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Kaiser Permanente “Moving All To One” 2026

Kaiser Permanente “Moving All To One” (2026) is a Kaiser Permanente commercial directed by The Sacred Egg for Droga5, produced by Riff Raff Films. It won 4 awards, including shots Awards The Americas 2026 Gold — Animation (Including 3D, 2D, Stop Motion and Motion Design), Clio Health 2026 Bronze — Film / 31 Seconds to 60 Seconds and Creative Circle 2026 Silver Animation - Lens Based Animation (single).

A whimsical stop-motion animation depicts various medical facilities and services literally coming together to form a unified healthcare system.

Video: Kaiser Permanente on YouTube

Shot by shot

  1. A large hospital building with giant blue legs walks through a city street, surrounded by other buildings under a blue sky.© Kaiser Permanente0:00
  2. Two claymation men in chairs and an MRI machine with a patient's feet visible, all with legs, move along a street in front of a building.© Kaiser Permanente0:01
  3. Two animated surgeons operate on a patient in the middle of a city street, as a robotic arm removes a kidney.© Kaiser Permanente0:03
  4. A claymation man with a neck brace sits in a wheelchair, surrounded by other claymation figures representing medical services, on a street in a city.© Kaiser Permanente0:05
  5. A claymation patient with a neck brace and arm cast looks up as a pharmacy building moves past in a city.© Kaiser Permanente0:06
  6. An overhead shot shows a toy-like hospital building with a patient being scanned in an MRI machine, surrounded by fluffy clouds and a miniature city.© Kaiser Permanente0:08
  7. A miniature city scene shows a modern building with its roof opening like a laptop, revealing a blue Kaiser Permanente logo as tiny people and objects float into it.© Kaiser Permanente0:08
  8. A claymation doctor in a white coat talks to a patient in a neck brace sitting in a floating chair, while a nurse works at a computer in a hospital room.© Kaiser Permanente0:10

Stills © Kaiser Permanente. Made by Droga5, Riff Raff Films and The Sacred Egg.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Medical services with legs walk and merge into one integrated healthcare system.

Tagline: “A better idea for health care.”

personification of objectsminiature worldjourney/questtransformation sequenceproblem/solution visualizedassembly/building

The cut

Length
15 s
Shots
9
Average shot
1.7 s
Format
stop motion

What creatives use Kaiser Permanente “Moving All To One” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Kaiser Permanente “Moving All To One”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A large hospital building with giant blue legs walks through a city street, surrounded by other buildings under a blue sky.© Kaiser PermanenteTwo claymation men in chairs and an MRI machine with a patient's feet visible, all with legs, move along a street in front of a building.© Kaiser PermanenteTwo animated surgeons operate on a patient in the middle of a city street, as a robotic arm removes a kidney.© Kaiser PermanenteA claymation man with a neck brace sits in a wheelchair, surrounded by other claymation figures representing medical services, on a street in a city.© Kaiser Permanente
    Frames from Kaiser Permanente “Moving All To One”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Kaiser Permanente “Moving All To One” in order, with its length, framing and what happens in it.

    A large hospital building with giant blue legs walks through a city street, surrounded by other buildings under a blue sky.© Kaiser PermanenteTwo claymation men in chairs and an MRI machine with a patient's feet visible, all with legs, move along a street in front of a building.© Kaiser PermanenteTwo animated surgeons operate on a patient in the middle of a city street, as a robotic arm removes a kidney.© Kaiser PermanenteA claymation man with a neck brace sits in a wheelchair, surrounded by other claymation figures representing medical services, on a street in a city.© Kaiser PermanenteA claymation patient with a neck brace and arm cast looks up as a pharmacy building moves past in a city.© Kaiser PermanenteAn overhead shot shows a toy-like hospital building with a patient being scanned in an MRI machine, surrounded by fluffy clouds and a miniature city.© Kaiser Permanente
    Length: 15 s · Shots: 9 · Average shot: 1.7 s · Format: stop motion

  3. 03Ad ideas: every spot built on a personification of objects

    Before you present an idea, you need to know who has done it, and how.

    Kaiser Permanente “Moving All To One” is built on a personification of objects. Search the library by idea to see every spot that uses it.

    Aqualtis Washing Machine “Underwater World”© Aqualtis Washing MachineApple “Privacy on iPhone”© AppleExpedia “The Travelers”© ExpediaVeg Power “Eat Them to Defeat Them”© Veg Power
    Aqualtis Washing Machine · Apple · Expedia · Veg Power

More commercials by The Sacred Egg

More from Droga5

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  • Novartis "Relax Your Tight End" (2026) commercial still© NovartisNovartis “Relax Your Tight End” 2026Dir. Eric Wareheim · FallonClio Awards Grand Prix 2026
  • Psp "Birds Never Forget To Fly" (2025) commercial still© PspPsp “Birds Never Forget To Fly” 2025Dir. Giorgi Okmelashvili · PlaymakersADC Europe Grand Prix 2025
  • Viatris "Make Love Last" (2025) commercial still© ViatrisViatris “Make Love Last” 2025OgilvyClio Awards Grand Prix 2025
  • Biogen "Friedreich and I" (2026) commercial still© BiogenBiogen “Friedreich and I” 2026Dir. Pablo Arreba · VML Health SpainADC Awards Gold 2026
  • Healthline "For All I Know" (2026) commercial still© HealthlineHealthline “For All I Know” 2026Dir. Sam SabawiiWebby Awards 2026
  • National Ovarian Cancer Coalition (NOCC) "SILENT INherITANCE" (2026) commercial still© National Ovarian Cancer Coalition (NOCC)National Ovarian Cancer Coalition (NOCC) “SILENT INherITANCE” 2026Digitas HealthClio Awards Gold 2026

Questions

Who directed the Kaiser Permanente “Moving All To One” commercial?

The Sacred Egg directed it, produced by Riff Raff Films, for the agency Droga5.

Which agency made Kaiser Permanente “Moving All To One”?

Droga5 created it for Kaiser Permanente (2026).

What awards did Kaiser Permanente “Moving All To One” win?

4 awards, including shots Awards The Americas 2026 Gold — Animation (Including 3D, 2D, Stop Motion and Motion Design), Clio Health 2026 Bronze — Film / 31 Seconds to 60 Seconds, Creative Circle 2026 Silver Animation - Lens Based Animation (single) and Creative Circle 2026 Bronze Animation - Story/Idea (single).

What is the tagline of Kaiser Permanente “Moving All To One”?

“A better idea for health care.”

Sources for the credits and awards

creativecircle.co.ukcreativecircle.co.ukclios.comshots