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Quaker “Quaker” 2025

Quaker “Quaker” (2025) is a Quaker commercial directed by Stuart Parr for Leo, produced by Free Society. It won one award: Spikes Asia 2025 Bronze Film F04: Social Behaviour & Cultural Insight.

This ad showcases how Quaker Oats provides lasting energy and whole-body nutrition, fueling children and adults for their daily activities, especially soccer.

Video: Quaker on YouTube

Shot by shot

  1. A young boy with curly hair sits at a kitchen table, looking up as a woman's hands place a bowl of oatmeal in front of him, with a Quaker Oats container in the foreground.© Quaker0:00
  2. A child in a blue soccer jersey smiles as a bowl of oatmeal with berries is placed in front of them on a kitchen counter, with a Quaker Oats container in the foreground.© Quaker0:02
  3. A person's hands place a green bowl of oatmeal with berries and a glass of orange juice on a wooden table, with another person's hands visible in the foreground.© Quaker0:04
  4. A person in a purple shirt places a jar of Quaker oatmeal with fruit on the tailgate of a truck.© Quaker0:06
  5. A person's hands open a jar of Quaker oats with berries on top, on a wooden table outdoors.© Quaker0:09
  6. A person's legs and feet in blue shorts and white shoes kick a white soccer ball on a green grass field from a high angle.© Quaker0:11
  7. A low-angle, wide shot shows a person in black pants and white sandals walking over the camera, with another person in a green shirt and tan pants running in a city alleyway.© Quaker0:12
  8. A person in grey sweatpants and a blue jacket places a white insulated cup with the Quaker Oats logo and a blue straw on a metal bench.© Quaker0:14
  9. A group of kids play indoor soccer on a green turf field, with "5G PROTEIN" text overlaid on the screen.© Quaker0:15
  10. A golden retriever dog on a red leash lies on green grass next to its owner's legs, looking around a fenced outdoor field.© Quaker0:16
  11. A young boy with dark hair and a red shirt looks up and smiles, with a soccer ball flying above him against a blue sky.© Quaker0:21
  12. A person's hand places a jar of Quaker oatmeal with berries on a bench in a locker room, with soccer players in the background.© Quaker0:22

Stills © Quaker. Made by Leo, Free Society and Stuart Parr.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Oatmeal powers everyday champions, from breakfast to the soccer field.

Tagline: “Quaker. Official Sponsor of FIFA World Cup '26.”

everyday championsfuel for activityfamily breakfastsports montagenutritional benefitsproduct as solution

The cut

Length
30 s
Shots
26
Average shot
1.2 s

What creatives use Quaker “Quaker” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Quaker “Quaker”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A young boy with curly hair sits at a kitchen table, looking up as a woman's hands place a bowl of oatmeal in front of him, with a Quaker Oats container in the foreground.© QuakerA child in a blue soccer jersey smiles as a bowl of oatmeal with berries is placed in front of them on a kitchen counter, with a Quaker Oats container in the foreground.© QuakerA person's hands place a green bowl of oatmeal with berries and a glass of orange juice on a wooden table, with another person's hands visible in the foreground.© QuakerA person in a purple shirt places a jar of Quaker oatmeal with fruit on the tailgate of a truck.© Quaker
    Frames from Quaker “Quaker”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Quaker “Quaker” in order, with its length, framing and what happens in it.

    A young boy with curly hair sits at a kitchen table, looking up as a woman's hands place a bowl of oatmeal in front of him, with a Quaker Oats container in the foreground.© QuakerA child in a blue soccer jersey smiles as a bowl of oatmeal with berries is placed in front of them on a kitchen counter, with a Quaker Oats container in the foreground.© QuakerA person's hands place a green bowl of oatmeal with berries and a glass of orange juice on a wooden table, with another person's hands visible in the foreground.© QuakerA person in a purple shirt places a jar of Quaker oatmeal with fruit on the tailgate of a truck.© QuakerA person's hands open a jar of Quaker oats with berries on top, on a wooden table outdoors.© QuakerA person's legs and feet in blue shorts and white shoes kick a white soccer ball on a green grass field from a high angle.© Quaker
    Length: 30 s · Shots: 26 · Average shot: 1.2 s

  3. 03Ad ideas: every spot built on a family breakfast

    Before you present an idea, you need to know who has done it, and how.

    Quaker “Quaker” is built on a family breakfast. Search the library by idea to see every spot that uses it.

    WK Kellogg Co. “Mini Wheats - Photos”© WK Kellogg Co.Tropicana “Family Chaos”© TropicanaNutella “Every Bready For Every Taste”© NutellaKellanova “Kellogg’s® - Kellogg’s® Corn Flakes”© Kellanova
    WK Kellogg Co. · Tropicana · Nutella · Kellanova

More commercials by Stuart Parr

  • Quaker "It’s All in the Cluster Edited by Izzy Ehrlich" (2025) commercial still© QuakerQuaker “It’s All in the Cluster Edited by Izzy Ehrlich” 2025Dir. Stuart Parr · Behaviour

More from Leo

Award-winning food & qsr commercials

  • Uber Eats "A Century of Cravings" (2025) commercial still© Uber EatsUber Eats “A Century of Cravings” 2025Dir. Jim Jenkins · SpecialEffie Awards Grand Prix 2026
  • Uber Eats + Special US "Football is for Food" (2025) commercial still© Uber Eats + Special USUber Eats + Special US “Football is for Food” 2025Dir. Jim Jenkins · SpecialEffie Awards Grand Prix 2026
  • DoorDash "DoorDash All the Ads" (2024) commercial still© DoorDashDoorDash “DoorDash All the Ads” 2024Dir. Mike Diva · Wieden+KennedyCannes Lions Titanium 2024
  • Skittles "Apologize the Rainbow" (2023) commercial still© SkittlesSkittles “Apologize the Rainbow” 2023DDBLondon International Awards Grand Prix 2023
  • Burger King "As Good as the Original" (2023) commercial still© Burger KingBurger King “As Good as the Original” 2023Dubai Lynx Grand Prix 2023
  • Cadbury Celebrations "My SRK Ad" (2023) commercial still© Cadbury CelebrationsCadbury Celebrations “My SRK Ad” 2023Dir. Divij Kulkarni · OgilvyEffie Awards Grand Prix 2023

Questions

Who directed the Quaker “Quaker” commercial?

Stuart Parr directed it, produced by Free Society, for the agency Leo.

Which agency made Quaker “Quaker”?

Leo created it for Quaker (2025).

What awards did Quaker “Quaker” win?

1 awards, including Spikes Asia 2025 Bronze Film F04: Social Behaviour & Cultural Insight.

What is the tagline of Quaker “Quaker”?

“Quaker. Official Sponsor of FIFA World Cup '26.”

Sources for the credits and awards

The Work