Dentsu Creative

01 · Featured

Dentsu Creative's most awarded commercial

© KPN© KPN© KPN© KPN© KPN© KPN

Effie Awards Grand Prix 2024

KPN “A Piece of Me” 2024

A young woman faces cyberbullying after a private photo is shared, but finds strength and support to overcome the ordeal, highlighting the importance of thinking before sharing.

Directed by Emma Branderhorst · Dentsu Creative · Wefilm

Every shot in the library

Also watch

Oxfam “75 Years of Style” 2023 →Creative Circle Bronze 2023

02 · Directors

Notable directors at Dentsu Creative

Who made the work, and how much of it won awards. From the credits on every spot.

• © Oxfam2 award-winningLucrecia Taormina2 spots · Oxfam “75 Years of Fashion”
• © KPN1 award-winningEmma Branderhorst1 spots · KPN “A Piece of Me”
• © The ICONICNatasha Foster8 spots · The ICONIC “Got You Looking - Fresh Picks”
• © American ExpressAmara Abbas5 spots · American Express “Make Them a Fan”
• © HCFMatt Kamen4 spots · HCF “Profit Hungry Billionaires”
• © General MillsMAMA3 spots · General Mills “Totino’s Pizza Rolls - Nothing Else Adds Up - Animal Control”
• © HalfordsJosh Cohen3 spots · Halfords “For All Wheelkind”
• © 7-ElevenStephen Pearson2 spots · 7-Eleven “Emotional Support Pizza”
• © Burt's BeesLoren Denis2 spots · Burt's Bees “Batfon Beeswax”
• © Totino'sAlice Mathias1 spots · Totino's “Chazmo Finally Goes Home”
• © Cupcake WinesJacob Lincoln1 spots · Cupcake Wines “Celebrate Crush (Director's Cut)”
• © JFOODOJason Lowe1 spots · JFOODO “JFOODO -‘Food, Sake, Harmony”

03 · Clients

Dentsu Creative's clients

Every brand in the library, by award-winning work.

• KPN2023–2026

  3 commercials · 2 award-winning

• Oxfam2023

  2 commercials · 2 award-winning

• American Express2023–2025

  8 commercials

• The ICONIC2025

  8 commercials

• Funlab, Holey Moley Golf Club2023

  3 commercials

• Halfords2026

  3 commercials

• Totino's2025

  2 commercials

• Volkswagen2023–2026

  2 commercials

• General Mills2025

  2 commercials

• 7-Eleven2025

  2 commercials

• Burt's Bees2019

  2 commercials

• ARU2016

  1 commercials

Also: HCF, Cupcake Wines, JFOODO, Sky, Branston, Mizkan Europe, Acura, Daniel Grass, NBN, Fujitsu, Red Bull, DAZN

04 · Works with

Who Dentsu Creative works with

From the credits: the companies behind the spots, by number of spots.

05 · Awards

Dentsu Creative's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

• 2

  Creative Circle

  .

• 1

  Effie Awards

  1 top prize

• 1

  London International Awards

  .

06 · Work

Commercials by Dentsu Creative

Our visual library has 52 Dentsu Creative commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.

Latest

© KPNKPN “Everyone Except” 2026London International Awards Gold 2026

© SkySky “Primetime Play” 2026

© VolkswagenVolkswagen “Bad Driver” 2026

© HalfordsHalfords “For All Wheelkind” 2026

© HalfordsHalfords “For All Wheelkind - Retail” 2026

Most awarded

• © KPNKPN “A Piece of Me” 2024Dir. Emma Branderhorst · Dentsu CreativeEffie Awards Grand Prix 2024
• © KPNKPN “Everyone Except” 2026Dentsu CreativeLondon International Awards Gold 2026
• © OxfamOxfam “75 Years of Fashion” 2023Dir. Lucrecia Taormina · Dentsu CreativeCreative Circle Silver 2023
• © OxfamOxfam “75 Years of Style” 2023Dir. Lucrecia Taormina · Dentsu CreativeCreative Circle Bronze 2023
• © SkySky “Primetime Play” 2026Dir. Scott Lyon · Dentsu Creative
• © VolkswagenVolkswagen “Bad Driver” 2026Dir. Jeroen Annokkee · Dentsu Creative
• © HalfordsHalfords “For All Wheelkind” 2026Dir. Josh Cohen · Dentsu Creative
• © HalfordsHalfords “For All Wheelkind - Retail” 2026Dir. Josh Cohen · Dentsu Creative
• © HalfordsHalfords “For All Wheelkind - Group” 2026Dir. Josh Cohen · Dentsu Creative
• © Totino'sTotino's “Chazmo Finally Goes Home” 2025Dir. Alice Mathias · Dentsu Creative
• © American ExpressAmerican Express “Make Them a Fan” 2025Dir. Amara Abbas · Dentsu Creative
• © American ExpressAmerican Express “There's Always More with AMEX” 2025Dir. Amara Abbas · Dentsu Creative
• © American ExpressAmerican Express “All In a Day's Work” 2025Dir. Amara Abbas · Dentsu Creative
• © American ExpressAmerican Express “Fringe and Forget” 2025Dir. Amara Abbas · Dentsu Creative
• © American ExpressAmerican Express “Love-Hate-Running” 2025Dir. Amara Abbas · Dentsu Creative
• © General MillsGeneral Mills “Totino’s Pizza Rolls - Nothing Else Adds Up - Animal Control” 2025Dir. MAMA · Dentsu Creative
• © General MillsGeneral Mills “Totino’s Pizza Rolls - Nothing Else Adds Up - HVAC” 2025Dir. MAMA · Dentsu Creative
• © Totino’sTotino’s “Ultimate Pizza” 2025Dir. MAMA · Dentsu Creative
• © The ICONICThe ICONIC “Got You Looking - Fresh Picks” 2025Dir. Natasha Foster · Dentsu Creative
• © The ICONICThe ICONIC “Got You Looking - The Drip” 2025Dir. Natasha Foster · Dentsu Creative
• © The ICONICThe ICONIC “Got You Looking - Call The Shots” 2025Dir. Natasha Foster · Dentsu Creative
• © The ICONICThe ICONIC “Got You Looking - Mashup” 2025Dir. Natasha Foster · Dentsu Creative
• © The ICONICThe ICONIC “Wood Chop” 2025Dir. Natasha Foster · Dentsu Creative
• © The ICONICThe ICONIC “Mash Up” 2025Dir. Natasha Foster · Dentsu Creative

07 · For producers

What producers use Dentsu Creative's page for

1. 01Who Dentsu Creative hires

   Before a pitch, you need to know which directors and production companies an agency trusts.

   The directors and production companies behind Dentsu Creative's 52 commercials, spot by spot.

   © KPN© KPN© Oxfam© Oxfam

   Natasha Foster · Amara Abbas · Matt KamenOpen Dentsu Creative in the library →

2. 02Audit an agency's work

   Comparing companies means hunting through reels, trade press and award sites.

   Dentsu Creative's work by year, brand and award in one place, and the companies with a similar body of work.

   © Aqualtis Washing Machine© Vodafone© Guinness© Dove

   Similar: Leo Burnett, BBH, AMV BBDOCompare in the library →

08 · Questions

About Dentsu Creative