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Waitrose “The Gastronaut” 2026

Waitrose “The Gastronaut” (2026) is a Waitrose commercial directed by Tom Speers. It won 4 awards, including Creative Circle 2026 Gold Film Craft - Cinematography (single).

An astronaut, tired of bland space food, dreams of delicious meals and eventually returns to Earth to satisfy his cravings at Waitrose.

Video: Waitrose & Partners on YouTube

Shot by shot

  1. A man in a grey jumpsuit floats in zero gravity inside a futuristic, hexagonal spaceship corridor, reaching out as if to grab something.© Waitrose0:01
  2. A male astronaut in a grey jumpsuit floats in a spaceship corridor, holding a food pouch, looking around with a curious expression.© Waitrose0:05
  3. A bald man in a dark uniform holds a pouch and talks to another person, reflected in a round window of a spaceship.© Waitrose0:11
  4. A person's hand draws a detailed sketch of a pie with a slice removed on a piece of paper with technical notes, in a dimly lit interior.© Waitrose0:25
  5. A bald man with a beard looks up with a worried expression in a dimly lit control room, surrounded by screens and buttons.© Waitrose0:30
  6. A bearded man with closed eyes and an open mouth is seen in a closeup shot, illuminated by a red light under a white sheet.© Waitrose0:47
  7. A red-bearded man in a space helmet looks up with a surprised expression, illuminated by light from above.© Waitrose0:55
  8. A man in his 30s, wearing a space helmet, looks up with a determined expression as he experiences turbulence in a spaceship.© Waitrose0:59
  9. A ginger-haired groom in a blue suit and a bride in a white veil cut a tiered cheese wedding cake, smiling at each other in a grand interior.© Waitrose1:04
  10. A male astronaut with a red beard opens his eyes in surprise while wearing a helmet in a spaceship.© Waitrose1:08
  11. A large, burnt, metallic space capsule lands in a parking lot, emitting smoke and steam, surrounded by cars and a distant person.© Waitrose1:10
  12. A man in an astronaut suit takes off his helmet next to a car in a parking lot, while two women look at him.© Waitrose1:16

Stills © Waitrose. Made by Tom Speers.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Astronaut returns to Earth for real food, highlighting Waitrose's quality and variety.

Tagline: “The home of food lovers”

fish out of waterdream sequencelonging for homecontrast between bland and delicioushero's journeyreturn to civilization

The cut

Length
90 s
Shots
46
Average shot
2.0 s

What creatives use Waitrose “The Gastronaut” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Waitrose “The Gastronaut”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A man in a grey jumpsuit floats in zero gravity inside a futuristic, hexagonal spaceship corridor, reaching out as if to grab something.© WaitroseA male astronaut in a grey jumpsuit floats in a spaceship corridor, holding a food pouch, looking around with a curious expression.© WaitroseA bald man in a dark uniform holds a pouch and talks to another person, reflected in a round window of a spaceship.© WaitroseA person's hand draws a detailed sketch of a pie with a slice removed on a piece of paper with technical notes, in a dimly lit interior.© Waitrose
    Frames from Waitrose “The Gastronaut”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Waitrose “The Gastronaut” in order, with its length, framing and what happens in it.

    A man in a grey jumpsuit floats in zero gravity inside a futuristic, hexagonal spaceship corridor, reaching out as if to grab something.© WaitroseA male astronaut in a grey jumpsuit floats in a spaceship corridor, holding a food pouch, looking around with a curious expression.© WaitroseA bald man in a dark uniform holds a pouch and talks to another person, reflected in a round window of a spaceship.© WaitroseA person's hand draws a detailed sketch of a pie with a slice removed on a piece of paper with technical notes, in a dimly lit interior.© WaitroseA bald man with a beard looks up with a worried expression in a dimly lit control room, surrounded by screens and buttons.© WaitroseA bearded man with closed eyes and an open mouth is seen in a closeup shot, illuminated by a red light under a white sheet.© Waitrose
    Length: 90 s · Shots: 46 · Average shot: 2.0 s

  3. 03Ad ideas: every spot built on a fish out of water

    Before you present an idea, you need to know who has done it, and how.

    Waitrose “The Gastronaut” is built on a fish out of water. Search the library by idea to see every spot that uses it.

    Cupnoodle “Globalization”© CupnoodlePaul Wellstone for Senate “Looking for Rudy”© Paul Wellstone for SenateNetflix “Discover Your Future”© NetflixCash App “Timothée Chalamet for Cash App”© Cash App
    Cupnoodle · Paul Wellstone for Senate · Netflix · Cash App

More commercials by Tom Speers

Award-winning retail commercials

Questions

Who directed the Waitrose “The Gastronaut” commercial?

Tom Speers directed it.

What awards did Waitrose “The Gastronaut” win?

4 awards, including Creative Circle 2026 Gold Film Craft - Cinematography (single), Creative Circle 2026 Gold Film Craft - Direction (single), Creative Circle 2026 Silver Film - TV 61secs or over (single) and Creative Circle 2026 Silver Film Craft - Production Design Styling/Art Direction (single).

What is the tagline of Waitrose “The Gastronaut”?

“The home of food lovers”

Sources for the credits and awards

creativecircle.co.ukcreativecircle.co.ukcreativecircle.co.ukcreativecircle.co.uk