Steadfast Stationery “Steadfast - Dirty Money” 2026
Steadfast Stationery “Steadfast - Dirty Money” (2026) is a Steadfast Stationery commercial directed by Raylin Valles for MULLENLOWE LINTAS GROUP, produced by DUCKTAPE STUDIOS. It won one award: AdFest 2026 Gold Lotus Film Craft — Casting.
A man struggles with the chaos of handling large amounts of dirty money, leading to a comical and stressful ordeal, until he discovers a solution for efficient counting.
Frames
© Steadfast Stationery0:03
© Steadfast Stationery0:04
© Steadfast Stationery0:08
© Steadfast Stationery0:32
Stills © Steadfast Stationery. Made by MULLENLOWE LINTAS GROUP, DUCKTAPE STUDIOS and Raylin Valles.
The idea
The chaos of dirty money vs. the order of a counting machine.
Tagline: “COUNT SMARTER.”
fish out of waterescalating chaosproblem-solutionexaggerated reactionstransformationhidden gem
The cut
- Length
- 96 s
- Shots
- 33
- Average shot
- 2.9 s
What creatives use Steadfast Stationery “Steadfast - Dirty Money” for
01Reference frames for your treatment
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© Steadfast Stationery
© Steadfast Stationery
© Steadfast Stationery
© Steadfast StationeryFrames from Steadfast Stationery “Steadfast - Dirty Money”02Shot list example: how it was cut
You need the structure of a great spot, shot by shot, for your storyboard.
Every shot of Steadfast Stationery “Steadfast - Dirty Money” in order, with its length, framing and what happens in it.
© Steadfast Stationery
© Steadfast Stationery
© Steadfast Stationery
© Steadfast StationeryLength: 96 s · Shots: 33 · Average shot: 2.9 s03Ad ideas: every spot built on a fish out of water
Before you present an idea, you need to know who has done it, and how.
Steadfast Stationery “Steadfast - Dirty Money” is built on a fish out of water. Search the library by idea to see every spot that uses it.
© Cupnoodle
© Paul Wellstone for Senate
© Waitrose
© NetflixCupnoodle · Paul Wellstone for Senate · Waitrose · Netflix
More commercials by Raylin Valles
© SteadfastSteadfast “Don't Look Up” 2026Dir. Raylin Valles · TBWA\LintasLondon International Awards Bronze 2026
© Steadfast ShreddersSteadfast Shredders “Arms Deal” 2025Dir. Raylin Valles · DDB Mudra GroupSpikes Asia Bronze 2025
© SnickersSnickers “Hungal Driving School” 2024Dir. Raylin Valles · DDB MUDRA GROUP
More from MULLENLOWE LINTAS GROUP
© TetleyTetley “EveryBODY Can - “I am more than my nickname” 2024Dir. Kopal Naithani · MULLENLOWE LINTAS GROUP
© BritanniaBritannia “Nutriplus App” 2024Dir. Sanjna and Rohan · MULLENLOWE LINTAS GROUP
© Dollar AthleisureDollar Athleisure “Play Mode On” 2023Dir. Arshad Khan · MULLENLOWE LINTAS GROUP
© Indian Police ForcesIndian Police Forces “I am Mumbai Police” 2020Dir. Joybrato Dutta · MULLENLOWE LINTAS GROUP
Award-winning other commercials
© Jindal Steel and PowerJindal Steel and Power “Jindal Steel- the Steel of India” 2024Dir. Ayappa KM · Kondurkar StudioSpikes Asia Grand Prix 2025
© Paul Wellstone for SenatePaul Wellstone for Senate “Fast Paul” 1990North Woods AdvertisingEffie Awards Grand Prix 1991
© U-HaulU-Haul “The Way To What's Ahead” 2026Dir. Devin WhetstoneYoung Director Award Gold 2026
© YETIYETI “Don’t Get Them a YETI” 2026Dir. Jess Kohl · Wieden+Kennedyshots Awards Gold 2026
© Colossal BiosciencesColossal Biosciences “The First Dire Wolf Howl in Over 10,000 Years” 2026Colossal BiosciencesEffie Awards Gold 2026
© Purga StudioPurga Studio “Samurai” 2026GUTLondon International Awards Gold 2026
Questions
Who directed the Steadfast Stationery “Steadfast - Dirty Money” commercial?
Raylin Valles directed it, produced by DUCKTAPE STUDIOS, for the agency MULLENLOWE LINTAS GROUP.
Which agency made Steadfast Stationery “Steadfast - Dirty Money”?
MULLENLOWE LINTAS GROUP created it for Steadfast Stationery (2026).
What awards did Steadfast Stationery “Steadfast - Dirty Money” win?
1 awards, including AdFest 2026 Gold Lotus Film Craft — Casting.
What is the tagline of Steadfast Stationery “Steadfast - Dirty Money”?
“COUNT SMARTER.”