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Schweppes “Burst” 2008

Schweppes “Burst” (2008) is a Schweppes commercial directed by Garth Davis for George Patterson Y&R, produced by Exit Films. It won 7 awards, including Cannes Lions 2008 Film Gold, LIA 2008 Gold — TV/Cinema / Cinematography and D&AD 2009 Wood Pencil — TV & Cinema Advertising / TV Commercials 61-120 seconds.

This ad showcases various objects bursting in slow motion, from balloons to a vintage car, culminating in people enjoying the refreshing burst of Schweppes.

Video: Jack Hutchings on Vimeo

Shot by shot

  1. A diverse group of adults in formal wear joyfully celebrate as balloons fall around them in a grand, ornate hall.© Schweppes0:00
  2. A green balloon floats above a crowd of people dancing at a party, with warm lights in the background.© Schweppes0:03
  3. A low-angle shot shows many bare feet dancing on a wet patio, with colorful water balloons bouncing around them in slow motion.© Schweppes0:10
  4. Four colorful, glossy, fruit-shaped objects float above a weathered wooden bridge in a lush, green forest setting.© Schweppes0:14
  5. A small fountain of white foam bubbles in a blue pool, with green grass and trees in the background on a sunny day.© Schweppes0:26
  6. A vintage car, partially submerged in tall grass, emits a burst of water and smoke from its interior, with a forest and power lines in the background under a cloudy sky.© Schweppes0:31
  7. A crowd of diverse teens and children are soaked by water as a pink water balloon bursts above them, with yellow and blue balloons also visible.© Schweppes0:46
  8. A green balloon bursts in slow motion, releasing a cloud of white powder against the backdrop of a modern building.© Schweppes0:50
  9. A man and woman kiss passionately amidst a lively party, as sparkling liquid bursts around them, illuminating the joyful crowd.© Schweppes0:56
  10. A diverse group of people, some with wet hair, are laughing and cheering as water droplets fall around them in a dimly lit, festive interior.© Schweppes0:59
  11. A large water balloon bursts in slow motion, creating a massive splash of water droplets against a dark, blurry city background at night.© Schweppes1:05
  12. A man in a white shirt and dark pants jumps in a forest of tall trees, while a white, glowing, cloud-like object floats nearby.© Schweppes1:09

Stills © Schweppes. Made by George Patterson Y&R, Exit Films and Garth Davis.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Slow-motion bursts of everyday objects and people to represent the product's effervescence.

Tagline: “Schweppervescence”

slow motioneveryday objects transformedvisual metaphorjoyful celebrationnature and urban contrast

The cut

Length
86 s
Shots
22
Average shot
3.9 s

What creatives use Schweppes “Burst” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Schweppes “Burst”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A diverse group of adults in formal wear joyfully celebrate as balloons fall around them in a grand, ornate hall.© SchweppesA green balloon floats above a crowd of people dancing at a party, with warm lights in the background.© SchweppesA low-angle shot shows many bare feet dancing on a wet patio, with colorful water balloons bouncing around them in slow motion.© SchweppesFour colorful, glossy, fruit-shaped objects float above a weathered wooden bridge in a lush, green forest setting.© Schweppes
    Frames from Schweppes “Burst”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Schweppes “Burst” in order, with its length, framing and what happens in it.

    A diverse group of adults in formal wear joyfully celebrate as balloons fall around them in a grand, ornate hall.© SchweppesA green balloon floats above a crowd of people dancing at a party, with warm lights in the background.© SchweppesA low-angle shot shows many bare feet dancing on a wet patio, with colorful water balloons bouncing around them in slow motion.© SchweppesFour colorful, glossy, fruit-shaped objects float above a weathered wooden bridge in a lush, green forest setting.© SchweppesA small fountain of white foam bubbles in a blue pool, with green grass and trees in the background on a sunny day.© SchweppesA vintage car, partially submerged in tall grass, emits a burst of water and smoke from its interior, with a forest and power lines in the background under a cloudy sky.© Schweppes
    Length: 86 s · Shots: 22 · Average shot: 3.9 s

  3. 03Ad ideas: every spot built on a slow motion

    Before you present an idea, you need to know who has done it, and how.

    Schweppes “Burst” is built on a slow motion. Search the library by idea to see every spot that uses it.

    Burberry “Festive”© BurberryBetr “Sport Is Everything”© BetrHoka “Murmuration”© HokaKia “EV6”© Kia
    Burberry · Betr · Hoka · Kia

More commercials by Garth Davis

More from George Patterson Y&R

  • Medibank "Life Cycle" (2012) commercial still© MedibankMedibank “Life Cycle” 2012George Patterson Y&RSpikes Asia Gold 2012
  • Victoria Bitter "Boony" (2006) commercial still© Victoria BitterVictoria Bitter “Boony” 2006George Patterson Y&RD&AD Yellow Pencil 2006
  • Carlton Draught "Flashbeer" (2007) commercial still© Carlton DraughtCarlton Draught “Flashbeer” 2007Dir. Paul Middleditch · George Patterson Y&RLondon International Awards Silver 2007
  • AFL "A League of Their Own" (2024) commercial still© AFLAFL “A League of Their Own” 2024Dir. Steve Rogers · George Patterson Y&R
  • Smart Energy "Junk ballet" (2024) commercial still© Smart EnergySmart Energy “Junk ballet” 2024Dir. Kris Moyes · George Patterson Y&R
  • Royal Australian Navy "Australian Navy - Lead The Way" (2023) commercial still© Royal Australian NavyRoyal Australian Navy “Australian Navy - Lead The Way” 2023Dir. Joel Harmsworth · George Patterson Y&R

Award-winning drinks commercials

  • Sitges - International Fantastic Film Festival of Catalonia "Chess" (2024) commercial still© Sitges - International Fantastic Film Festival of CataloniaSitges - International Fantastic Film Festival of Catalonia “Chess” 2024Dir. Marc OrtizEurobest Grand Prix 2024
  • Pocari Sweat "Find Your Own Way" (2022) commercial still© Pocari SweatPocari Sweat “Find Your Own Way” 2022Dir. Ken Nakano · Dentsu Inc.AdFest Grand Prix 2022
  • Gatorade "Replay" (2010) commercial still© GatoradeGatorade “Replay” 2010Dir. Kris Belman · TBWA\Chiat\DayANDY Awards 2010
  • Coca-Cola "Coca-Cola TV campaign" (2009) commercial still© Coca-ColaCoca-Cola “Coca-Cola TV campaign” 2009Fortune PromosevenDubai Lynx Grand Prix 2009
  • Dairy Milk "Gorilla" (2008) commercial still© Dairy MilkDairy Milk “Gorilla” 2008Dir. Juan Cabral · FallonD&AD Black Pencil 2008
  • Evian "Waterboy" (2004) commercial still© EvianEvian “Waterboy” 2004Dir. soandsau · BETC Euro RSCGEurobest Grand Prix 2004

Questions

Who directed the Schweppes “Burst” commercial?

Garth Davis directed it, produced by Exit Films, for the agency George Patterson Y&R.

Which agency made Schweppes “Burst”?

George Patterson Y&R created it for Schweppes (2008).

What awards did Schweppes “Burst” win?

7 awards, including Cannes Lions 2008 Film Gold, LIA 2008 Gold — TV/Cinema / Cinematography, D&AD 2009 Wood Pencil — TV & Cinema Advertising / TV Commercials 61-120 seconds and Clio 2008 Bronze — Television/Cinema/Digital Technique / Cinematography.

What is the tagline of Schweppes “Burst”?

“Schweppervescence”

Sources for the credits and awards

shotsen.wikipedia.orgweb.archive.orgpostkiwi.comdandad.orgweb.archive.orgadindex.ruweb.archive.orgweb.archive.org