advertising agency
The VIA Agency
The VIA Agency is a advertising agency. FrameThrower's visual library has 7 of its commercials (2020–2025), cut shot by shot. The work includes spots for L.L.Bean and Arm & Hammer, directed by Amos Goss, Michael Gregory and Magnus Härdner among others, produced with The Roots Production Service, MPC and B-Reel.
- 7
- Commercials in our library
- 2020–2025
- Active
01 · Featured
The VIA Agency's most awarded commercial
© L.L.Bean
© L.L.Bean
© L.L.Bean
© L.L.Bean
© L.L.Bean
© L.L.BeanL.L.Bean “Winter Slipper” 2025
This ad showcases the comfort and quality of L.L.Bean's Wicked Good Slippers through detailed product shots and a heartwarming family scene in a snowy, festive setting.
Directed by Amos Goss · The VIA Agency · The Roots Production Service
02 · Directors
Notable directors at The VIA Agency
Who made the work, and how much of it won awards. From the credits on every spot.
© L.L.BeanAmos Goss5 spots · L.L.Bean “Winter Slipper”
© Arm & HammerMichael Gregory1 spots · Arm & Hammer “Arm & Hammer - Once Upon A Time”
© Arm & HammerMagnus Härdner1 spots · Arm & Hammer “Arms & Hammer - Get Tough and Give it the Hammer”
03 · Clients
The VIA Agency's clients
Every brand in the library, by award-winning work.
- L.L.Bean2025
5 commercials
- Arm & Hammer2020–2023
2 commercials
04 · Works with
Who The VIA Agency works with
From the credits: the companies behind the spots, by number of spots.
Production companies The VIA Agency hires
05 · Work
Commercials by The VIA Agency
Our visual library has 7 The VIA Agency commercials, cut shot by shot. Here: the latest, then the most awarded.
Latest
© L.L.BeanL.L.Bean “Winter Slipper” 2025
© L.L.BeanL.L.Bean “Winter Shearling Boot” 2025
© L.L.BeanL.L.Bean “Fall Scotch Plaid Flannel” 2025
© L.L.BeanL.L.Bean “Down Jacket” 2025
© L.L.BeanL.L.Bean “Chamois Lined Boot” 2025Most awarded
© L.L.BeanL.L.Bean “Winter Slipper” 2025Dir. Amos Goss · The VIA Agency
© L.L.BeanL.L.Bean “Winter Shearling Boot” 2025Dir. Amos Goss · The VIA Agency
© L.L.BeanL.L.Bean “Fall Scotch Plaid Flannel” 2025Dir. Amos Goss · The VIA Agency
© L.L.BeanL.L.Bean “Down Jacket” 2025Dir. Amos Goss · The VIA Agency
© L.L.BeanL.L.Bean “Chamois Lined Boot” 2025Dir. Amos Goss · The VIA Agency
© Arm & HammerArm & Hammer “Arms & Hammer - Get Tough and Give it the Hammer” 2023Dir. Magnus Härdner · The VIA Agency
© Arm & HammerArm & Hammer “Arm & Hammer - Once Upon A Time” 2020Dir. Michael Gregory · The VIA Agency
06 · For producers
What producers use The VIA Agency's page for
01Who The VIA Agency hires
Before a pitch, you need to know which directors and production companies an agency trusts.
The directors and production companies behind The VIA Agency's 7 commercials, spot by spot.
© L.L.Bean
© L.L.Bean
© L.L.Bean
© L.L.BeanAmos Goss · Michael Gregory · Magnus Härdner02Audit an agency's work
Comparing companies means hunting through reels, trade press and award sites.
The VIA Agency's work by year, brand and award in one place, and the companies with a similar body of work.
© adidas
© Men’s Wearhouse
© Lacoste
© CartierSimilar: &Son, Party Land, BETC
07 · Questions
About The VIA Agency
What commercials has The VIA Agency made?+
7 in the library, 2020–2025, including L.L.Bean “Winter Slipper”, L.L.Bean “Winter Shearling Boot”, L.L.Bean “Fall Scotch Plaid Flannel” and L.L.Bean “Down Jacket”.
Which directors does The VIA Agency work with?+
Amos Goss (5), Michael Gregory (1) and Magnus Härdner (1).
Who are The VIA Agency's clients?+
In the library: L.L.Bean (5 commercials, 2025–2025) and Arm & Hammer (2 commercials, 2020–2023).
08 · Discover
Other agencies with similar work
Not connected to The VIA Agency: matched by the ideas, tone and categories of their commercials.



