commercial production company · New York
Imperial Woodpecker
Imperial Woodpecker is a commercial production company. Founded in 2009 by Stacy Wall and Doug Halbert in New York, USA. FrameThrower's visual library has 42 Imperial Woodpecker commercials (2010–2026), cut shot by shot, 11 of them award-winning, for clients including Nike, Adidas, NASCAR and Instacart, directed by Stacy Wall, Sam Brown and Simon McQuoid among others.
- 42
- Commercials in our library
- 11
- Award-winning
- 2010–2026
- Active
- 2009
- Founded
- New York
- Based in
01 · Featured
Imperial Woodpecker's most awarded commercial
© Accenture
© Accenture
© Accenture
© Accenture
© Accenture
© AccentureBritish Arrows Gold 2024
Accenture “Changing Tree” 2024
A mystical "walking tree" in a vibrant jungle symbolizes business reinvention, showcasing nature's adaptability and Accenture's role in guiding change.
Directed by Sam Brown · Droga5 · Imperial Woodpecker
Also watch
Nascar “Always Forward” 2023 →AICP Awards Winner 2023
02 · Directors
Notable directors at Imperial Woodpecker
Who made the work, and how much of it won awards. From the credits on every spot.
© Adidas4 award-winningStacy Wall13 spots · Adidas “Slim Chin & D Rose”
© Accenture2 award-winningSam Brown7 spots · Accenture “Changing Tree”
© Sony PlayStation1 award-winningSimon McQuoid6 spots · Sony PlayStation “Michael”
© Nascar1 award-winningMark Jenkinson3 spots · Nascar “Always Forward”
© Gatorade1 award-winningStuart McIntyre1 spots · Gatorade “Don't Go Down”
© ToyotaLisa Gunning2 spots · Toyota “Present from the Past”
© AdobeGui Borchert2 spots · Adobe “Just Imagine - Kinigra”
© AriatJoe Connor1 spots · Ariat “Climb”
© VerizonAutumn Durald Arkapaw1 spots · Verizon “The Ride”
© Truly Hard SeltzerAndrew Jasperson1 spots · Truly Hard Seltzer “US Soccer Anthem”
© Toronto TempoEmily Maye1 spots · Toronto Tempo “Arrived”
© NikeMark Zibert1 spots · Nike “Vapor Trail”
03 · Clients
Imperial Woodpecker's clients
Every brand in the library, by award-winning work.
- Nike2013–2024
3 commercials · 2 award-winning
- Adidas2010–2013
2 commercials · 2 award-winning
- NASCAR2023
2 commercials · 1 award-winning
- Instacart2023
1 commercials · 1 award-winning
- Jordan Brand2026
1 commercials · 1 award-winning
- Gatorade2016
1 commercials · 1 award-winning
- Accenture2024
1 commercials · 1 award-winning
- Apple2018
1 commercials · 1 award-winning
- Sony PlayStation2012
1 commercials · 1 award-winning
- Constellation Brands2018
3 commercials
- Delta Air Lines2026
3 commercials
- MSC Cruises2026
3 commercials
Also: TOYOTA, Electronic Arts, Adobe, Weight Watchers, Michelob Ultra, Pluto TV, Apple AirPods, Realtor.com, Espn, Coinbase, Apple iPhone, Acura
04 · Works with
Who Imperial Woodpecker works with
From the credits: the companies behind the spots, by number of spots.
Agencies Imperial Woodpecker works for
05 · Awards
Imperial Woodpecker's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
3
Clio Awards
.
3
AICP Awards
.
1
ADC Awards
.
1
DGA Awards
.
1
shots Awards
.
1
British Arrows
.
1
Ciclope
.
Top award-winning spots
- British Arrows Gold 2024Accenture “Changing Tree”
- AICP Awards Winner 2023Nascar “Always Forward”
- AICP Awards Winner 2016Nike “Short A Guy”
- AICP Awards Winner 2013Adidas “Wake Up”
- DGA Awards 2010Adidas “Slim Chin & D Rose”
- Clio Awards Silver 2026Jordan Brand “Can't Ban Greatness”
- shots Awards Gold 2024Nike “Only Basketball”
- Ciclope Gold 2018Apple “Sway”
06 · Work
Commercials by Imperial Woodpecker
Our visual library has 42 Imperial Woodpecker commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© Jordan BrandJordan Brand “Can't Ban Greatness” 2026Clio Awards Silver 2026
© Delta Air LinesDelta Air Lines “Commit to Fly” 2026
© Delta Air LinesDelta Air Lines “What We Carry” 2026
© Delta Air LinesDelta Air Lines “Altitude” 2026
© MSC CruisesMSC Cruises “Gnocchi & Karaoke” 2026Most awarded
© AccentureAccenture “Changing Tree” 2024Dir. Sam Brown · Droga5British Arrows Gold 2024
© NascarNascar “Always Forward” 2023Dir. Mark Jenkinson · 77 Ventures CreativeAICP Awards Winner 2023
© NikeNike “Short A Guy” 2016Dir. Stacy Wall · Wieden+KennedyAICP Awards Winner 2016
© AdidasAdidas “Wake Up” 2013Dir. Stacy Wall · 180LAAICP Awards Winner 2013
© AdidasAdidas “Slim Chin & D Rose” 2010Dir. Stacy Wall · 180LADGA Awards 2010
© Jordan BrandJordan Brand “Can't Ban Greatness” 2026Wieden+KennedyClio Awards Silver 2026
© NikeNike “Only Basketball” 2024Dir. Stacy Wall · Wieden+Kennedyshots Awards Gold 2024
© AppleApple “Sway” 2018Dir. Sam Brown · TBWACiclope Gold 2018
© GatoradeGatorade “Don't Go Down” 2016Dir. Stuart McIntyre · TBWA\Chiat\DayClio Awards Bronze 2016
© Sony PlayStationSony PlayStation “Michael” 2012Dir. Simon McQuoid · DeutschClio Awards Bronze 2012
© InstacartInstacart “The World Is Your Cart” 2023Droga5ADC Awards Bronze 2023
© Weight WatchersWeight Watchers “All You Can Eat” 2015Dir. Sam Brown · Weiden+KennedyAICP Awards Honoree 2015
© NikeNike “Vapor Trail” 2013Dir. Mark Zibert · Wieden+KennedyAICP Awards Honoree 2013
© Apple AirPodsApple AirPods “Airpods Pro — Jump” 2020TBWA\Media Arts LabEmmy (Outstanding Commercial) Nominee 2021
© Delta Air LinesDelta Air Lines “Commit to Fly” 2026Dir. Sam Brown · Wieden+Kennedy
© Delta Air LinesDelta Air Lines “What We Carry” 2026Dir. Sam Brown · Wieden+Kennedy
© Delta Air LinesDelta Air Lines “Altitude” 2026Dir. Sam Brown · Wieden+Kennedy
© MSC CruisesMSC Cruises “Gnocchi & Karaoke” 2026Dir. Stacy Wall · Highdive
© MSC CruisesMSC Cruises “That’s Funny” 2026Dir. Stacy Wall · Highdive
© MSC CruisesMSC Cruises “Cabana & Spritz” 2026Dir. Stacy Wall · Highdive
© VerizonVerizon “The Ride” 2026Dir. Autumn Durald Arkapaw · MikeTeevee
© AdobeAdobe “Just Imagine - Kinigra” 2026Dir. Gui Borchert · Hecho
© AdobeAdobe “Just Imagine - Val” 2026Dir. Gui Borchert · Hecho
© Truly Hard SeltzerTruly Hard Seltzer “US Soccer Anthem” 2026Dir. Andrew Jasperson · KDSP
07 · For producers
What producers use Imperial Woodpecker's page for
01Who directs for Imperial Woodpecker
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind Imperial Woodpecker's 42 commercials, with the agencies and awards.
© Accenture
© Nascar
© Nike
© AdidasStacy Wall · Sam Brown · Simon McQuoid02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
Imperial Woodpecker's work by year, brand and award in one place, and the companies with a similar body of work.
© Old Spice
© Ubisoft
© Vanish
© AnthropicSimilar: MJZ, Stink, Smuggler
08 · Questions
About Imperial Woodpecker
What commercials has Imperial Woodpecker made?+
42 in the library, 2010–2026, including Accenture “Changing Tree”, Nascar “Always Forward”, Nike “Short A Guy” and Adidas “Wake Up”.
Which agencies has Imperial Woodpecker worked with?+
Wieden+Kennedy (8), Highdive (3), Droga5 (2), TBWA\Media Arts Lab (2) and 180LA (2).
Which directors are behind Imperial Woodpecker's commercials?+
Stacy Wall (13), Sam Brown (7), Simon McQuoid (6), Mark Jenkinson (3), Lisa Gunning (2) and Gui Borchert (2).
What awards has Imperial Woodpecker's work won?+
11 award-winning spots, including British Arrows Gold 2024 for Accenture “Changing Tree”, AICP Awards Winner 2023 for Nascar “Always Forward” and AICP Awards Winner 2016 for Nike “Short A Guy”.
Where is Imperial Woodpecker based?+
New York, USA, with offices in Los Angeles.
Who are Imperial Woodpecker's clients?+
In the library: Nike (3 commercials, 2013–2024), Adidas (2 commercials, 2010–2013), NASCAR (2 commercials, 2023–2023), Instacart (1 commercials, 2023–2023), Jordan Brand (1 commercials, 2026–2026) and Gatorade (1 commercials, 2016–2016).
09 · Discover
Other production companies with similar work
Not connected to Imperial Woodpecker: matched by the ideas, tone and categories of their commercials.


