Fela

01 · Featured

Fela's most awarded commercial

© Powerade© Powerade© Powerade© Powerade© Powerade© Powerade

AICP Awards Winner 2026

Powerade “The Ladder” 2026

A young basketball player's journey from humble beginnings to professional success, highlighting the relentless effort and dedication required to reach the top.

Directed by Jackson Tisi · Ogilvy · Fela

Every shot in the library

02 · Directors

Notable directors at Fela

Who made the work, and how much of it won awards. From the credits on every spot.

• © Powerade1 award-winningJackson Tisi8 spots · Powerade “The Ladder”
• © GoogleLeSean Harris6 spots · Google “Pixel - Black Skate”
• © KIAAdrian Villagomez5 spots · KIA “Canada - Challenge the Expected”
• © GantriWilliam Ukoh4 spots · Gantri “The Dancer”
• © McCainEmma Higgins3 spots · McCain “Checkout & Freezer”
• © Coors LightKat Webber2 spots · Coors Light “x Toronto Tempo - Tall Girl”
• © Jack.OrgJasmin Mozaffari1 spots · Jack.Org “We'll Own That Feeling”
• © Destination TorontoDirector X1 spots · Destination Toronto “You Gotta See What We See”
• © Burger KingKajal1 spots · Burger King “Steve Aoki VMAs 2023”
• © UggAudrey Ellis Fox1 spots · Ugg “Lowmel”

03 · Clients

Fela's clients

Every brand in the library, by award-winning work.

• Powerade2026

  1 commercials · 1 award-winning

• Victim Services Toronto2026

  4 commercials

• KIA2024

  4 commercials

• Gantri2026

  4 commercials

• Celsius2026

  2 commercials

• Disney2023

  2 commercials

• Google2023

  1 commercials

• Budweiser2023

  1 commercials

• Coors Light2026

  1 commercials

• McCain2024

  1 commercials

• Six Star Pro Nutrition2023

  1 commercials

• McDonald's Canada2026

  1 commercials

Also: Rockstar Energy Drink, Jack.Org, Gay Lea Foods, Canadian Women’s Foundation, Destination Toronto, Burger King, Wingstop, Ontario Lottery and Gaming Corporation, Ugg

04 · Works with

Who Fela works with

From the credits: the companies behind the spots, by number of spots.

05 · Awards

Fela's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

• 1

  AICP Awards

  .

06 · Work

Commercials by Fela

Our visual library has 32 Fela commercials, cut shot by shot. Here: the latest, then the most awarded.

Latest

© PoweradePowerade “The Ladder” 2026AICP Awards Winner 2026

© CelsiusCelsius “Celsius - Alex” 2026

© CelsiusCelsius “Dawn Patrol” 2026

© Coors LightCoors Light “x Toronto Tempo - Tall Girl” 2026

© Victim Services TorontoVictim Services Toronto “Safe Spaces” 2026

Most awarded

• © PoweradePowerade “The Ladder” 2026Dir. Jackson Tisi · OgilvyAICP Awards Winner 2026
• © CelsiusCelsius “Celsius - Alex” 2026Dir. Jackson Tisi · Anomaly
• © CelsiusCelsius “Dawn Patrol” 2026Dir. Jackson Tisi · Anomaly
• © Coors LightCoors Light “x Toronto Tempo - Tall Girl” 2026Dir. Kat Webber · Rethink
• © Victim Services TorontoVictim Services Toronto “Safe Spaces” 2026Dir. Jackson Tisi · 72andSunny Toronto
• © Victim Services TorontoVictim Services Toronto “Safe Spaces Bathroom” 2026Dir. Jackson Tisi · 72andSunny Toronto
• © Victim Services TorontoVictim Services Toronto “Safe Spaces Motel” 2026Dir. Jackson Tisi · 72andSunny Toronto
• © Victim Services TorontoVictim Services Toronto “Safe Spaces Under the Bed” 2026Dir. Jackson Tisi · 72andSunny Toronto
• © McDonald's CanadaMcDonald's Canada “Go to Lunch” 2026Dir. Adrian Villagomez · Wieden+Kennedy Toronto
• © GantriGantri “The Dancer” 2026Dir. William Ukoh · New Kid
• © GantriGantri “The Bikeride” 2026Dir. William Ukoh · New Kid
• © GantriGantri “The Party” 2026Dir. William Ukoh · New Kid
• © GantriGantri “The Kiss” 2026Dir. William Ukoh · New Kid
• © UggUgg “Lowmel” 2026Dir. Audrey Ellis Fox
• © Rockstar Energy DrinkRockstar Energy Drink “Rockstar Energy - Athlete” 2025Dir. Emma Higgins · Fela
• © Jack.OrgJack.Org “We'll Own That Feeling” 2025Dir. Jasmin Mozaffari · Cossette
• © Gay Lea FoodsGay Lea Foods “Gay Lea - Chocolate Whip Cream” 2025Dir. Emma Higgins · FUSE Create
• © WingstopWingstop “Only Stop” 2025Dir. LeSean Harris
• © McCainMcCain “Checkout & Freezer” 2024Dir. Emma Higgins · Rethink
• © KIAKIA “Canada - Challenge the Expected” 2024Dir. Adrian Villagomez · INNOCEAN Canada
• © KIAKIA “Canada - Break Free” 2024Dir. Adrian Villagomez · INNOCEAN Canada
• © KIAKIA “More Room For You” 2024Dir. Adrian Villagomez · INNOCEAN Canada
• © KIAKIA “K4 Illuminate” 2024Dir. Adrian Villagomez · INNOCEAN Canada
• © Canadian Women’s FoundationCanadian Women’s Foundation “Count Me In” 2024Dir. Kat Webber · TAXI Montreal

07 · For producers

What producers use Fela's page for

1. 01Who directs for Fela

   Rosters change and websites go stale. You need who actually shot their spots.

   Every director behind Fela's 32 commercials, with the agencies and awards.

   © Powerade© Celsius© Celsius© Coors Light

   Jackson Tisi · LeSean Harris · Adrian VillagomezOpen Fela in the library →

2. 02Benchmark a production company

   Comparing companies means hunting through reels, trade press and award sites.

   Fela's work by year, brand and award in one place, and the companies with a similar body of work.

   © Ubisoft© The Army/Coi© Volkswagen© Vanish

   Similar: Stink, Academy, GREATERGOODCompare in the library →

08 · Questions

About Fela