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commercial production company

HSI Productions

HSI Productions is a commercial production company. FrameThrower's visual library has 22 of its commercials (1992–2016), cut shot by shot, 5 of them award-winning. The work includes spots for Brita, Burger King, Volkswagen of America , c/o Arnold Communications and Budweiser, directed by Joseph Kahn, Gerard de Thame and Paul Hunter among others, for agencies including Mother, DDB Global and Y&R.

22
Commercials in our library
5
Award-winning
1992–2016
Active

01 · Featured

HSI Productions's most awarded commercial

Pirelli “Carl in New York” (1996), still© PirelliPirelli “Carl in New York” (1996), frame 2© PirelliPirelli “Carl in New York” (1996), frame 3© PirelliPirelli “Carl in New York” (1996), frame 4© PirelliPirelli “Carl in New York” (1996), frame 5© PirelliPirelli “Carl in New York” (1996), frame 6© Pirelli

British Arrows Gold 1996

Pirelli “Carl in New York” 1996

Carl Lewis runs through New York City, defying gravity and physics, to demonstrate the control and power of Pirelli tires.

Directed by Gerard de Thame · Young & Rubicam · HSI Productions

02 · Directors

Notable directors at HSI Productions

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

HSI Productions's clients

Every brand in the library, by award-winning work.

  • Volkswagen of America , c/o Arnold Communications2000

    1 commercials · 1 award-winning

  • Pepsi Cola Co./Pepsi1997

    1 commercials · 1 award-winning

  • Pirelli1996

    1 commercials · 1 award-winning

  • JC Penney2007

    1 commercials · 1 award-winning

  • Nike2002

    1 commercials · 1 award-winning

  • Brita2014

    2 commercials

  • Burger King2006

    2 commercials

  • Budweiser2013

    1 commercials

  • Mercedes-Benz USA2000

    1 commercials

  • Pot Noodle2010

    1 commercials

  • National Express2014

    1 commercials

  • Boots2006

    1 commercials

Also: Coors Light, Virgin Holidays, Pepsi Max, Optus, B&Q, ESPRIT, Lincoln Mercury, AT&T Corporation

04 · Works with

Who HSI Productions works with

From the credits: the companies behind the spots, by number of spots.

Agencies HSI Productions works for

05 · Awards

HSI Productions's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 2

    Clio Awards

    .

  • 1

    ANDY Awards

    .

  • 1

    British Arrows

    .

  • 1

    D&AD

    .

Top award-winning spots

  • British Arrows Gold 1996Pirelli “Carl in New York”
  • D&AD Graphite Pencil 2002Nike “Freestyle Basketball”
  • Clio Awards Silver 2007JC Penney “Crazy Beautiful”
  • ANDY Awards 2000Volkswagen of America , c/o Arnold Communications “Synchronicity”
  • Clio Awards Bronze 1997Pepsi Cola Co./Pepsi “Move Over”

06 · Work

Commercials by HSI Productions

Our visual library has 22 HSI Productions commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2000
2010
2015

Latest

Coors Light “Frozen directed by Simon Cole” (2016)© Coors LightCoors Light “Frozen directed by Simon Cole” 2016
Pepsi Max “Street Symphony” (2015)© Pepsi MaxPepsi Max “Street Symphony” 2015
Optus “They Will Use It” (2015)© OptusOptus “They Will Use It” 2015
National Express “Silver Lady” (2014)© National ExpressNational Express “Silver Lady” 2014
Brita “Nothing Is Better' than Brita” (2014)© BritaBrita “Nothing Is Better' than Brita” 2014

Most awarded

  • Pirelli "Carl in New York" (1996) commercial still© PirelliPirelli “Carl in New York” 1996Dir. Gerard de Thame · Young & RubicamBritish Arrows Gold 1996
  • Nike "Freestyle Basketball" (2002) commercial still© NikeNike “Freestyle Basketball” 2002Dir. Paul Hunter · Wieden+KennedyD&AD Graphite Pencil 2002
  • JC Penney "Crazy Beautiful" (2007) commercial still© JC PenneyJC Penney “Crazy Beautiful” 2007Dir. Paul Hunter · DDBClio Awards Silver 2007
  • Volkswagen of America , c/o Arnold Communications "Synchronicity" (2000) commercial still© Volkswagen of America , c/o Arnold CommunicationsVolkswagen of America , c/o Arnold Communications “Synchronicity” 2000Dir. Gerard de Thame · Arnold CommunicationsANDY Awards 2000
  • Pepsi Cola Co./Pepsi "Move Over" (1997) commercial still© Pepsi Cola Co./PepsiPepsi Cola Co./Pepsi “Move Over” 1997Dir. Samuel Bayer · BBDO New YorkClio Awards Bronze 1997
  • Burger King "Cross the Road" (2006) commercial still© Burger KingBurger King “Cross the Road” 2006Dir. Paul Hunter · Crispin Porter + BoguskyAICP Awards Honoree 2006
  • Burger King "Fantasy Ranch" (2006) commercial still© Burger KingBurger King “Fantasy Ranch” 2006Dir. David LaChapelle · Crispin Porter + BoguskyAICP Awards Honoree 2006
  • Lincoln Mercury "Surprising Journey" (2000) commercial still© Lincoln MercuryLincoln Mercury “Surprising Journey” 2000Dir. Gerard de Thame · Young & RubicamAICP Awards Honoree 2000
  • AT&T Corporation "We Want You Back" (1992) commercial still© AT&T CorporationAT&T Corporation “We Want You Back” 1992Dir. Paul Giraud · McCann EricksonAICP Awards Honoree 1992
  • Budweiser "Hero's Welcome" (2013) commercial still© BudweiserBudweiser “Hero's Welcome” 2013AnomalyEmmy (Outstanding Commercial) Nominee 2014
  • Mercedes-Benz USA "Modern Ark" (2000) commercial still© Mercedes-Benz USAMercedes-Benz USA “Modern Ark” 2000Merkley Newman HartyEmmy (Outstanding Commercial) Nominee 2001
  • Coors Light "Frozen directed by Simon Cole" (2016) commercial still© Coors LightCoors Light “Frozen directed by Simon Cole” 2016Dir. Simon Cole · Hsi, VCCP London
  • Pepsi Max "Street Symphony" (2015) commercial still© Pepsi MaxPepsi Max “Street Symphony” 2015Dir. Jim Canty · AMV BBDO
  • Optus "They Will Use It" (2015) commercial still© OptusOptus “They Will Use It” 2015Dir. Sam Washington · Emotive
  • National Express "Silver Lady" (2014) commercial still© National ExpressNational Express “Silver Lady” 2014Dir. Olly Williams · Isobel
  • Brita "Nothing Is Better' than Brita" (2014) commercial still© BritaBrita “Nothing Is Better' than Brita” 2014Dir. Joseph Kahn · DDB Global
  • Brita "Nothing Is Better" (2014) commercial still© BritaBrita “Nothing Is Better” 2014Dir. Joseph Kahn · DDB Global
  • Virgin Holidays "Kate & Jonathan" (2014) commercial still© Virgin HolidaysVirgin Holidays “Kate & Jonathan” 2014Dir. Joseph Kahn · M&C Saatchi
  • B&Q "Unleash" (2014) commercial still© B&QB&Q “Unleash” 2014Dir. Olly Williams · WCRS
  • ESPRIT "Spring" (2014) commercial still© ESPRITESPRIT “Spring” 2014Dir. Jan Nord
  • Pot Noodle "Sticky Rib" (2010) commercial still© Pot NoodlePot Noodle “Sticky Rib” 2010Dir. Joseph Kahn · Mother
  • Boots "Tis the Season to Be Gorgeous" (2006) commercial still© BootsBoots “Tis the Season to Be Gorgeous” 2006Dir. David LaChapelle · Mother

07 · For producers

What producers use HSI Productions's page for

  1. 01Who directs for HSI Productions

    Rosters change and websites go stale. You need who actually shot their spots.

    Every director behind HSI Productions's 22 commercials, with the agencies and awards.

    Pirelli “Carl in New York”© PirelliNike “Freestyle Basketball”© NikeJC Penney “Crazy Beautiful”© JC PenneyVolkswagen of America , c/o Arnold Communications “Synchronicity”© Volkswagen of America , c/o Arnold Communications
    Joseph Kahn · Gerard de Thame · Paul Hunter

  2. 02Benchmark a production company

    Comparing companies means hunting through reels, trade press and award sites.

    HSI Productions's work by year, brand and award in one place, and the companies with a similar body of work.

    MJZ© Old SpiceCaviar© VolkswagenBiscuit Filmworks© AnthropicHungry Man© Nextel
    Similar: MJZ, Caviar, Biscuit Filmworks

08 · Questions

About HSI Productions

What commercials has HSI Productions made?+

22 in the library, 1992–2016, including Pirelli “Carl in New York”, Nike “Freestyle Basketball”, JC Penney “Crazy Beautiful” and Volkswagen of America , c/o Arnold Communications “Synchronicity”.

Which agencies has HSI Productions worked with?+

Mother (2), DDB Global (2), Y&R (2), Crispin Porter + Bogusky (2) and Arnold Communications (1).

Which directors are behind HSI Productions's commercials?+

Joseph Kahn (4), Gerard de Thame (3), Paul Hunter (3), Olly Williams (2), David LaChapelle (2) and Samuel Bayer (1).

What awards has HSI Productions's work won?+

5 award-winning spots, including British Arrows Gold 1996 for Pirelli “Carl in New York”, D&AD Graphite Pencil 2002 for Nike “Freestyle Basketball” and Clio Awards Silver 2007 for JC Penney “Crazy Beautiful”.

Who are HSI Productions's clients?+

In the library: Volkswagen of America , c/o Arnold Communications (1 commercials, 2000–2000), Pepsi Cola Co./Pepsi (1 commercials, 1997–1997), Pirelli (1 commercials, 1996–1996), JC Penney (1 commercials, 2007–2007), Nike (1 commercials, 2002–2002) and Brita (2 commercials, 2014–2014).

09 · Discover

Other production companies with similar work

Not connected to HSI Productions: matched by the ideas, tone and categories of their commercials.