advertising agency
TBWA\Buenos Aires
TBWA\Buenos Aires is a advertising agency. FrameThrower's visual library has 5 of its commercials (2012–2025), cut shot by shot, 5 of them award-winning. The work includes spots for McDonald’s, San Cristóbal Seguros, Nissan and Consejo Publicitario Argentino, directed by Maureen Hufnagel, Gustavo Taretto and Manu Mazzaro among others, produced with Landia, Primo Content and Primo.
- 5
- Commercials in our library
- 5
- Award-winning
- 2012–2025
- Active
01 · Featured
TBWA\Buenos Aires's most awarded commercial
El Ojo de Iberoamérica Gold 2014
Consejo Publicitario Argentino “Las 1000 Millas de Luca” 2014
A father and son with Down syndrome embark on a road trip, enjoying various activities and celebrating their bond, culminating in a triumphant moment by a lake.
Directed by Martin Kalina · TBWA\Buenos Aires · Primo
02 · Directors
Notable directors at TBWA\Buenos Aires
Who made the work, and how much of it won awards. From the credits on every spot.
© McDonald’s1 award-winningMaureen Hufnagel1 spots · McDonald’s “Amigos”
© San Cristóbal Seguros1 award-winningGustavo Taretto1 spots · San Cristóbal Seguros “Te entendemos”
© Nissan1 award-winningManu Mazzaro1 spots · Nissan “Running Box”
© Consejo Publicitario Argentino1 award-winningMartin Kalina1 spots · Consejo Publicitario Argentino “Las 1000 Millas de Luca”
03 · Clients
TBWA\Buenos Aires's clients
Every brand in the library, by award-winning work.
- McDonald’s2025
1 commercials · 1 award-winning
- San Cristóbal Seguros2025
1 commercials · 1 award-winning
- Nissan2023
1 commercials · 1 award-winning
- Consejo Publicitario Argentino2014
1 commercials · 1 award-winning
- Personal Rugby Championship2012
1 commercials · 1 award-winning
04 · Works with
Who TBWA\Buenos Aires works with
From the credits: the companies behind the spots, by number of spots.
05 · Awards
TBWA\Buenos Aires's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
5
El Ojo de Iberoamérica
.
Top award-winning spots
- El Ojo de Iberoamérica Gold 2014Consejo Publicitario Argentino “Las 1000 Millas de Luca”
- El Ojo de Iberoamérica Silver 2025McDonald’s “Amigos”
- El Ojo de Iberoamérica Bronze 2025San Cristóbal Seguros “Te entendemos”
- El Ojo de Iberoamérica Bronze 2023Nissan “Running Box”
- El Ojo de Iberoamérica Bronze 2012Personal Rugby Championship “Pumoya”
06 · Work
Commercials by TBWA\Buenos Aires
Our visual library has 5 TBWA\Buenos Aires commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© McDonald’sMcDonald’s “Amigos” 2025El Ojo de Iberoamérica Silver 2025
© San Cristóbal SegurosSan Cristóbal Seguros “Te entendemos” 2025El Ojo de Iberoamérica Bronze 2025
© Personal Rugby ChampionshipPersonal Rugby Championship “Pumoya” 2012El Ojo de Iberoamérica Bronze 2012Most awarded
© Consejo Publicitario ArgentinoConsejo Publicitario Argentino “Las 1000 Millas de Luca” 2014Dir. Martin Kalina · TBWA\Buenos AiresEl Ojo de Iberoamérica Gold 2014
© McDonald’sMcDonald’s “Amigos” 2025Dir. Maureen Hufnagel · TBWA\Buenos AiresEl Ojo de Iberoamérica Silver 2025
© San Cristóbal SegurosSan Cristóbal Seguros “Te entendemos” 2025Dir. Gustavo Taretto · TBWA\Buenos AiresEl Ojo de Iberoamérica Bronze 2025
© NissanNissan “Running Box” 2023Dir. Manu Mazzaro · TBWA\Buenos AiresEl Ojo de Iberoamérica Bronze 2023
© Personal Rugby ChampionshipPersonal Rugby Championship “Pumoya” 2012TBWA\Buenos AiresEl Ojo de Iberoamérica Bronze 2012
07 · For producers
What producers use TBWA\Buenos Aires's page for
01Who TBWA\Buenos Aires hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind TBWA\Buenos Aires's 5 commercials, spot by spot.
© Consejo Publicitario Argentino
© McDonald’s
© San Cristóbal Seguros
© NissanMaureen Hufnagel · Gustavo Taretto · Manu Mazzaro02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
TBWA\Buenos Aires's work by year, brand and award in one place, and the companies with a similar body of work.
© DoorDash
© Toyota
© Ford Ranger Open Cab (Ford Thailand)
© First DirectSimilar: Wieden+Kennedy, Conill, JWT
08 · Questions
About TBWA\Buenos Aires
What commercials has TBWA\Buenos Aires made?+
5 in the library, 2012–2025, including Consejo Publicitario Argentino “Las 1000 Millas de Luca”, McDonald’s “Amigos”, San Cristóbal Seguros “Te entendemos” and Nissan “Running Box”.
Which directors does TBWA\Buenos Aires work with?+
Maureen Hufnagel (1), Gustavo Taretto (1), Manu Mazzaro (1) and Martin Kalina (1).
What awards has TBWA\Buenos Aires's work won?+
5 award-winning spots, including El Ojo de Iberoamérica Gold 2014 for Consejo Publicitario Argentino “Las 1000 Millas de Luca”, El Ojo de Iberoamérica Silver 2025 for McDonald’s “Amigos” and El Ojo de Iberoamérica Bronze 2025 for San Cristóbal Seguros “Te entendemos”.
Who are TBWA\Buenos Aires's clients?+
In the library: McDonald’s (1 commercials, 2025–2025), San Cristóbal Seguros (1 commercials, 2025–2025), Nissan (1 commercials, 2023–2023), Consejo Publicitario Argentino (1 commercials, 2014–2014) and Personal Rugby Championship (1 commercials, 2012–2012).
09 · Discover
Other agencies with similar work
Not connected to TBWA\Buenos Aires: matched by the ideas, tone and categories of their commercials.
© DoorDashWieden+Kennedy654 commercials
© ToyotaConill8 commercials
© Ford Ranger Open Cab (Ford Thailand)JWT87 commercials
© First DirectWe Are Social16 commercials
© adidasJohannes Leonardo60 commercials
© WATERisLIFEDDB183 commercials
© Harvey Nicholsadam&eve\TBWA274 commercials
© VodafoneBBH357 commercials