advertising agency
Young & Rubicam Argentina
Young & Rubicam (Y&R) was a globally recognized advertising agency specializing in advertising, digital and social media, sales promotion, direct marketing, and brand identity consulting, known for creative excellence and innovative campaigns. Its Argentine operation, Young & Rubicam Argentina, was later merged into VMLY&R in 2018 and subsequently into VML in 2023/2024. Founded in 1923 by John Orr Young and Raymond Rubicam. It is part of WPP since 2000. FrameThrower's visual library has 10 Young & Rubicam Argentina commercials (2012–2015), cut shot by shot, 10 of them award-winning, for clients including TyC Sports, Cerveza Quilmes, Alto Palermo Shopping and Producción de Pantalla Mundial, directed by Augusto Giménez Zapiola, Marcelo Szechtman y Nicolás Parodi and Lisandro Grandal among others.
- 10
- Commercials in our library
- 10
- Award-winning
- 2012–2015
- Active
- 1923
- Founded
01 · Featured
Young & Rubicam Argentina's most awarded commercial
Cannes Lions Silver 2014
TyC Sports “Requiem” 2014
At a somber funeral, a man delivers a eulogy that unexpectedly veers into a passionate, detailed analysis of football tactics and historical tournaments, much to the confusion of the mourners.
Directed by Marcelo Szechtman y Nicolás Parodi · Young & Rubicam Argentina · Sábado
02 · Directors
Notable directors at Young & Rubicam Argentina
Who made the work, and how much of it won awards. From the credits on every spot.
© Banco Galicia2 award-winningAugusto Giménez Zapiola2 spots · Banco Galicia “Bajo presupuesto”
© TyC Sports1 award-winningMarcelo Szechtman y Nicolás Parodi1 spots · TyC Sports “Requiem”
© Alto Palermo Shopping1 award-winningLisandro Grandal1 spots · Alto Palermo Shopping “Te dormiste”
© Cerveza Quilmes1 award-winningMartin Romanella1 spots · Cerveza Quilmes “Igualismo”
03 · Clients
Young & Rubicam Argentina's clients
Every brand in the library, by award-winning work.
- TyC Sports2013–2014
2 commercials · 2 award-winning
- Cerveza Quilmes2012
2 commercials · 2 award-winning
- Alto Palermo Shopping2015
1 commercials · 1 award-winning
- Producción de Pantalla Mundial2014
1 commercials · 1 award-winning
- Musimundo2013
1 commercials · 1 award-winning
- Topline2013
1 commercials · 1 award-winning
- Banco Galicia2012
1 commercials · 1 award-winning
- DirecTV2012
1 commercials · 1 award-winning
04 · Works with
Who Young & Rubicam Argentina works with
From the credits: the companies behind the spots, by number of spots.
Production companies Young & Rubicam Argentina hires
- Argentina Cine3
- Sábado2
- Vato1
- Concreto Films1
- Agosto1
- Landia1
05 · Awards
Young & Rubicam Argentina's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
9
El Ojo de Iberoamérica
.
1
Cannes Lions
.
Top award-winning spots
- Cannes Lions Silver 2014TyC Sports “Requiem”
- El Ojo de Iberoamérica Silver 2014Producción de Pantalla Mundial “Jogo Bendito”
- El Ojo de Iberoamérica Silver 2013Musimundo “Me llevo”
- El Ojo de Iberoamérica Silver 2013Topline “Carrera”
- El Ojo de Iberoamérica Silver 2012Cerveza Quilmes “Historia de la amistad”
- El Ojo de Iberoamérica Silver 2012Banco Galicia “Bajo presupuesto”
- El Ojo de Iberoamérica Silver 2012Cerveza Quilmes “Igualismo”
- El Ojo de Iberoamérica Bronze 2015Alto Palermo Shopping “Te dormiste”
Company honours
- Grand Effie (with Schneider), Effie Awards Argentina (2018)effie.org
06 · Work
Commercials by Young & Rubicam Argentina
Our visual library has 10 Young & Rubicam Argentina commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© Alto Palermo ShoppingAlto Palermo Shopping “Te dormiste” 2015El Ojo de Iberoamérica Bronze 2015
© Producción de Pantalla MundialProducción de Pantalla Mundial “Jogo Bendito” 2014El Ojo de Iberoamérica Silver 2014
© MusimundoMusimundo “Me llevo” 2013El Ojo de Iberoamérica Silver 2013Most awarded
- © TyC SportsTyC Sports “Requiem” 2014Dir. Marcelo Szechtman y Nicolás Parodi · Young & Rubicam ArgentinaCannes Lions Silver 2014
- © Producción de Pantalla MundialProducción de Pantalla Mundial “Jogo Bendito” 2014Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2014
- © MusimundoMusimundo “Me llevo” 2013Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2013
© ToplineTopline “Carrera” 2013Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2013
© Cerveza QuilmesCerveza Quilmes “Historia de la amistad” 2012Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2012- © Banco GaliciaBanco Galicia “Bajo presupuesto” 2012Dir. Augusto Giménez Zapiola · Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2012
- © Cerveza QuilmesCerveza Quilmes “Igualismo” 2012Dir. Martin Romanella · Young & Rubicam ArgentinaEl Ojo de Iberoamérica Silver 2012
- © Alto Palermo ShoppingAlto Palermo Shopping “Te dormiste” 2015Dir. Lisandro Grandal · Young & Rubicam ArgentinaEl Ojo de Iberoamérica Bronze 2015
© TyC SportsTyC Sports “Carta” 2013Young & Rubicam ArgentinaEl Ojo de Iberoamérica Bronze 2013
© DirecTVDirecTV “Parecidos” 2012Dir. Augusto Giménez Zapiola · Young & Rubicam ArgentinaEl Ojo de Iberoamérica Bronze 2012
07 · For producers
What producers use Young & Rubicam Argentina's page for
01Who Young & Rubicam Argentina hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind Young & Rubicam Argentina's 10 commercials, spot by spot.
© TyC Sports© Producción de Pantalla Mundial© Musimundo© ToplineAugusto Giménez Zapiola · Marcelo Szechtman y Nicolás Parodi · Lisandro Grandal02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
Young & Rubicam Argentina's work by year, brand and award in one place, and the companies with a similar body of work.
© DoorDash
© The New York Times
© PETA
© GuinnessSimilar: Wieden+Kennedy, Droga5, BBDO
08 · Questions
About Young & Rubicam Argentina
What commercials has Young & Rubicam Argentina made?+
10 in the library, 2012–2015, including TyC Sports “Requiem”, Producción de Pantalla Mundial “Jogo Bendito”, Musimundo “Me llevo” and Topline “Carrera”.
Which directors does Young & Rubicam Argentina work with?+
Augusto Giménez Zapiola (2), Marcelo Szechtman y Nicolás Parodi (1), Lisandro Grandal (1) and Martin Romanella (1).
What awards has Young & Rubicam Argentina's work won?+
10 award-winning spots, including Cannes Lions Silver 2014 for TyC Sports “Requiem”, El Ojo de Iberoamérica Silver 2014 for Producción de Pantalla Mundial “Jogo Bendito” and El Ojo de Iberoamérica Silver 2013 for Musimundo “Me llevo”.
Who owns Young & Rubicam Argentina?+
Young & Rubicam Argentina is part of WPP since 2000.
Who are Young & Rubicam Argentina's clients?+
In the library: TyC Sports (2 commercials, 2013–2014), Cerveza Quilmes (2 commercials, 2012–2012), Alto Palermo Shopping (1 commercials, 2015–2015), Producción de Pantalla Mundial (1 commercials, 2014–2014), Musimundo (1 commercials, 2013–2013) and Topline (1 commercials, 2013–2013).
09 · Discover
Other agencies with similar work
Not connected to Young & Rubicam Argentina: matched by the ideas, tone and categories of their commercials.
