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Staples “Último día” 2013

Staples “Último día” (2013) is a Staples commercial for David, produced by Palermo Films. It won one award: El Ojo de Iberoamérica 2013 Silver Film – TV4: Productos de higiene doméstica y mantenimiento del hogar y la oficina.

An office worker's last day turns into a chaotic and hilarious confession session, revealing his true feelings about his colleagues and the office.

Video: David The Agency on YouTube

Shot by shot

  1. A man in a suit packs his belongings into a cardboard box on his desk in a cluttered office, looking sad.© Staples0:00
  2. A man in a dress shirt and tie stands in an office doorway, looking at someone off-screen, in a medium shot.© Staples0:03
  3. A man in a suit packs his belongings into a cardboard box on his desk in a cluttered office.© Staples0:05
  4. A man in a light blue shirt and dark tie walks into an office, holding papers and looking frustrated.© Staples0:07
  5. A man in a suit looks down, then up with a serious expression, in an office with shelves in the background.© Staples0:09
  6. A man in a white shirt and tie, looking stressed, writes on his hand with a blue pen in a brightly lit office.© Staples0:11
  7. A man in a white shirt and dark tie yells at another person, whose back is to the camera, in a brightly lit office.© Staples0:22
  8. A man in a white shirt and tie argues with another person, pointing his finger in an office setting.© Staples0:34
  9. A man in his 40s, wearing a suit and tie, looks intently at someone off-camera in an office setting.© Staples0:36
  10. A man in a white shirt and tie dances wildly in an office, while another man in a red shirt carries boxes in the background.© Staples0:38
  11. A man in a suit and tie sits at a desk in an office, looking serious and then making a gesture with his hand.© Staples0:43
  12. A man in a white shirt and tie dances excitedly while a delivery man in a red Staples shirt delivers boxes to an office worker in an office setting.© Staples0:46

Stills © Staples. Made by David and Palermo Films.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

The last day at work is an opportunity to say what you really think.

Tagline: “that was easy.”

last day at workconfessionoffice dramaunexpected twistunleashed emotions

The cut

Length
60 s
Shots
14
Average shot
4.3 s

What creatives use Staples “Último día” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Staples “Último día”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A man in a suit packs his belongings into a cardboard box on his desk in a cluttered office, looking sad.© StaplesA man in a dress shirt and tie stands in an office doorway, looking at someone off-screen, in a medium shot.© StaplesA man in a suit packs his belongings into a cardboard box on his desk in a cluttered office.© StaplesA man in a light blue shirt and dark tie walks into an office, holding papers and looking frustrated.© Staples
    Frames from Staples “Último día”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Staples “Último día” in order, with its length, framing and what happens in it.

    A man in a suit packs his belongings into a cardboard box on his desk in a cluttered office, looking sad.© StaplesA man in a dress shirt and tie stands in an office doorway, looking at someone off-screen, in a medium shot.© StaplesA man in a suit packs his belongings into a cardboard box on his desk in a cluttered office.© StaplesA man in a light blue shirt and dark tie walks into an office, holding papers and looking frustrated.© StaplesA man in a suit looks down, then up with a serious expression, in an office with shelves in the background.© StaplesA man in a white shirt and tie, looking stressed, writes on his hand with a blue pen in a brightly lit office.© Staples
    Length: 60 s · Shots: 14 · Average shot: 4.3 s

  3. 03Ad ideas: every spot built on a confession

    Before you present an idea, you need to know who has done it, and how.

    Staples “Último día” is built on a confession. Search the library by idea to see every spot that uses it.

    Policía Nacional “Curso rápido antirrobo”© Policía NacionalBlueChew “Blue Chew - Interrogation”© BlueChewCinnamon Toast Crunch “Alleyway”© Cinnamon Toast CrunchWaitrose “Best Bit Of Christmas”© Waitrose
    Policía Nacional · BlueChew · Cinnamon Toast Crunch · Waitrose

More from David

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Questions

Which agency made Staples “Último día”?

David created it for Staples (2013).

What awards did Staples “Último día” win?

1 awards, including El Ojo de Iberoamérica 2013 Silver Film – TV4: Productos de higiene doméstica y mantenimiento del hogar y la oficina.

What is the tagline of Staples “Último día”?

“that was easy.”

Sources for the credits and awards

elojodeiberoamerica.com