framethrower

Study the greats · Find refs fasterFilmmakers · Animators · Advertisers

GenreDramaThrillerComedyHorrorRomanceActionCrimeSci-fiAdventureAnimation

Coca-Cola “Man and Dog” 2015

Coca-Cola “Man and Dog” (2015) is a Coca-Cola commercial directed by Kylie Matulick for Wieden+Kennedy, produced by WALKER. It won one award: shots Awards 2015 Gold — Best Use of Animation.

A man and his dog transform a gloomy, rainy day into a vibrant, joyful adventure with a little help from Coca-Cola, bringing happiness to their park.

Video: Psyop on Vimeo

Shot by shot

  1. A man in a red sweater sits at a table reading a newspaper, while his dog tries to get his attention with a tennis ball on a rainy day indoors.© Coca-Cola0:00
  2. A man walks his dog in a park on a rainy day, while a woman with an umbrella sits on a bench in the background.© Coca-Cola0:06
  3. A man in a red shirt and grey pants walks his dog on a leash through a rainy park, with a trash can overflowing with items in the foreground.© Coca-Cola0:11
  4. A giant, overflowing ice cream sundae in a trash can sits in a whimsical park, with colorful ribbons of smoke swirling around it.© Coca-Cola0:15
  5. A cartoon man with dark hair and a blue shirt looks around with a confused expression in a park setting.© Coca-Cola0:19
  6. An animated man in a suit holds a leash as his dog, a fluffy white creature, transforms into a colorful ribbon and flies away in a park.© Coca-Cola0:22
  7. Animated pigeons with colorful shoes and trails of color fly up from a puddle in a park.© Coca-Cola0:28
  8. A squirrel-like creature on a motorcycle rides around a large, gnarled tree in a park, leaving colorful trails.© Coca-Cola0:34
  9. A man in a dark suit runs past a cafe with his dog on a leash, while a couple sits at a table in the background.© Coca-Cola0:40
  10. An animated dog peeks from behind a red vending machine, looking longingly at a Coca-Cola bottle inside, in a park setting.© Coca-Cola0:43
  11. A happy animated dog with light fur and dark ears looks up at the camera, panting with its tongue out, next to a red object on a light ground with scattered leaves.© Coca-Cola0:48
  12. A man in a blue jacket and red shirt offers a Coca-Cola bottle to a dog, then plays with a tennis ball in an outdoor cafe setting.© Coca-Cola0:51

Stills © Coca-Cola. Made by Wieden+Kennedy, WALKER and Kylie Matulick.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Transforming a dull day into a joyful adventure with Coca-Cola's happiness.

Tagline: “Open Happiness”

magical realismanthropomorphic animalstransformation sequencemusical numberproblem-solutionvisual metaphor

The cut

Length
60 s
Shots
23
Average shot
2.6 s
Format
animation 2d

What creatives use Coca-Cola “Man and Dog” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Coca-Cola “Man and Dog”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A man in a red sweater sits at a table reading a newspaper, while his dog tries to get his attention with a tennis ball on a rainy day indoors.© Coca-ColaA man walks his dog in a park on a rainy day, while a woman with an umbrella sits on a bench in the background.© Coca-ColaA man in a red shirt and grey pants walks his dog on a leash through a rainy park, with a trash can overflowing with items in the foreground.© Coca-ColaA giant, overflowing ice cream sundae in a trash can sits in a whimsical park, with colorful ribbons of smoke swirling around it.© Coca-Cola
    Frames from Coca-Cola “Man and Dog”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Coca-Cola “Man and Dog” in order, with its length, framing and what happens in it.

    A man in a red sweater sits at a table reading a newspaper, while his dog tries to get his attention with a tennis ball on a rainy day indoors.© Coca-ColaA man walks his dog in a park on a rainy day, while a woman with an umbrella sits on a bench in the background.© Coca-ColaA man in a red shirt and grey pants walks his dog on a leash through a rainy park, with a trash can overflowing with items in the foreground.© Coca-ColaA giant, overflowing ice cream sundae in a trash can sits in a whimsical park, with colorful ribbons of smoke swirling around it.© Coca-ColaA cartoon man with dark hair and a blue shirt looks around with a confused expression in a park setting.© Coca-ColaAn animated man in a suit holds a leash as his dog, a fluffy white creature, transforms into a colorful ribbon and flies away in a park.© Coca-Cola
    Length: 60 s · Shots: 23 · Average shot: 2.6 s · Format: animation 2d

  3. 03Ad ideas: every spot built on a magical realism

    Before you present an idea, you need to know who has done it, and how.

    Coca-Cola “Man and Dog” is built on a magical realism. Search the library by idea to see every spot that uses it.

    Squarespace “A Tale as Old as Websites”© SquarespaceBurbery “Burberry "Open Spaces”© BurberyPocari Sweat “Find Your Own Way”© Pocari SweatBurberry “Festive”© Burberry
    Squarespace · Burbery · Pocari Sweat · Burberry

More commercials by Kylie Matulick

More from Wieden+Kennedy

  • DoorDash "DoorDash All the Ads" (2024) commercial still© DoorDashDoorDash “DoorDash All the Ads” 2024Dir. Mike Diva · Wieden+KennedyCannes Lions Titanium 2024
  • Clash of Clans "Clash from the Past" (2023) commercial still© Clash of ClansClash of Clans “Clash from the Past” 2023Dir. Nalle Sjöblad · Wieden+KennedyClio Awards Grand Prix 2023
  • Brawl Stars (Supercell) "Starr Park" (2021) commercial still© Brawl Stars (Supercell)Brawl Stars (Supercell) “Starr Park” 2021Dir. Steve Rogers · Wieden+KennedyCiclope Grand Prix 2020
  • Nike "You Can't Stop Us" (2020) commercial still© NikeNike “You Can't Stop Us” 2020Dir. Oscar Hudson · Wieden+KennedyCannes Lions Grand Prix 2021
  • Hutchison Three "Three 5G: The Future" (2020) commercial still© Hutchison ThreeHutchison Three “Three 5G: The Future” 2020Dir. Ian Pons Jewell · Wieden+KennedyCiclope Grand Prix 2020
  • Southern Comfort "Whatever's Comfortable: Beach" (2013) commercial still© Southern ComfortSouthern Comfort “Whatever's Comfortable: Beach” 2013Dir. Tim Godsall · Wieden+KennedyLondon International Awards Grand Prix 2013

Award-winning drinks commercials

  • Sitges - International Fantastic Film Festival of Catalonia "Chess" (2024) commercial still© Sitges - International Fantastic Film Festival of CataloniaSitges - International Fantastic Film Festival of Catalonia “Chess” 2024Dir. Marc OrtizEurobest Grand Prix 2024
  • Pocari Sweat "Find Your Own Way" (2022) commercial still© Pocari SweatPocari Sweat “Find Your Own Way” 2022Dir. Ken Nakano · Dentsu Inc.AdFest Grand Prix 2022
  • Gatorade "Replay" (2010) commercial still© GatoradeGatorade “Replay” 2010Dir. Kris Belman · TBWA\Chiat\DayANDY Awards 2010
  • Coca-Cola "Coca-Cola TV campaign" (2009) commercial still© Coca-ColaCoca-Cola “Coca-Cola TV campaign” 2009Fortune PromosevenDubai Lynx Grand Prix 2009
  • Dairy Milk "Gorilla" (2008) commercial still© Dairy MilkDairy Milk “Gorilla” 2008Dir. Juan Cabral · FallonD&AD Black Pencil 2008
  • Evian "Waterboy" (2004) commercial still© EvianEvian “Waterboy” 2004Dir. soandsau · BETC Euro RSCGEurobest Grand Prix 2004

Questions

Who directed the Coca-Cola “Man and Dog” commercial?

Kylie Matulick directed it, produced by WALKER, for the agency Wieden+Kennedy.

Which agency made Coca-Cola “Man and Dog”?

Wieden+Kennedy created it for Coca-Cola (2015).

What awards did Coca-Cola “Man and Dog” win?

1 awards, including shots Awards 2015 Gold — Best Use of Animation.

What is the tagline of Coca-Cola “Man and Dog”?

“Open Happiness”

Sources for the credits and awards

vimeo.comshots