commercial production company
Be The Fox
Be The Fox is a commercial production company. FrameThrower's visual library has 9 of its commercials (2019–2026), cut shot by shot, 1 of them award-winning. The work includes spots for The Samaritans and Brighton & Hove Albion Football Club, Honda, VoucherCodes and Bulldog Skincare, directed by Diana Ellis-Hill, Witness and Chris Faith among others, for agencies including Be The Fox, Digitas and PMG.
- 9
- Commercials in our library
- 1
- Award-winning
- 2019–2026
- Active
01 · Featured
Be The Fox's most awarded commercial
British Arrows Bronze 2026
The Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation” 2026
Two football fans experience the highs and lows of a match, with one secretly battling suicidal thoughts until his friend checks in on him, highlighting the importance of open conversation.
Directed by Witness · Be The Fox · Be The Fox
02 · Directors
Notable directors at Be The Fox
Who made the work, and how much of it won awards. From the credits on every spot.
© The Samaritans and Brighton & Hove Albion Football Club1 award-winningWitness1 spots · The Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation”
© Honda Racing F1Diana Ellis-Hill2 spots · Honda Racing F1 “Honda Lab”
© HondaChris Faith1 spots · Honda “Value of X”
© VoucherCodesMatt Carter1 spots · VoucherCodes “The Whisperer”
© Bulldog SkincareGuy Paterson1 spots · Bulldog Skincare “Bulldog Skincare - Discovery”
© AliveCorLauren Midwinter1 spots · AliveCor “A Heartfelt Chat”
© Huggies UKDiana & Joe1 spots · Huggies UK “Huggies - Huggies TVC”
© HuaweiJoe Tunmer1 spots · Huawei “Model Monster”
03 · Clients
Be The Fox's clients
Every brand in the library, by award-winning work.
- The Samaritans and Brighton & Hove Albion Football Club2026
1 commercials · 1 award-winning
- Honda2019
1 commercials
- VoucherCodes2024
1 commercials
- Bulldog Skincare2023
1 commercials
- AliveCor2024
1 commercials
- Huggies UK2020
1 commercials
- Honda Racing F12019
1 commercials
- Huawei2019
1 commercials
- EDF Energy2019
1 commercials
04 · Works with
Who Be The Fox works with
From the credits: the companies behind the spots, by number of spots.
05 · Awards
Be The Fox's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
1
British Arrows
.
Top award-winning spots
- British Arrows Bronze 2026The Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation”
06 · Work
Commercials by Be The Fox
Our visual library has 9 Be The Fox commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© The Samaritans and Brighton & Hove Albion Football ClubThe Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation” 2026British Arrows Bronze 2026
© VoucherCodesVoucherCodes “The Whisperer” 2024
© AliveCorAliveCor “A Heartfelt Chat” 2024
© Bulldog SkincareBulldog Skincare “Bulldog Skincare - Discovery” 2023
© Huggies UKHuggies UK “Huggies - Huggies TVC” 2020Most awarded
© The Samaritans and Brighton & Hove Albion Football ClubThe Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation” 2026Dir. Witness · Be The FoxBritish Arrows Bronze 2026
© VoucherCodesVoucherCodes “The Whisperer” 2024Dir. Matt Carter · Be The Fox
© AliveCorAliveCor “A Heartfelt Chat” 2024Dir. Lauren Midwinter · Be The Fox
© Bulldog SkincareBulldog Skincare “Bulldog Skincare - Discovery” 2023Dir. Guy Paterson · Be The Fox
© Huggies UKHuggies UK “Huggies - Huggies TVC” 2020Dir. Diana & Joe · PMG
© HondaHonda “Value of X” 2019Dir. Chris Faith · Digitas
© Honda Racing F1Honda Racing F1 “Honda Lab” 2019Dir. Diana Ellis-Hill · Digitas
© HuaweiHuawei “Model Monster” 2019Dir. Joe Tunmer · Isobar
© EDF EnergyEDF Energy “EDF - Energy's Electric Adventures” 2019Dir. Diana Ellis-Hill · Brilliant Noise
07 · For producers
What producers use Be The Fox's page for
01Who directs for Be The Fox
Rosters change and websites go stale. You need who actually shot their spots.
Every director behind Be The Fox's 9 commercials, with the agencies and awards.
© The Samaritans and Brighton & Hove Albion Football Club
© VoucherCodes
© AliveCor
© Bulldog SkincareDiana Ellis-Hill · Witness · Chris Faith02Benchmark a production company
Comparing companies means hunting through reels, trade press and award sites.
Be The Fox's work by year, brand and award in one place, and the companies with a similar body of work.
© Anthropic
© PureGym
© Vanish
© SkinnySimilar: Biscuit Filmworks, Merman Branded (UK), Smuggler
08 · Questions
About Be The Fox
What commercials has Be The Fox made?+
9 in the library, 2019–2026, including The Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation”, VoucherCodes “The Whisperer”, AliveCor “A Heartfelt Chat” and Bulldog Skincare “Bulldog Skincare - Discovery”.
Which agencies has Be The Fox worked with?+
Be The Fox (4), Digitas (2), PMG (1), Isobar (1) and Brilliant Noise (1).
Which directors are behind Be The Fox's commercials?+
Diana Ellis-Hill (2), Witness (1), Chris Faith (1), Matt Carter (1), Guy Paterson (1) and Lauren Midwinter (1).
What awards has Be The Fox's work won?+
1 award-winning spots, including British Arrows Bronze 2026 for The Samaritans and Brighton & Hove Albion Football Club “Kick Off The Conversation”.
Who are Be The Fox's clients?+
In the library: The Samaritans and Brighton & Hove Albion Football Club (1 commercials, 2026–2026), Honda (1 commercials, 2019–2019), VoucherCodes (1 commercials, 2024–2024), Bulldog Skincare (1 commercials, 2023–2023), AliveCor (1 commercials, 2024–2024) and Huggies UK (1 commercials, 2020–2020).
09 · Discover
Other production companies with similar work
Not connected to Be The Fox: matched by the ideas, tone and categories of their commercials.



