framethrower

Study the greats · Find refs fasterFilmmakers · Animators · Advertisers

commercial director

Josh Cohen

Josh Cohen is a commercial director. FrameThrower's visual library has 18 of their commercials (2022–2026), cut shot by shot. The work includes spots for Halfords, THINK!, Honeybook and Superbet, produced most often by 42 Branded and The Gate, for agencies including Dentsu Creative, VML and Performance Art US.

18
Commercials in our library
2022–2026
Active

01 · Featured

Josh Cohen's most awarded commercial

Halfords “For All Wheelkind” (2026), still© HalfordsHalfords “For All Wheelkind” (2026), frame 2© HalfordsHalfords “For All Wheelkind” (2026), frame 3© HalfordsHalfords “For All Wheelkind” (2026), frame 4© HalfordsHalfords “For All Wheelkind” (2026), frame 5© HalfordsHalfords “For All Wheelkind” (2026), frame 6© Halfords

Halfords “For All Wheelkind” 2026

Halfords offers convenient mobile and in-store vehicle services for all types of wheels, ensuring customers are always ready for life's journeys.

Directed by Josh Cohen · Dentsu Creative · The Gate

02 · Brands

Brands Josh Cohen has made commercials for

Every brand in the library, by award-winning work.

  • Halfords2026

    3 commercials

  • THINK!2022

    2 commercials

  • Honeybook2023

    2 commercials

  • Superbet2024

    2 commercials

  • KitKat2022

    2 commercials

  • Burger King2025

    1 commercials

  • McDonald’s UK2024

    1 commercials

  • Nando's UK2024

    1 commercials

  • Next2023

    1 commercials

  • World2022

    1 commercials

  • Wish2022

    1 commercials

  • Deichmann2026

    1 commercials

03 · Works with

Who Josh Cohen works with

From the credits: the companies behind the spots, by number of spots.

Production companies Josh Cohen works with

Agencies Josh Cohen works with

04 · Work

Commercials by Josh Cohen

Our visual library has 18 Josh Cohen commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2025

Latest

Halfords “For All Wheelkind” (2026)© HalfordsHalfords “For All Wheelkind” 2026
Halfords “For All Wheelkind - Retail” (2026)© HalfordsHalfords “For All Wheelkind - Retail” 2026
Halfords “For All Wheelkind - Group” (2026)© HalfordsHalfords “For All Wheelkind - Group” 2026
Deichmann “Looks like fashion - feels like comfort” (2026)© DeichmannDeichmann “Looks like fashion - feels like comfort” 2026
Burger King “Love Letter” (2025)© Burger KingBurger King “Love Letter” 2025

Most awarded

  • Halfords "For All Wheelkind" (2026) commercial still© HalfordsHalfords “For All Wheelkind” 2026Dir. Josh Cohen · Dentsu Creative
  • Halfords "For All Wheelkind - Retail" (2026) commercial still© HalfordsHalfords “For All Wheelkind - Retail” 2026Dir. Josh Cohen · Dentsu Creative
  • Halfords "For All Wheelkind - Group" (2026) commercial still© HalfordsHalfords “For All Wheelkind - Group” 2026Dir. Josh Cohen · Dentsu Creative
  • Deichmann "Looks like fashion - feels like comfort" (2026) commercial still© DeichmannDeichmann “Looks like fashion - feels like comfort” 2026Dir. Josh Cohen
  • Burger King "Love Letter" (2025) commercial still© Burger KingBurger King “Love Letter” 2025Dir. Josh Cohen · BarkleyOKRP
  • McDonald’s UK "Power Peel" (2024) commercial still© McDonald’s UKMcDonald’s UK “Power Peel” 2024Dir. Josh Cohen · tms
  • Nando's UK "Ireland - PERi-PERi Saka - Yes Chef" (2024) commercial still© Nando's UKNando's UK “Ireland - PERi-PERi Saka - Yes Chef” 2024Dir. Josh Cohen · New Commercial Arts
  • Superbet "Elevate Your Experience" (2024) commercial still© SuperbetSuperbet “Elevate Your Experience” 2024Dir. Josh Cohen · The Tenth Man
  • Superbet "Romania" (2024) commercial still© SuperbetSuperbet “Romania” 2024Dir. Josh Cohen · @radical.media
  • Honeybook "Mixup" (2023) commercial still© HoneybookHoneybook “Mixup” 2023Dir. Josh Cohen · Performance Art US
  • Honeybook "Ghosted" (2023) commercial still© HoneybookHoneybook “Ghosted” 2023Dir. Josh Cohen · Performance Art US
  • Next "Level Chef - Book Club" (2023) commercial still© NextNext “Level Chef - Book Club” 2023Dir. Josh Cohen
  • THINK! "Changing Tracks" (2022) commercial still© THINK!THINK! “Changing Tracks” 2022Dir. Josh Cohen · VML
  • THINK! "Group Chat" (2022) commercial still© THINK!THINK! “Group Chat” 2022Dir. Josh Cohen · VML
  • World "Elgato - of Content Creation" (2022) commercial still© WorldWorld “Elgato - of Content Creation” 2022Dir. Josh Cohen
  • KitKat "The Lord of the Rings - Birdwatching" (2022) commercial still© KitKatKitKat “The Lord of the Rings - Birdwatching” 2022Dir. Josh Cohen
  • KitKat "The Lord of the Rings" (2022) commercial still© KitKatKitKat “The Lord of the Rings” 2022Dir. Josh Cohen
  • Wish "Holiday" (2022) commercial still© WishWish “Holiday” 2022Dir. Josh Cohen

05 · For producers

What producers use Josh Cohen's page for

  1. 01Shortlist directors for your triple bid

    You need three directors who can deliver this tone, and a reel is not a shortlist.

    Start from Josh Cohen's work and find directors with a similar style, each with every spot, agency, production company and award.

    Sam Cadman© ToastJeff Low© AnthropicAlex K Graham© NikeWayne McClammy© Amazon Alexa
    Similar to Josh Cohen: Sam Cadman, Jeff Low, Alex K Graham
  2. 02Josh Cohen's full body of work, with credits

    A reel shows the hits. You need every spot, and who made each one with them.

    All 18 commercials, searchable shot by shot, with the agency, production company and awards on every spot.

    Halfords “For All Wheelkind”© HalfordsHalfords “For All Wheelkind - Retail”© HalfordsHalfords “For All Wheelkind - Group”© HalfordsDeichmann “Looks like fashion - feels like comfort”© Deichmann
    18 commercials, 0 award-winning

06 · Questions

About Josh Cohen

What commercials has Josh Cohen directed?+

18 in the library, 2022–2026, including Halfords “For All Wheelkind”, Halfords “For All Wheelkind - Retail”, Halfords “For All Wheelkind - Group” and Deichmann “Looks like fashion - feels like comfort”.

Which production company does Josh Cohen work with?+

Most often 42 Branded (4 spots), also The Gate, Object & Animal and Sticker Studios.

Which agencies has Josh Cohen worked with?+

Dentsu Creative (3), VML (2), Performance Art US (2), BarkleyOKRP (1) and tms (1).

Which directors have a similar style to Josh Cohen?+

Sam Cadman, Jeff Low, Alex K Graham, Wayne McClammy and Tronic, by the ideas, tone and categories of their work.

07 · Discover

Other directors with a similar style

Not connected to Josh Cohen: matched by the ideas, tone and categories of their commercials.