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Paralympic Team Belgium “The Empty Seat” 2025

Paralympic Team Belgium “The Empty Seat” (2025) is a Paralympic Team Belgium commercial directed by Milo Blake for Mutant, produced by Being. It won 5 awards, including Creative Circle 2025 Gold Film Craft - Sound Design : SINGLE, Young Director Award 2025 Gold Screen — Commercial and Ciclope 2024 Silver Special Section Low Budget.

This ad for Paralympic Team Belgium highlights the unseen dedication of para-athletes, emphasizing that disability isn't a barrier, but a lack of support is, urging viewers to recognize their world-class talent.

Video: Milo Blake on Vimeo

Shot by shot

  1. An empty velodrome track with spectator seating in the background is slowly illuminated by a rising light source.© Paralympic Team Belgium0:00
  2. A swimmer with a black cap featuring the Belgian flag and "BEL" is seen from a low angle, partially submerged in a pool.© Paralympic Team Belgium0:08
  3. A male Paralympian in a racing wheelchair, wearing a grey and yellow top, pushes his wheel on a red track in an indoor stadium.© Paralympic Team Belgium0:13
  4. A basketball bounces on a wooden court with blue and black lines, seen from a low angle as it moves out of frame.© Paralympic Team Belgium0:17
  5. A spotlight illuminates a wall, revealing the shadow of a person with a prosthetic leg, in a dark, empty room.© Paralympic Team Belgium0:21
  6. A blurry shot of a person's head, possibly a male, with dark hair and a dark object on their head, in a dark, indistinct setting.© Paralympic Team Belgium0:27
  7. A white egg is hit by a projectile, shattering and splattering its contents in slow motion against a dark background.© Paralympic Team Belgium0:30
  8. A male para-athlete in a helmet and hoodie, with a determined expression, speeds forward in a dark, enclosed space.© Paralympic Team Belgium0:34
  9. Silhouetted athletes with disabilities play a game of adapted football on a polished gym floor, illuminated by a large window overlooking a forest.© Paralympic Team Belgium0:40
  10. A large, square radar dish rotates slowly against a grey sky, with bare tree branches visible in the lower left corner.© Paralympic Team Belgium0:57
  11. A crowd of people, mostly men, cheer excitedly with their arms raised in a black and white archival shot at a sporting event.© Paralympic Team Belgium1:04
  12. A large crowd of people are gathered at night, watching a fireworks display with bright sparks and smoke filling the air.© Paralympic Team Belgium1:06

Stills © Paralympic Team Belgium. Made by Mutant, Being and Milo Blake.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Showcasing the unseen dedication of para-athletes, highlighting their world-class talent.

Tagline: “WORLD CLASS ATHLETES. WAITING TO BE SEEN.”

hidden talent revealedovercoming adversitymontage of intense trainingcontrast of empty vs. full stadiumscall to action for supporthistorical footage integration

The cut

Length
75 s
Shots
65
Average shot
1.2 s
Format
mixed

What creatives use Paralympic Team Belgium “The Empty Seat” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Paralympic Team Belgium “The Empty Seat”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    An empty velodrome track with spectator seating in the background is slowly illuminated by a rising light source.© Paralympic Team BelgiumA swimmer with a black cap featuring the Belgian flag and "BEL" is seen from a low angle, partially submerged in a pool.© Paralympic Team BelgiumA male Paralympian in a racing wheelchair, wearing a grey and yellow top, pushes his wheel on a red track in an indoor stadium.© Paralympic Team BelgiumA basketball bounces on a wooden court with blue and black lines, seen from a low angle as it moves out of frame.© Paralympic Team Belgium
    Frames from Paralympic Team Belgium “The Empty Seat”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Paralympic Team Belgium “The Empty Seat” in order, with its length, framing and what happens in it.

    An empty velodrome track with spectator seating in the background is slowly illuminated by a rising light source.© Paralympic Team BelgiumA swimmer with a black cap featuring the Belgian flag and "BEL" is seen from a low angle, partially submerged in a pool.© Paralympic Team BelgiumA male Paralympian in a racing wheelchair, wearing a grey and yellow top, pushes his wheel on a red track in an indoor stadium.© Paralympic Team BelgiumA basketball bounces on a wooden court with blue and black lines, seen from a low angle as it moves out of frame.© Paralympic Team BelgiumA spotlight illuminates a wall, revealing the shadow of a person with a prosthetic leg, in a dark, empty room.© Paralympic Team BelgiumA blurry shot of a person's head, possibly a male, with dark hair and a dark object on their head, in a dark, indistinct setting.© Paralympic Team Belgium
    Length: 75 s · Shots: 65 · Average shot: 1.2 s · Format: mixed

  3. 03Ad ideas: every spot built on a hidden talent revealed

    Before you present an idea, you need to know who has done it, and how.

    Paralympic Team Belgium “The Empty Seat” is built on a hidden talent revealed. Search the library by idea to see every spot that uses it.

    Samsung “Inspired By A True Photo”© SamsungApple “AirPods – Bounce”© AppleJohn Lewis & Partnership “Bohemian Rhapsody”© John Lewis & PartnershipBBC “The Greatest Show On Earth”© BBC
    Samsung · Apple · John Lewis & Partnership · BBC

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Award-winning sport commercials

Questions

Who directed the Paralympic Team Belgium “The Empty Seat” commercial?

Milo Blake directed it, produced by Being, for the agency Mutant.

Which agency made Paralympic Team Belgium “The Empty Seat”?

Mutant created it for Paralympic Team Belgium (2025).

What awards did Paralympic Team Belgium “The Empty Seat” win?

5 awards, including Creative Circle 2025 Gold Film Craft - Sound Design : SINGLE, Young Director Award 2025 Gold Screen — Commercial, Ciclope 2024 Silver Special Section Low Budget and LIA 2025 Bronze — Production & Post-Production / Editing.

What is the tagline of Paralympic Team Belgium “The Empty Seat”?

“WORLD CLASS ATHLETES. WAITING TO BE SEEN.”

Sources for the credits and awards

2025.liaentries.comcreativecircle.co.ukawards.ciclopefestival.comawards.ciclopefestival.comyoungdirectoraward.awardsengine.com2025.liaentries.com