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The RealReal - L’Ultimo Uomo Reale “The Last Real Man” 2026

The RealReal - L’Ultimo Uomo Reale “The Last Real Man” (2026) is a The RealReal - L’Ultimo Uomo Reale commercial directed by Sebastian Strasser for Team One, produced by Lipstick Film. It won 6 awards, including LIA 2026 Gold — Online Film / Created With AI and Ciclope 2026 Gold Craft Ai Craft (New) – Ai In Film Production (New).

A man's quest for authenticity in a world of copies leads him through surreal experiences, from self-discovery to a chaotic, AI-driven apocalypse, only to reveal the true value of real luxury.

Video: David Fabra on Vimeo

Shot by shot

  1. A white plastic bag floats in the air over a wet city street with cars driving by and buildings in the background on a cloudy day.© The RealReal - L’Ultimo Uomo Reale0:00
  2. A man with curly hair, wearing a dark coat, stands with his back to the camera, raising his arms in a room with large windows, while blue text overlays the scene.© The RealReal - L’Ultimo Uomo Reale0:11
  3. A man with a mustache, wearing a blue jacket, holds a pigeon to his face and kisses it on a city street at night.© The RealReal - L’Ultimo Uomo Reale0:25
  4. A man with curly hair sits cross-legged on a rock, looking out at a vast desert landscape with mountains under a hazy sky.© The RealReal - L’Ultimo Uomo Reale0:30
  5. A person's hand, adorned with rings and bracelets, gently touches the surface of calm water, creating small ripples.© The RealReal - L’Ultimo Uomo Reale0:44
  6. The RealReal - L’Ultimo Uomo Reale “The Last Real Man”, shot 28© The RealReal - L’Ultimo Uomo Reale0:52
  7. A man in a camouflage jacket hugs a mailman in uniform on a city street during the day.© The RealReal - L’Ultimo Uomo Reale0:57
  8. A man with curly hair and a mustache plays a pan flute on an airplane, then party blowers pop out of it, surprising him.© The RealReal - L’Ultimo Uomo Reale1:03
  9. Two men, one sitting in a chair in shallow water holding a duffel bag, the other standing and pointing at him, in a desolate, rocky landscape.© The RealReal - L’Ultimo Uomo Reale1:17
  10. A giant ball of RVs, trucks, and portable toilets rolls across a dusty desert landscape, with tiny figures scrambling around it.© The RealReal - L’Ultimo Uomo Reale1:23
  11. The RealReal - L’Ultimo Uomo Reale “The Last Real Man”, shot 50© The RealReal - L’Ultimo Uomo Reale1:28
  12. A black woven leather duffel bag sits on a green pedestal in a studio with a green screen background and studio lights.© The RealReal - L’Ultimo Uomo Reale1:45

Stills © The RealReal - L’Ultimo Uomo Reale. Made by Team One, Lipstick Film and Sebastian Strasser.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A man's surreal journey for authenticity in a world of copies, ending in a green screen studio.

Tagline: “Isn't it nice to know some things are still real?”

quest for authenticitysurrealismself-discovery journeyAI apocalypsemeta-narrativegreen screen reveal

The cut

Length
120 s
Shots
58
Average shot
2.1 s

What creatives use The RealReal - L’Ultimo Uomo Reale “The Last Real Man” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of The RealReal - L’Ultimo Uomo Reale “The Last Real Man”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A white plastic bag floats in the air over a wet city street with cars driving by and buildings in the background on a cloudy day.© The RealReal - L’Ultimo Uomo RealeA man with curly hair, wearing a dark coat, stands with his back to the camera, raising his arms in a room with large windows, while blue text overlays the scene.© The RealReal - L’Ultimo Uomo RealeA man with a mustache, wearing a blue jacket, holds a pigeon to his face and kisses it on a city street at night.© The RealReal - L’Ultimo Uomo RealeA man with curly hair sits cross-legged on a rock, looking out at a vast desert landscape with mountains under a hazy sky.© The RealReal - L’Ultimo Uomo Reale
    Frames from The RealReal - L’Ultimo Uomo Reale “The Last Real Man”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of The RealReal - L’Ultimo Uomo Reale “The Last Real Man” in order, with its length, framing and what happens in it.

    A white plastic bag floats in the air over a wet city street with cars driving by and buildings in the background on a cloudy day.© The RealReal - L’Ultimo Uomo RealeA man with curly hair, wearing a dark coat, stands with his back to the camera, raising his arms in a room with large windows, while blue text overlays the scene.© The RealReal - L’Ultimo Uomo RealeA man with a mustache, wearing a blue jacket, holds a pigeon to his face and kisses it on a city street at night.© The RealReal - L’Ultimo Uomo RealeA man with curly hair sits cross-legged on a rock, looking out at a vast desert landscape with mountains under a hazy sky.© The RealReal - L’Ultimo Uomo RealeA person's hand, adorned with rings and bracelets, gently touches the surface of calm water, creating small ripples.© The RealReal - L’Ultimo Uomo RealeThe RealReal - L’Ultimo Uomo Reale “The Last Real Man”, 0:52© The RealReal - L’Ultimo Uomo Reale
    Length: 120 s · Shots: 58 · Average shot: 2.1 s

  3. 03Ad ideas: every spot built on a surrealism

    Before you present an idea, you need to know who has done it, and how.

    The RealReal - L’Ultimo Uomo Reale “The Last Real Man” is built on a surrealism. Search the library by idea to see every spot that uses it.

    Hornbach “No Project Without Drama”© HornbachTubi “Rabbit Hole”© TubiDiDi “Yes, I DiDi”© DiDiSquarespace “Squarespace Super Bowl LX”© Squarespace
    Hornbach · Tubi · DiDi · Squarespace

More commercials by Sebastian Strasser

More from Team One

  • Expedia "Let's take a trip" (2021) commercial still© ExpediaExpedia “Let's take a trip” 2021Dir. Victor Haegelin · Team OneADC Awards Silver 2021
  • 2K "The Bureau XCOM Declassified – The Burn Room" (2014) commercial still© 2K2K “The Bureau XCOM Declassified – The Burn Room” 2014Dir. Henry Hobson · Team OneAICP Awards Honoree 2014
  • Lexus "Desire Never Made More Sense" (2026) commercial still© LexusLexus “Desire Never Made More Sense” 2026Dir. Tom Campbell · Team One
  • JA SoCal "The Party" (2024) commercial still© JA SoCalJA SoCal “The Party” 2024Dir. Bridget Stokes · Team One
  • Chateau St. Michelle "Chateau St. Michelle - Anthem" (2023) commercial still© Chateau St. MichelleChateau St. Michelle “Chateau St. Michelle - Anthem” 2023Dir. Matt Hartz · Team One
  • Chateau Ste. Michelle "Holiday" (2020) commercial still© Chateau Ste. MichelleChateau Ste. Michelle “Holiday” 2020Dir. Sam Walsh · Team One

Award-winning fashion & luxury commercials

  • Burbery "Burberry "Open Spaces" (2022) commercial still© BurberyBurbery “Burberry "Open Spaces” 2022Dir. Megaforce · Riff Raff FilmsCiclope Grand Prix 2022
  • Burberry "Festive" (2020) commercial still© BurberryBurberry “Festive” 2020Dir. Megaforce · Riff Raff FilmsEpica Grand Prix 2021
  • Kenzo "Kenzo World" (2016) commercial still© KenzoKenzo “Kenzo World” 2016Dir. Spike JonzeEpica Grand Prix 2016
  • River Island "Lou Dalton" (2016) commercial still© River IslandRiver Island “Lou Dalton” 2016Dir. Fred RowsonCiclope Grand Prix 2016
  • Wren "First Kiss" (2014) commercial still© WrenWren “First Kiss” 2014Dir. Tatia Pilieva · Tatia PllevaClio Awards Grand Prix 2014
  • Jack & Jones "Making The Cut" (2014) commercial still© Jack & JonesJack & Jones “Making The Cut” 2014Dir. Martin Werner · &Co.Eurobest Grand Prix 2013

Questions

Who directed the The RealReal - L’Ultimo Uomo Reale “The Last Real Man” commercial?

Sebastian Strasser directed it, produced by Lipstick Film, for the agency Team One.

Which agency made The RealReal - L’Ultimo Uomo Reale “The Last Real Man”?

Team One created it for The RealReal - L’Ultimo Uomo Reale (2026).

What awards did The RealReal - L’Ultimo Uomo Reale “The Last Real Man” win?

6 awards, including LIA 2026 Gold — Online Film / Created With AI, LIA 2026 Gold — Production & Post / End-to-End AI, Ciclope 2026 Gold Craft Ai Craft (New) – Ai In Film Production (New) and LIA 2026 Silver — Production & Post / Direction.

What is the tagline of The RealReal - L’Ultimo Uomo Reale “The Last Real Man”?

“Isn't it nice to know some things are still real?”

Sources for the credits and awards

2026.liaentries.com2026.liaentries.com2026.liaentries.comawards.ciclopefestival.comawards.ciclopefestival.comawards.ciclopefestival.comThe Workyoutube.comThe Work2026.liaentries.com2026.liaentries.com2026.liaentries.com