. Made by Neverland, Smuggler and Tom Speers.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A nosy neighbor uncovers a secret, highlighting the problem of hard-to-find addresses.

Tagline: “It's worth using what3words”

nosy neighbormisdelivered packageselderly couple's secretsuburban settinghumorous misunderstanding

The cut

Length
40 s
Shots
17
Average shot
2.4 s

What creatives use what3words “Neighbours” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of what3words “Neighbours”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A young man in a striped shirt and maroon jacket walks along a stone path next to a house covered in climbing plants, looking around.© what3wordsA man in a red shirt stands at a white front door, which opens to reveal an elderly woman smiling inside her home.© what3wordsA young man in a bomber jacket and patterned shirt stands at a doorway, talking to someone off-screen, with a green garden visible behind him.© what3wordsA young man with a striped shirt and a maroon jacket stands at an open doorway, smiling at an older woman whose back is to the camera, in a suburban home.© what3words
    Frames from what3words “Neighbours”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of what3words “Neighbours” in order, with its length, framing and what happens in it.

    A young man in a striped shirt and maroon jacket walks along a stone path next to a house covered in climbing plants, looking around.© what3wordsA man in a red shirt stands at a white front door, which opens to reveal an elderly woman smiling inside her home.© what3wordsA young man in a bomber jacket and patterned shirt stands at a doorway, talking to someone off-screen, with a green garden visible behind him.© what3wordsA young man with a striped shirt and a maroon jacket stands at an open doorway, smiling at an older woman whose back is to the camera, in a suburban home.© what3wordsAn elderly woman with white hair and a pearl necklace stands in a doorway, looking surprised and then smiling, in a dimly lit house interior.© what3wordsAn elderly man in an orange hoodie and red headphones dances with a plate of food and a mug in a bright room, seen through a doorway.© what3words
    Length: 40 s · Shots: 17 · Average shot: 2.4 s

  3. 03Ad ideas: every spot built on a nosy neighbor

    Before you present an idea, you need to know who has done it, and how.

    what3words “Neighbours” is built on a nosy neighbor. Search the library by idea to see every spot that uses it.

    Chrysler “Acronyms STFU”© ChryslerIKEA “Voisin”© IKEASamsung “Can't Help featuring Haley Kalil”© SamsungAldi “SpecialBuys”© Aldi
    Chrysler · IKEA · Samsung · Aldi

More commercials by Tom Speers

More from Neverland

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  • Greene King "Beer Slide" (2026) commercial still© Greene KingGreene King “Beer Slide” 2026Dir. Noah Harris · Neverland
  • Kopparberg "Bring me sunshine" (2026) commercial still© KopparbergKopparberg “Bring me sunshine” 2026Dir. Scottie Cameron · Neverland
  • innocent "Innocent - Squeeze" (2026) commercial still© innocentinnocent “Innocent - Squeeze” 2026Dir. Guy Paterson · Neverland
  • Parkdean "Mermaid Like You Mean It" (2025) commercial still© ParkdeanParkdean “Mermaid Like You Mean It” 2025Dir. Si & Ad · Neverland

Award-winning tech commercials

Questions

Who directed the what3words “Neighbours” commercial?

Tom Speers directed it, produced by Smuggler, for the agency Neverland.

Which agency made what3words “Neighbours”?

Neverland created it for what3words (2023).

What awards did what3words “Neighbours” win?

8 awards, including Epica 2022 Gold Humour in Advertising, Creative Circle 2023 Gold FILM CRAFT - Best Casting (single), Clio 2023 Bronze — Film / 31 seconds to 60 seconds and British Arrows 2023 Silver — Best Over 30 And Up To & Including 60 Second.

What is the tagline of what3words “Neighbours”?

“It's worth using what3words”

Sources for the credits and awards

britisharrows.comwinners.epica-awards.comweb.archive.orgclios.com