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Vero “Robot & Scarecrow” 2017

Vero “Robot & Scarecrow” (2017) is a Vero commercial directed by Kibwe Tavares, produced by Nexus Studios. It won one award: Ciclope 2017 Gold Brand Content / Long Form Direction.

A scarecrow and a robot find love and adventure at a music festival, overcoming their differences to share a magical kiss under fireworks.

Video: VERO on YouTube

Shot by shot

  1. A scarecrow with a straw hat and a crow on its shoulder stands in a golden wheat field under a bright sky.© Vero0:00
  2. A close-up shot of a scarecrow's face, made of wood and straw, wearing a hat, looking off-camera in a field.© Vero0:08
  3. A white robot with a glowing blue chest walks forward, followed by a man in sunglasses and a white vest, outdoors on a sunny day.© Vero0:16
  4. A crowd of young people at a festival throw colorful powder into the air, creating a vibrant, hazy atmosphere under the bright sun.© Vero0:21
  5. A robot with a flowing cape and a human with a ponytail dance on a stage, surrounded by a large crowd at an outdoor music festival.© Vero0:22
  6. A scarecrow-like figure with a hat and plaid shirt dances energetically in a crowded outdoor music festival during the day.© Vero0:25
  7. A robot with a human-like face and blue eyes, wearing a purple hoodie, looks around a bustling outdoor market filled with clothes and colorful bunting on a sunny day.© Vero0:30
  8. A female-presenting robot with a white face and blue eyes looks up, wearing a purple hoodie in an interior setting.© Vero0:34
  9. A scarecrow with a tree-like face and a plaid shirt looks around a dimly lit room with colorful decorations.© Vero0:37
  10. A robot and a scarecrow sit at a wooden table with two beers, as the scarecrow raises its hat in a festive outdoor setting at sunset.© Vero0:42
  11. Two people in costumes, one dressed as a robot and the other as a scarecrow, dance together at a festival at dusk.© Vero0:46
  12. A scarecrow and a robot, holding hands, stand with their backs to the camera, watching bumper cars at a brightly lit fairground at night.© Vero0:47

Stills © Vero. Made by Nexus Studios and Kibwe Tavares.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A modern fairy tale of unlikely love between a robot and a scarecrow.

unlikely couplefish out of waterfestival romancetransformationmagical realismjourney of discovery

The cut

Length
64 s
Shots
38
Average shot
1.7 s

What creatives use Vero “Robot & Scarecrow” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Vero “Robot & Scarecrow”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A scarecrow with a straw hat and a crow on its shoulder stands in a golden wheat field under a bright sky.© VeroA close-up shot of a scarecrow's face, made of wood and straw, wearing a hat, looking off-camera in a field.© VeroA white robot with a glowing blue chest walks forward, followed by a man in sunglasses and a white vest, outdoors on a sunny day.© VeroA crowd of young people at a festival throw colorful powder into the air, creating a vibrant, hazy atmosphere under the bright sun.© Vero
    Frames from Vero “Robot & Scarecrow”
  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Vero “Robot & Scarecrow” in order, with its length, framing and what happens in it.

    A scarecrow with a straw hat and a crow on its shoulder stands in a golden wheat field under a bright sky.© VeroA close-up shot of a scarecrow's face, made of wood and straw, wearing a hat, looking off-camera in a field.© VeroA white robot with a glowing blue chest walks forward, followed by a man in sunglasses and a white vest, outdoors on a sunny day.© VeroA crowd of young people at a festival throw colorful powder into the air, creating a vibrant, hazy atmosphere under the bright sun.© VeroA robot with a flowing cape and a human with a ponytail dance on a stage, surrounded by a large crowd at an outdoor music festival.© VeroA scarecrow-like figure with a hat and plaid shirt dances energetically in a crowded outdoor music festival during the day.© Vero
    Length: 64 s · Shots: 38 · Average shot: 1.7 s
  3. 03Ad ideas: every spot built on a fish out of water

    Before you present an idea, you need to know who has done it, and how.

    Vero “Robot & Scarecrow” is built on a fish out of water. Search the library by idea to see every spot that uses it.

    Cupnoodle “Globalization”© CupnoodlePaul Wellstone for Senate “Looking for Rudy”© Paul Wellstone for SenateWaitrose “The Gastronaut”© WaitroseNetflix “Discover Your Future”© Netflix
    Cupnoodle · Paul Wellstone for Senate · Waitrose · Netflix

Award-winning tech commercials

Questions

Who directed the Vero “Robot & Scarecrow” commercial?

Kibwe Tavares directed it, produced by Nexus Studios.

What awards did Vero “Robot & Scarecrow” win?

1 awards, including Ciclope 2017 Gold Brand Content / Long Form Direction.

Sources for the credits and awards

web.archive.org