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commercial production company

The Sweetspot

The Sweetspot is a commercial production company. FrameThrower's visual library has 6 of its commercials (2022–2026), cut shot by shot. The work includes spots for IWC Schaffhausen, Lidl, Jägermeister and Mezzo Mix, directed by Sinan Sevinç, Oliver Bernotat and Nina Aaldering among others, for agencies including Scholz & Friends, M&C Saatchi and la red Berlin.

6
Commercials in our library
2022–2026
Active

01 · Featured

The Sweetspot's most awarded commercial

Lidl “brotZeit e.V” (2026), still© LidlLidl “brotZeit e.V” (2026), frame 2© LidlLidl “brotZeit e.V” (2026), frame 3© LidlLidl “brotZeit e.V” (2026), frame 4© LidlLidl “brotZeit e.V” (2026), frame 5© LidlLidl “brotZeit e.V” (2026), frame 6© Lidl

Lidl “brotZeit e.V” 2026

An elderly man lovingly prepares a special breakfast sandwich for his granddaughter, who then shares it with other children at school, highlighting Lidl's food donation program.

Directed by Oliver Bernotat · M&C Saatchi · The Sweetspot

02 · Directors

Notable directors at The Sweetspot

Who made the work, and how much of it won awards. From the credits on every spot.

  • IWC Schaffhausen “and Mercedes AMG - Designed For The Fearless”, directed by Sinan Sevinç© IWC SchaffhausenSinan Sevinç1 spots · IWC Schaffhausen “and Mercedes AMG - Designed For The Fearless”
  • Lidl “brotZeit e.V”, directed by Oliver Bernotat© LidlOliver Bernotat1 spots · Lidl “brotZeit e.V”
  • Jägermeister “The night needs Meister”, directed by Nina Aaldering© JägermeisterNina Aaldering1 spots · Jägermeister “The night needs Meister”
  • Mezzo Mix “Shamelessly Good”, directed by Bertil Vorre© Mezzo MixBertil Vorre1 spots · Mezzo Mix “Shamelessly Good”
  • Merceded-Benz “The Assistance”, directed by Theresa Andresen© Merceded-BenzTheresa Andresen1 spots · Merceded-Benz “The Assistance”
  • DATEV “eG - We are Datev”, directed by Marta & Henning© DATEVMarta & Henning1 spots · DATEV “eG - We are Datev”

03 · Clients

The Sweetspot's clients

Every brand in the library, by award-winning work.

  • IWC Schaffhausen2023

    1 commercials

  • Lidl2026

    1 commercials

  • Jägermeister2022

    1 commercials

  • Mezzo Mix2026

    1 commercials

  • Merceded-Benz2026

    1 commercials

  • DATEV2022

    1 commercials

04 · Works with

Who The Sweetspot works with

From the credits: the companies behind the spots, by number of spots.

Agencies The Sweetspot works for

05 · Work

Commercials by The Sweetspot

Our visual library has 6 The Sweetspot commercials, cut shot by shot. Here: the latest, then the most awarded.

Latest

Lidl “brotZeit e.V” (2026)© LidlLidl “brotZeit e.V” 2026
Mezzo Mix “Shamelessly Good” (2026)© Mezzo MixMezzo Mix “Shamelessly Good” 2026
Merceded-Benz “The Assistance” (2026)© Merceded-BenzMerceded-Benz “The Assistance” 2026
IWC Schaffhausen “and Mercedes AMG - Designed For The Fearless” (2023)© IWC SchaffhausenIWC Schaffhausen “and Mercedes AMG - Designed For The Fearless” 2023
Jägermeister “The night needs Meister” (2022)© JägermeisterJägermeister “The night needs Meister” 2022

Most awarded

  • Lidl "brotZeit e.V" (2026) commercial still© LidlLidl “brotZeit e.V” 2026Dir. Oliver Bernotat · M&C Saatchi
  • Mezzo Mix "Shamelessly Good" (2026) commercial still© Mezzo MixMezzo Mix “Shamelessly Good” 2026Dir. Bertil Vorre · VML Germany
  • Merceded-Benz "The Assistance" (2026) commercial still© Merceded-BenzMerceded-Benz “The Assistance” 2026Dir. Theresa Andresen · condnsd
  • IWC Schaffhausen "and Mercedes AMG - Designed For The Fearless" (2023) commercial still© IWC SchaffhausenIWC Schaffhausen “and Mercedes AMG - Designed For The Fearless” 2023Dir. Sinan Sevinç · Scholz & Friends
  • Jägermeister "The night needs Meister" (2022) commercial still© JägermeisterJägermeister “The night needs Meister” 2022Dir. Nina Aaldering · la red Berlin
  • DATEV "eG - We are Datev" (2022) commercial still© DATEVDATEV “eG - We are Datev” 2022Dir. Marta & Henning

06 · For producers

What producers use The Sweetspot's page for

  1. 01Who directs for The Sweetspot

    Rosters change and websites go stale. You need who actually shot their spots.

    Every director behind The Sweetspot's 6 commercials, with the agencies and awards.

    Lidl “brotZeit e.V”© LidlMezzo Mix “Shamelessly Good”© Mezzo MixMerceded-Benz “The Assistance”© Merceded-BenzIWC Schaffhausen “and Mercedes AMG - Designed For The Fearless”© IWC Schaffhausen
    Sinan Sevinç · Oliver Bernotat · Nina Aaldering

  2. 02Benchmark a production company

    Comparing companies means hunting through reels, trade press and award sites.

    The Sweetspot's work by year, brand and award in one place, and the companies with a similar body of work.

    Kaboom! Productions© San Francisco Jazz FestivalGREATERGOOD© VolkswagenDIVISION APAC© ContactMissing Link Films© TUI
    Similar: Kaboom! Productions, GREATERGOOD, DIVISION APAC

07 · Questions

About The Sweetspot

What commercials has The Sweetspot made?+

6 in the library, 2022–2026, including Lidl “brotZeit e.V”, Mezzo Mix “Shamelessly Good”, Merceded-Benz “The Assistance” and IWC Schaffhausen “and Mercedes AMG - Designed For The Fearless”.

Which agencies has The Sweetspot worked with?+

Scholz & Friends (1), M&C Saatchi (1), la red Berlin (1), VML Germany (1) and condnsd (1).

Which directors are behind The Sweetspot's commercials?+

Sinan Sevinç (1), Oliver Bernotat (1), Nina Aaldering (1), Bertil Vorre (1), Theresa Andresen (1) and Marta & Henning (1).

Who are The Sweetspot's clients?+

In the library: IWC Schaffhausen (1 commercials, 2023–2023), Lidl (1 commercials, 2026–2026), Jägermeister (1 commercials, 2022–2022), Mezzo Mix (1 commercials, 2026–2026), Merceded-Benz (1 commercials, 2026–2026) and DATEV (1 commercials, 2022–2022).

08 · Discover

Other production companies with similar work

Not connected to The Sweetspot: matched by the ideas, tone and categories of their commercials.