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advertising agency

The Richards Group

The Richards Group is a advertising agency. FrameThrower's visual library has 14 of its commercials (2006–2022), cut shot by shot, 6 of them award-winning. The work includes spots for Ram, Dodge, Fiat and Abercrombie & Fitch, directed by Samuel Bayer, Antony Hoffman and Him & Her among others, produced with Filmmaster, Rodeo Show (Venice) and division7.

Visit richards.com
14
Commercials in our library
6
Award-winning
2006–2022
Active

01 · Featured

The Richards Group's most awarded commercial

Dodge “Wisdom” (2015), still© DodgeDodge “Wisdom” (2015), frame 2© DodgeDodge “Wisdom” (2015), frame 3© DodgeDodge “Wisdom” (2015), frame 4© DodgeDodge “Wisdom” (2015), frame 5© DodgeDodge “Wisdom” (2015), frame 6© Dodge

AICP Awards Winner 2015

Dodge “Wisdom” 2015

Elderly people share their life wisdom, culminating in a powerful message about living fast and never forgetting your roots, juxtaposed with a Dodge Challenger performing a burnout.

Directed by Samuel Bayer · The Richards Group

02 · Directors

Notable directors at The Richards Group

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

The Richards Group's clients

Every brand in the library, by award-winning work.

  • Ram2020–2022

    2 commercials · 1 award-winning

  • Dodge2015

    1 commercials · 1 award-winning

  • Abercrombie & Fitch2017

    1 commercials · 1 award-winning

  • Volunteers of America2019

    1 commercials · 1 award-winning

  • Corona Extra2006

    1 commercials · 1 award-winning

  • Chrysler SRT Viper2014

    1 commercials · 1 award-winning

  • Fiat2015

    1 commercials

  • Jeep2019

    1 commercials

  • Lowe's2013

    1 commercials

  • Dr Pepper2018

    1 commercials

  • The Richards Group2015

    1 commercials

  • Credit One Bank2022

    1 commercials

Also: Mohawk Flooring

04 · Works with

Who The Richards Group works with

From the credits: the companies behind the spots, by number of spots.

Production companies The Richards Group hires

05 · Awards

The Richards Group's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 1

    AICP Awards

    .

  • 1

    Epica

    .

  • 1

    Ciclope

    .

  • 1

    Clio Awards

    .

  • 1

    Effie Awards

    .

  • 1

    Cannes Lions

    .

Top award-winning spots

  • AICP Awards Winner 2015Dodge “Wisdom”
  • Effie Awards Gold 2006Corona Extra “Miles Away From Ordinary”
  • Ciclope Silver 2019Volunteers of America “The War Inside”
  • Cannes Lions Bronze 2014Chrysler SRT Viper “Body And Soul”
  • Clio Awards Bronze 2020Ram “Sandman”
  • Epica Bronze 2017Abercrombie & Fitch “This is the Time”

06 · Work

Commercials by The Richards Group

Our visual library has 14 The Richards Group commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2015
2020

Latest

Credit One Bank “Speed Dating” (2022)© Credit One BankCredit One Bank “Speed Dating” 2022
RAM “Rebellious Ways” (2022)© RAMRAM “Rebellious Ways” 2022
Ram “Sandman” (2020)© RamRam “Sandman” 2020Clio Awards Bronze 2020
Volunteers of America “The War Inside” (2019)© Volunteers of AmericaVolunteers of America “The War Inside” 2019Ciclope Silver 2019
Jeep “More Than Just Words” (2019)© JeepJeep “More Than Just Words” 2019

Most awarded

  • Dodge "Wisdom" (2015) commercial still© DodgeDodge “Wisdom” 2015Dir. Samuel Bayer · The Richards GroupAICP Awards Winner 2015
  • Corona Extra "Miles Away From Ordinary" (2006) commercial still© Corona ExtraCorona Extra “Miles Away From Ordinary” 2006The Richards GroupEffie Awards Gold 2006
  • Volunteers of America "The War Inside" (2019) commercial still© Volunteers of AmericaVolunteers of America “The War Inside” 2019Dir. Isaac Ravishankara · The Richards GroupCiclope Silver 2019
  • Chrysler SRT Viper "Body And Soul" (2014) commercial still© Chrysler SRT ViperChrysler SRT Viper “Body And Soul” 2014Dir. Jaron Albertin · The Richards GroupCannes Lions Bronze 2014
  • Ram "Sandman" (2020) commercial still© RamRam “Sandman” 2020The Richards GroupClio Awards Bronze 2020
  • Abercrombie & Fitch "This is the Time" (2017) commercial still© Abercrombie & FitchAbercrombie & Fitch “This is the Time” 2017Dir. Him & Her · The Richards GroupEpica Bronze 2017
  • Credit One Bank "Speed Dating" (2022) commercial still© Credit One BankCredit One Bank “Speed Dating” 2022Dir. Win Bates · The Richards Group
  • RAM "Rebellious Ways" (2022) commercial still© RAMRAM “Rebellious Ways” 2022Dir. Trey Hill · The Richards Group
  • Jeep "More Than Just Words" (2019) commercial still© JeepJeep “More Than Just Words” 2019Dir. Mark Toia · The Richards Group
  • Mohawk Flooring "Moments Made" (2019) commercial still© Mohawk FlooringMohawk Flooring “Moments Made” 2019Dir. Melodie McDaniel · The Richards Group
  • Dr Pepper "Fansville" (2018) commercial still© Dr PepperDr Pepper “Fansville” 2018Dir. Jonathan Krisel · The Richards Group
  • Fiat "The Fiat Blue Pill" (2015) commercial still© FiatFiat “The Fiat Blue Pill” 2015Dir. Antony Hoffman · The Richards Group
  • The Richards Group "Sugar's Smith Scores with Laughs in the Latest Spurs Campaign for H-E-B" (2015) commercial still© The Richards GroupThe Richards Group “Sugar's Smith Scores with Laughs in the Latest Spurs Campaign for H-E-B” 2015Dir. Chris Smith · The Richards Group
  • Lowe's "ABC FAMILY Moment" (2013) commercial still© Lowe'sLowe's “ABC FAMILY Moment” 2013Dir. Ray Dillman · The Richards Group

07 · For producers

What producers use The Richards Group's page for

  1. 01Who The Richards Group hires

    Before a pitch, you need to know which directors and production companies an agency trusts.

    The directors and production companies behind The Richards Group's 14 commercials, spot by spot.

    Dodge “Wisdom”© DodgeCorona Extra “Miles Away From Ordinary”© Corona ExtraVolunteers of America “The War Inside”© Volunteers of AmericaChrysler SRT Viper “Body And Soul”© Chrysler SRT Viper
    Samuel Bayer · Antony Hoffman · Him & Her

  2. 02Audit an agency's work

    Comparing companies means hunting through reels, trade press and award sites.

    The Richards Group's work by year, brand and award in one place, and the companies with a similar body of work.

    INNOCEAN© Reporters Without BordersSaatchi & Saatchi - USA© Toyota MotorPublicis Conseil© RenaultDDB© WATERisLIFE
    Similar: INNOCEAN, Saatchi & Saatchi - USA, Publicis Conseil

08 · Questions

About The Richards Group

What commercials has The Richards Group made?+

14 in the library, 2006–2022, including Dodge “Wisdom”, Corona Extra “Miles Away From Ordinary”, Volunteers of America “The War Inside” and Chrysler SRT Viper “Body And Soul”.

Which directors does The Richards Group work with?+

Samuel Bayer (1), Antony Hoffman (1), Him & Her (1), Isaac Ravishankara (1), Mark Toia (1) and Ray Dillman (1).

What awards has The Richards Group's work won?+

6 award-winning spots, including AICP Awards Winner 2015 for Dodge “Wisdom”, Effie Awards Gold 2006 for Corona Extra “Miles Away From Ordinary” and Ciclope Silver 2019 for Volunteers of America “The War Inside”.

Who are The Richards Group's clients?+

In the library: Ram (2 commercials, 2020–2022), Dodge (1 commercials, 2015–2015), Abercrombie & Fitch (1 commercials, 2017–2017), Volunteers of America (1 commercials, 2019–2019), Corona Extra (1 commercials, 2006–2006) and Chrysler SRT Viper (1 commercials, 2014–2014).

09 · Discover

Other agencies with similar work

Not connected to The Richards Group: matched by the ideas, tone and categories of their commercials.