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Interpolis “Mis Niks” 2023

Interpolis “Mis Niks” (2023) is an Interpolis commercial directed by Martijn de Jong, produced by Wefilm. It won one award: Epica 2023 Bronze Best Use of Music.

A young woman's life flashes before her eyes after a bike accident, showing all the future experiences she might miss.

Video: Interpolis on YouTube

Shot by shot

  1. A young woman with blonde hair, wearing a varsity jacket, smiles while looking at her phone on the side of a road, then a truck passes by.© Interpolis0:00
  2. A young woman with long blonde hair, wearing a pink top, struggles to put a red backpack on top of a flagpole with a Dutch flag, outside a house.© Interpolis0:26
  3. A young woman with light brown hair, wearing a white sweatshirt and grey sweatpants, sits in a brown armchair, looking up and to the right, in a dimly lit room.© Interpolis0:38
  4. Two young women, one with blonde hair and the other with brown hair, dance closely together in a dimly lit club, smiling and embracing.© Interpolis0:53
  5. A young woman with a green backpack and cap hikes on a mountain trail at dawn, looking back at another hiker.© Interpolis1:04
  6. A man in a green sweater and jeans shouts at a young girl who covers her ears, seen through a doorway.© Interpolis1:14
  7. Two young women huddle together for warmth by a campfire on a dark beach, while another woman sits in the foreground.© Interpolis1:35
  8. A woman walks along a dark sand beach with a small bonfire, as waves crash against the shore and large, dark mountains rise in the background under a cloudy sky.© Interpolis1:52
  9. A young woman with brown hair and a black top smiles and looks down, possibly at a phone, in a brightly lit room.© Interpolis2:28
  10. A young man and woman stand close, looking at each other with concern in a dimly lit room.© Interpolis2:49
  11. A female teacher with a bun sits at a table with four young children, who raise their hands in a brightly lit classroom.© Interpolis3:11
  12. An older person's hands are shown palms up on a table, then slowly turn palms down, next to a cup.© Interpolis3:21

Stills © Interpolis. Made by Wefilm and Martijn de Jong.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A life-affirming montage of future dreams, abruptly cut short by a phone-related accident.

Tagline: “Laat je telefoon je toekomst niet stelen. Mis Niks. Download de PhoNo app.”

flash-forwardwhat if scenariocarpe diemdream sequenceslice of life momentstragic accident

The cut

Length
244 s
Shots
120
Average shot
2.0 s

What creatives use Interpolis “Mis Niks” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Interpolis “Mis Niks”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A young woman with blonde hair, wearing a varsity jacket, smiles while looking at her phone on the side of a road, then a truck passes by.© InterpolisA young woman with long blonde hair, wearing a pink top, struggles to put a red backpack on top of a flagpole with a Dutch flag, outside a house.© InterpolisA young woman with light brown hair, wearing a white sweatshirt and grey sweatpants, sits in a brown armchair, looking up and to the right, in a dimly lit room.© InterpolisTwo young women, one with blonde hair and the other with brown hair, dance closely together in a dimly lit club, smiling and embracing.© Interpolis
    Frames from Interpolis “Mis Niks”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Interpolis “Mis Niks” in order, with its length, framing and what happens in it.

    A young woman with blonde hair, wearing a varsity jacket, smiles while looking at her phone on the side of a road, then a truck passes by.© InterpolisA young woman with long blonde hair, wearing a pink top, struggles to put a red backpack on top of a flagpole with a Dutch flag, outside a house.© InterpolisA young woman with light brown hair, wearing a white sweatshirt and grey sweatpants, sits in a brown armchair, looking up and to the right, in a dimly lit room.© InterpolisTwo young women, one with blonde hair and the other with brown hair, dance closely together in a dimly lit club, smiling and embracing.© InterpolisA young woman with a green backpack and cap hikes on a mountain trail at dawn, looking back at another hiker.© InterpolisA man in a green sweater and jeans shouts at a young girl who covers her ears, seen through a doorway.© Interpolis
    Length: 244 s · Shots: 120 · Average shot: 2.0 s

  3. 03Ad ideas: every spot built on a what if scenario

    Before you present an idea, you need to know who has done it, and how.

    Interpolis “Mis Niks” is built on a what if scenario. Search the library by idea to see every spot that uses it.

    New Zealand Government “Mistakes”© New Zealand GovernmentJim Beam “Parallels”© Jim BeamTAC “Reconstruction”© TACLa Primitiva “Las aventuras del Sr El Destino”© La Primitiva
    New Zealand Government · Jim Beam · TAC · La Primitiva

Award-winning tech commercials

Questions

Who directed the Interpolis “Mis Niks” commercial?

Martijn de Jong directed it, produced by Wefilm.

What awards did Interpolis “Mis Niks” win?

1 awards, including Epica 2023 Bronze Best Use of Music.

What is the tagline of Interpolis “Mis Niks”?

“Laat je telefoon je toekomst niet stelen. Mis Niks. Download de PhoNo app.”

Sources for the credits and awards

winners.epica-awards.com