advertising agency
Uncommon
Uncommon Creative Studio is a global creative studio that builds brands people in the real world actually wish existed. The company offers brand strategy, creative advertising, and design services, enabling ambitious organizations to find a place in culture and drive business growth through integrated communications and entertainment partnerships. It is part of Havas since 2023. FrameThrower's visual library has 59 Uncommon commercials (2018–2026), cut shot by shot, 7 of them award-winning, for clients including ITV, B&Q, Wwf and Monzo, directed by Tom Hooper, thirtytwo and Marie Schuller among others.
- 59
- Commercials in our library
- 7
- Award-winning
- 2018–2026
- Active
- 3
- Offices
01 · Featured
Uncommon's most awarded commercial
© Monzo
© Monzo
© Monzo
© Monzo
© Monzo
© MonzoCreative Circle Gold 2025
Monzo “Money Never Felt Like Monzo” 2025
This ad contrasts the negative feelings associated with traditional money management with the positive, effortless experience of Monzo, using a series of visual metaphors.
Directed by Marie Schuller · Uncommon · Ridley Scott Associates
Also watch
SiriusXM “A Life in Sound” 2024 →shots Awards Gold 2025
02 · Directors
Notable directors at Uncommon
Who made the work, and how much of it won awards. From the credits on every spot.
© ITV2 award-winningTom Hooper2 spots · ITV “Drama vs Reality”
© Itv1 award-winningthirtytwo2 spots · Itv “Breakthrough”
© Monzo1 award-winningMarie Schuller1 spots · Monzo “Money Never Felt Like Monzo”
© Wwf1 award-winningNoah Harris1 spots · Wwf “Adopt A Better Future”
© SiriusXM1 award-winningKim Gehrig1 spots · SiriusXM “A Life in Sound”
© B&Q1 award-winningSam Gainsbo1 spots · B&Q “Later Means Never”
© RimowaDaniel Wolfe6 spots · Rimowa “Never Still”
© IAG LoyaltySam Walker6 spots · IAG Loyalty “Avois - Everyday Drone Footage”
© HabitoAndy Baker3 spots · Habito “Piranhas”
© B&QThe Glue Society2 spots · B&Q “Prices. Nailed”
© ITVJames Marsh2 spots · ITV “Creates - The Guvnor”
© DEPOPTom Emmerson2 spots · DEPOP “Business Club - Depopelganger”
03 · Clients
Uncommon's clients
Every brand in the library, by award-winning work.
- ITV2019–2023
7 commercials · 3 award-winning
- B&Q2020–2023
4 commercials · 1 award-winning
- Wwf2020
2 commercials · 1 award-winning
- Monzo2025
1 commercials · 1 award-winning
- SiriusXM2024
1 commercials · 1 award-winning
- BT2026
4 commercials
- Habito2019–2024
4 commercials
- Supercell2025–2026
3 commercials
- British Airways2024–2026
2 commercials
- IAG Loyalty2024
2 commercials
- Avios2024
2 commercials
- DEPOP2025
2 commercials
Also: British Airways Holidays, OVO Energy, Rimowa, Ecover, Chilly's, Deliveroo, Supercell Oy, Oban, Guinness, BBC, BT Group, La Colombe
04 · Works with
Who Uncommon works with
From the credits: the companies behind the spots, by number of spots.
Production companies Uncommon hires
05 · Awards
Uncommon's awards
Award-winning commercials in the library, by their best award, and the company honours we could source.
2
Creative Circle
.
2
British Arrows
.
1
Kinsale Sharks
.
1
Ciclope
.
1
shots Awards
.
Top award-winning spots
- Creative Circle Gold 2025Monzo “Money Never Felt Like Monzo”
- shots Awards Gold 2025SiriusXM “A Life in Sound”
- Creative Circle Gold 2023Itv “Breakthrough”
- Kinsale Sharks Silver 2020Wwf “Adopt A Better Future”
- British Arrows Bronze 2022B&Q “Later Means Never”
- British Arrows Bronze 2022ITV “Drama vs Reality”
- Ciclope Bronze 2021Itv “Poison”
Company honours
- Most Creative Agency (2025)shots
06 · Work
Commercials by Uncommon
Our visual library has 59 Uncommon commercials, cut shot by shot. Here: the latest, then the most awarded; open the library for every one.
Per year · gold = award-winning
Latest
© British AirwaysBritish Airways “An Original British Briefing” 2026
© RimowaRimowa “Never Still” 2026
© Supercell OySupercell Oy “Clash of Clans - It's In Your Hands” 2026
© BT GroupBT Group “BT - Behind Brilliant Things” 2026
© La ColombeLa Colombe “Must Be the Coffee” 2026Most awarded
© MonzoMonzo “Money Never Felt Like Monzo” 2025Dir. Marie Schuller · UncommonCreative Circle Gold 2025
© SiriusXMSiriusXM “A Life in Sound” 2024Dir. Kim Gehrig · Uncommonshots Awards Gold 2025
© ItvItv “Breakthrough” 2023Dir. thirtytwo · UncommonCreative Circle Gold 2023
© WwfWwf “Adopt A Better Future” 2020Dir. Noah Harris · UncommonKinsale Sharks Silver 2020
© B&QB&Q “Later Means Never” 2022Dir. Sam Gainsbo · UncommonBritish Arrows Bronze 2022
© ITVITV “Drama vs Reality” 2022Dir. Tom Hooper · UncommonBritish Arrows Bronze 2022
© ItvItv “Poison” 2021Dir. Tom Hooper · UncommonCiclope Bronze 2021
© British AirwaysBritish Airways “An Original British Briefing” 2026Dir. Jeff Low · Uncommon
© RimowaRimowa “Never Still” 2026Dir. Daniel Wolfe · Uncommon
© Supercell OySupercell Oy “Clash of Clans - It's In Your Hands” 2026Dir. Gary Freedman · Uncommon
© BT GroupBT Group “BT - Behind Brilliant Things” 2026Dir. Daniel Wolfe · Uncommon
© La ColombeLa Colombe “Must Be the Coffee” 2026Dir. Leigh Powis · Uncommon
© BTBT “Isolated” 2026Dir. Daniel Wolfe · Uncommon
© BTBT “Emergency - Handled” 2026Dir. Daniel Wolfe · Uncommon
© BTBT “Vulnerable - Protected” 2026Dir. Daniel Wolfe · Uncommon
© BTBT “Reality” 2026Dir. Daniel Wolfe · Uncommon
© SupercellSupercell “Clash Royale - Bones and Organs” 2026Dir. Harold Einstein · Uncommon
© AirwallexAirwallex “Sparks” 2026Dir. Sam Walker · Uncommon
© ArsenalArsenal “FC The Pub - Airwallex” 2026Dir. Spike Lee · Uncommon
© BT BroadbandBT Broadband “BT - Protecting Brilliant Things” 2026Dir. Elena Heatherwick · Uncommon
© Beats by DreBeats by Dre “Kendall - Beats 360” 2026Dir. Ariel Fisher · Uncommon
© 350 Action350 Action “350Action - DENIAL” 2026Dir. Josh Nussbaum · Uncommon
© ObanOban “The Longest Run” 2025Dir. Tom Speers · Uncommon
© GuinnessGuinness “A Lovely Day Snippets” 2025Dir. Alex Webb · Uncommon
07 · For producers
What producers use Uncommon's page for
01Who Uncommon hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind Uncommon's 59 commercials, spot by spot.
© Monzo
© SiriusXM
© Itv
© WwfDaniel Wolfe · Sam Walker · Andy Baker02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
Uncommon's work by year, brand and award in one place, and the companies with a similar body of work.
© DoorDash
© Dove
© The New York Times
© VodafoneSimilar: Wieden+Kennedy, Ogilvy, Droga5
08 · Questions
About Uncommon
What commercials has Uncommon made?+
59 in the library, 2018–2026, including Monzo “Money Never Felt Like Monzo”, SiriusXM “A Life in Sound”, Itv “Breakthrough” and Wwf “Adopt A Better Future”.
Which directors does Uncommon work with?+
Daniel Wolfe (6), Sam Walker (6), Andy Baker (3), Tom Hooper (2), The Glue Society (2) and thirtytwo (2).
What awards has Uncommon's work won?+
7 award-winning spots, including Creative Circle Gold 2025 for Monzo “Money Never Felt Like Monzo”, shots Awards Gold 2025 for SiriusXM “A Life in Sound” and Creative Circle Gold 2023 for Itv “Breakthrough”.
Who owns Uncommon?+
Uncommon is part of Havas since 2023.
Who are Uncommon's clients?+
In the library: ITV (7 commercials, 2019–2023), B&Q (4 commercials, 2020–2023), Wwf (2 commercials, 2020–2020), Monzo (1 commercials, 2025–2025), SiriusXM (1 commercials, 2024–2024) and BT (4 commercials, 2026–2026).
09 · Discover
Other agencies with similar work
Not connected to Uncommon: matched by the ideas, tone and categories of their commercials.



