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commercial production company

By All Means

By All Means is a commercial production company. FrameThrower's visual library has 5 of its commercials (2025–2025), cut shot by shot. The work includes spots for City of Melbourne, directed by Julian Lucas among others.

5
Commercials in our library
2025–2025
Active

01 · Featured

By All Means's most awarded commercial

City of Melbourne “The Melbourne vibe with Melissa Leong” (2025), still© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” (2025), frame 2© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” (2025), frame 3© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” (2025), frame 4© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” (2025), frame 5© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” (2025), frame 6© City of Melbourne

City of Melbourne “The Melbourne vibe with Melissa Leong” 2025

Melissa Leong describes Melbourne's energetic and complex vibe, highlighting its unique blend of art, architecture, food, and fashion that creates an inspiring and dynamic experience.

Directed by Julian Lucas · By All Means

02 · Directors

Notable directors at By All Means

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

By All Means's clients

Every brand in the library, by award-winning work.

  • City of Melbourne2025

    5 commercials

04 · Work

Commercials by By All Means

Our visual library has 5 By All Means commercials, cut shot by shot. Here: the latest, then the most awarded.

Latest

City of Melbourne “The Melbourne vibe with Melissa Leong” (2025)© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” 2025
City of Melbourne “The Melbourne vibe with Baker Boy” (2025)© City of MelbourneCity of Melbourne “The Melbourne vibe with Baker Boy” 2025
City of Melbourne “The Melbourne vibe with Patricia Piccinini” (2025)© City of MelbourneCity of Melbourne “The Melbourne vibe with Patricia Piccinini” 2025
City of Melbourne “The Melbourne vibe with Alpha60” (2025)© City of MelbourneCity of Melbourne “The Melbourne vibe with Alpha60” 2025
City of Melbourne “The Melbourne vibe with Rhys Nicholson” (2025)© City of MelbourneCity of Melbourne “The Melbourne vibe with Rhys Nicholson” 2025

Most awarded

  • City of Melbourne "The Melbourne vibe with Melissa Leong" (2025) commercial still© City of MelbourneCity of Melbourne “The Melbourne vibe with Melissa Leong” 2025Dir. Julian Lucas
  • City of Melbourne "The Melbourne vibe with Baker Boy" (2025) commercial still© City of MelbourneCity of Melbourne “The Melbourne vibe with Baker Boy” 2025Dir. Julian Lucas
  • City of Melbourne "The Melbourne vibe with Patricia Piccinini" (2025) commercial still© City of MelbourneCity of Melbourne “The Melbourne vibe with Patricia Piccinini” 2025Dir. Julian Lucas
  • City of Melbourne "The Melbourne vibe with Alpha60" (2025) commercial still© City of MelbourneCity of Melbourne “The Melbourne vibe with Alpha60” 2025Dir. Julian Lucas
  • City of Melbourne "The Melbourne vibe with Rhys Nicholson" (2025) commercial still© City of MelbourneCity of Melbourne “The Melbourne vibe with Rhys Nicholson” 2025Dir. Julian Lucas

05 · For producers

What producers use By All Means's page for

  1. 01Who directs for By All Means

    Rosters change and websites go stale. You need who actually shot their spots.

    Every director behind By All Means's 5 commercials, with the agencies and awards.

    City of Melbourne “The Melbourne vibe with Melissa Leong”© City of MelbourneCity of Melbourne “The Melbourne vibe with Baker Boy”© City of MelbourneCity of Melbourne “The Melbourne vibe with Patricia Piccinini”© City of MelbourneCity of Melbourne “The Melbourne vibe with Alpha60”© City of Melbourne
    Julian Lucas
  2. 02Benchmark a production company

    Comparing companies means hunting through reels, trade press and award sites.

    By All Means's work by year, brand and award in one place, and the companies with a similar body of work.

    CHIEF.© LokelmaDog Eat Dog© BootsNirvana Films© Neo SportsNM Productions© Don Carlos Hotel
    Similar: CHIEF., Dog Eat Dog, Nirvana Films

06 · Questions

About By All Means

What commercials has By All Means made?+

5 in the library, 2025–2025, including City of Melbourne “The Melbourne vibe with Melissa Leong”, City of Melbourne “The Melbourne vibe with Baker Boy”, City of Melbourne “The Melbourne vibe with Patricia Piccinini” and City of Melbourne “The Melbourne vibe with Alpha60”.

Which directors are behind By All Means's commercials?+

Julian Lucas (5).

Who are By All Means's clients?+

In the library: City of Melbourne (5 commercials, 2025–2025).

07 · Discover

Other production companies with similar work

Not connected to By All Means: matched by the ideas, tone and categories of their commercials.