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Sun Bingo “Are You Gonna Bingo” 2019

Sun Bingo “Are You Gonna Bingo” (2019) is a Sun Bingo commercial directed by Jack Clough for The & Partnership. It won one award: British Arrows 2019 Bronze — Financial & Corporate Services.

A woman in a leopard print coat and her friends dance and sing their way through various absurd scenarios, asking everyone if they are going to bingo with The Sun.

Video: T&P on Vimeo

Shot by shot

  1. A diverse group of people wait at a bus stop on a residential street, some standing, some sitting, as a white van drives past.© Sun Bingo0:00
  2. Five diverse people wait at a bus stop in front of colorful terraced houses, as a car drives past, obscuring the view.© Sun Bingo0:15
  3. Two women in animal print clothing pose with their phones in front of a stone wall, pointing at the screens.© Sun Bingo0:21
  4. A woman in a gold jacket and a man in a tuxedo walk down a red carpet, surrounded by paparazzi and bright camera flashes.© Sun Bingo0:27
  5. A woman in a gold jacket dances on a red carpet, surrounded by paparazzi and a man in a tuxedo, with a black car in the background.© Sun Bingo0:32
  6. A diverse group of people dance and play mini golf at a seaside course, with a woman in a leopard print coat at the center.© Sun Bingo0:36
  7. A woman with red hair and glasses, wearing a leopard print coat, leans over a stone wall, holding up a phone with the Sun Bingo logo.© Sun Bingo0:43
  8. Three women in bathrobes and hair towels dance energetically, showing off their manicured nails in a salon.© Sun Bingo1:00
  9. Three women in bathrobes and hair towels dance energetically in a barbershop with checkered floors and vintage chairs.© Sun Bingo1:06
  10. Three women pose and dance in front of a "Welcome to Scratchy Bottom" sign on the side of a road, with cars passing by.© Sun Bingo1:15
  11. A woman in a gold jacket and a man in a tuxedo walk down a red carpet, surrounded by photographers and bright lights.© Sun Bingo1:36
  12. A woman in a leopard print jacket and black leggings is suspended in the air against a green screen, with studio lights visible above.© Sun Bingo1:44

Stills © Sun Bingo. Made by The & Partnership and Jack Clough.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Absurd scenarios and catchy song to ask if you're gonna bingo.

Tagline: “ARE YOU GONNA BINGO?”

musical numberfish out of waterbreaking the fourth walljourney/questexaggerated realityrecurring character

The cut

Length
120 s
Shots
45
Average shot
2.7 s

What creatives use Sun Bingo “Are You Gonna Bingo” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Sun Bingo “Are You Gonna Bingo”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A diverse group of people wait at a bus stop on a residential street, some standing, some sitting, as a white van drives past.© Sun BingoFive diverse people wait at a bus stop in front of colorful terraced houses, as a car drives past, obscuring the view.© Sun BingoTwo women in animal print clothing pose with their phones in front of a stone wall, pointing at the screens.© Sun BingoA woman in a gold jacket and a man in a tuxedo walk down a red carpet, surrounded by paparazzi and bright camera flashes.© Sun Bingo
    Frames from Sun Bingo “Are You Gonna Bingo”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Sun Bingo “Are You Gonna Bingo” in order, with its length, framing and what happens in it.

    A diverse group of people wait at a bus stop on a residential street, some standing, some sitting, as a white van drives past.© Sun BingoFive diverse people wait at a bus stop in front of colorful terraced houses, as a car drives past, obscuring the view.© Sun BingoTwo women in animal print clothing pose with their phones in front of a stone wall, pointing at the screens.© Sun BingoA woman in a gold jacket and a man in a tuxedo walk down a red carpet, surrounded by paparazzi and bright camera flashes.© Sun BingoA woman in a gold jacket dances on a red carpet, surrounded by paparazzi and a man in a tuxedo, with a black car in the background.© Sun BingoA diverse group of people dance and play mini golf at a seaside course, with a woman in a leopard print coat at the center.© Sun Bingo
    Length: 120 s · Shots: 45 · Average shot: 2.7 s

  3. 03Ad ideas: every spot built on a musical number

    Before you present an idea, you need to know who has done it, and how.

    Sun Bingo “Are You Gonna Bingo” is built on a musical number. Search the library by idea to see every spot that uses it.

    Essity “Viva La Vulva”© EssityJust Eat “Every Neighbour Got Their Flava”© Just EatApple “A Critter Carol”© ApplePepsi “Pepsi Super Bowl LX”© Pepsi
    Essity · Just Eat · Apple · Pepsi

More commercials by Jack Clough

  • Tesco "Eat Your Veg" (2022) commercial still© TescoTesco “Eat Your Veg” 2022Dir. Jack Clough · BBH
  • McVities x Britain's Got Talent "Golden Moment Idents" (2022) commercial still© McVities x Britain's Got TalentMcVities x Britain's Got Talent “Golden Moment Idents” 2022Dir. Jack Clough · adam&eve\TBWA
  • Yorkshire Tea x Alpro "My Cuppa" (2022) commercial still© Yorkshire Tea x AlproYorkshire Tea x Alpro “My Cuppa” 2022Dir. Jack Clough · Lucky Generals
  • Asda "Price Christmas" (2020) commercial still© AsdaAsda “Price Christmas” 2020Dir. Jack Clough · AMV BBDO

More from The & Partnership

Award-winning tech commercials

Questions

Who directed the Sun Bingo “Are You Gonna Bingo” commercial?

Jack Clough directed it, for the agency The & Partnership.

Which agency made Sun Bingo “Are You Gonna Bingo”?

The & Partnership created it for Sun Bingo (2019).

What awards did Sun Bingo “Are You Gonna Bingo” win?

1 awards, including British Arrows 2019 Bronze — Financial & Corporate Services.

What is the tagline of Sun Bingo “Are You Gonna Bingo”?

“ARE YOU GONNA BINGO?”

Sources for the credits and awards

britisharrows.comLBBLBB