commercial production company
SOMA
SOMA is a commercial production company. FrameThrower's visual library has 12 of its commercials (2024–2026), cut shot by shot. The work includes spots for Oatmeal Crisp - General Mills, Intact Insurance, Belairdirect and Business Development Bank of Canada (BDC), directed by Olivier Labonté-Lemoyne, François St-Amant and Benjamin Lussier among others, for agencies including Cossette, LG2 and Sid Lee.
- 12
- Commercials in our library
- 2024–2026
- Active
01 · Featured
SOMA's most awarded commercial
© Intact Insurance
© Intact Insurance
© Intact Insurance
© Intact Insurance
© Intact Insurance
© Intact InsuranceIntact Insurance “Assureur De Confiance” 2026
An insurance company showcases its comprehensive coverage by revealing the behind-the-scenes production of action-packed movie scenes, emphasizing their protection of various assets.
Directed by Olivier Labonté-Lemoyne · Cossette · SOMA
02 · Directors
Notable directors at SOMA
Who made the work, and how much of it won awards. From the credits on every spot.
- © Intact InsuranceOlivier Labonté-Lemoyne5 spots · Intact Insurance “Assureur De Confiance”
© BelairdirectFrançois St-Amant4 spots · Belairdirect “It’s Easy to Understand with belairdirect”
© Business Development Bank of Canada (BDC)Benjamin Lussier2 spots · Business Development Bank of Canada (BDC) “Entrepreneurs”
© Bélair DirectSimon OIivier Fecteau1 spots · Bélair Direct “Êtes-vous correct après”
03 · Clients
SOMA's clients
Every brand in the library, by award-winning work.
- Oatmeal Crisp - General Mills2025
3 commercials
- Intact Insurance2026
1 commercials
- Belairdirect2026
1 commercials
- Business Development Bank of Canada (BDC)2024
1 commercials
- Bélair Direct2026
1 commercials
- Porter Airlines2026
1 commercials
- SOPFEU2024
1 commercials
- BMO Canada2026
1 commercials
- Mondo2026
1 commercials
- SAAQ2024
1 commercials
04 · Works with
Who SOMA works with
From the credits: the companies behind the spots, by number of spots.
Agencies SOMA works for
05 · Work
Commercials by SOMA
Our visual library has 12 SOMA commercials, cut shot by shot. Here: the latest, then the most awarded.
Latest
© Intact InsuranceIntact Insurance “Assureur De Confiance” 2026© BelairdirectBelairdirect “It’s Easy to Understand with belairdirect” 2026© Bélair DirectBélair Direct “Êtes-vous correct après” 2026
© Porter AirlinesPorter Airlines “On va vous porter - Social” 2026
© BMO CanadaBMO Canada “BMO - Bye Bye 2025” 2026Most awarded
- © Intact InsuranceIntact Insurance “Assureur De Confiance” 2026Dir. Olivier Labonté-Lemoyne · Cossette
- © BelairdirectBelairdirect “It’s Easy to Understand with belairdirect” 2026Dir. François St-Amant · Rethink
- © Bélair DirectBélair Direct “Êtes-vous correct après” 2026Dir. Simon OIivier Fecteau · Sid Lee
- © Porter AirlinesPorter Airlines “On va vous porter - Social” 2026Dir. François St-Amant · Sid Lee
- © BMO CanadaBMO Canada “BMO - Bye Bye 2025” 2026Dir. Benjamin Lussier · TBWA\Canada
© MondoMondo “Mondou - Give Them the Best” 2026Dir. François St-Amant · LG2
© Oatmeal Crisp - General MillsOatmeal Crisp - General Mills “Oatmeal Crisp - Mum 30s” 2025Dir. Olivier Labonté-Lemoyne · Cossette
© Oatmeal Crisp - General MillsOatmeal Crisp - General Mills “Oatmeal Crisp - Dad 30s” 2025Dir. Olivier Labonté-Lemoyne · Cossette
© Oatmeal Crisp - General MillsOatmeal Crisp - General Mills “Oatmeal Crisp - Dog 30s” 2025Dir. Olivier Labonté-Lemoyne · Cossette- © Business Development Bank of Canada (BDC)Business Development Bank of Canada (BDC) “Entrepreneurs” 2024Dir. Benjamin Lussier · Cossette
© SOPFEUSOPFEU “Avoid Avoidable Fires” 2024Dir. Olivier Labonté-Lemoyne · LG2
© SAAQSAAQ “No Need for Speed” 2024Dir. François St-Amant · LG2
06 · For producers
What producers use SOMA's page for
01Who directs for SOMA
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind SOMA's 12 commercials, with the agencies and awards.
© Intact Insurance© Belairdirect© Bélair Direct© Porter AirlinesOlivier Labonté-Lemoyne · François St-Amant · Benjamin Lussier02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
SOMA's work by year, brand and award in one place, and the companies with a similar body of work.
© Anthropic
© Skinny
© Ubisoft
© Women's AidSimilar: Biscuit Filmworks, Good Oil, Stink
07 · Questions
About SOMA
What commercials has SOMA made?+
12 in the library, 2024–2026, including Intact Insurance “Assureur De Confiance”, Belairdirect “It’s Easy to Understand with belairdirect”, Bélair Direct “Êtes-vous correct après” and Porter Airlines “On va vous porter - Social”.
Which agencies has SOMA worked with?+
Cossette (5), LG2 (3), Sid Lee (2), Rethink (1) and TBWA\Canada (1).
Which directors are behind SOMA's commercials?+
Olivier Labonté-Lemoyne (5), François St-Amant (4), Benjamin Lussier (2) and Simon OIivier Fecteau (1).
Who are SOMA's clients?+
In the library: Oatmeal Crisp - General Mills (3 commercials, 2025–2025), Intact Insurance (1 commercials, 2026–2026), Belairdirect (1 commercials, 2026–2026), Business Development Bank of Canada (BDC) (1 commercials, 2024–2024), Bélair Direct (1 commercials, 2026–2026) and Porter Airlines (1 commercials, 2026–2026).
08 · Discover
Other production companies with similar work
Not connected to SOMA: matched by the ideas, tone and categories of their commercials.
