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Fibertel “Exploradores” 2017

Fibertel “Exploradores” (2017) is a Fibertel commercial directed by Watta Fernández for Don, produced by La Doble A. It won one award: El Ojo de Iberoamérica 2017 Bronze Film – FL9: Compañías de servicios públicos y privados con fines de lucro.

A group of friends uses their fast internet connection to track down a girl one of them likes, leading to a humorous adventure through a cornfield.

Video: Watta Fernandez on Vimeo

Shot by shot

  1. Three young men are in a messy apartment, one on a couch with headphones, another on a laptop, and a third in the kitchen.© Fibertel0:00
  2. Four young men hang out in a messy living room, one playing a video game, another on a laptop, and two others chatting.© Fibertel0:03
  3. A small, remote-controlled vehicle with a camera drives through a tall cornfield on a sunny day, leaving a trail of dust.© Fibertel0:09
  4. A man with a beard, wearing a dark jacket, smiles excitedly while riding in a vehicle with a cargo net overhead, speeding through a green landscape.© Fibertel0:12
  5. A wide shot of a cornfield with a small, dilapidated structure and a tall metal tower visible in the distance under a clear sky.© Fibertel0:16
  6. A person holds a white smartphone displaying a private Instagram profile with a lock icon and text in Spanish.© Fibertel0:19
  7. A man with a beard and headphones around his neck walks through a cornfield on a sunny day, looking around with a slightly confused expression.© Fibertel0:25
  8. A red tractor drives through a cornfield on a sunny day, with a person visible in the driver's seat.© Fibertel0:30
  9. A man drives a tractor through a cornfield, watching a live stream of a woman holding a small dog on a transparent screen in front of him.© Fibertel0:34
  10. Two children, a boy and a girl, are seen from above, walking through a tall cornfield at golden hour.© Fibertel0:39
  11. Four young men are sitting in a living room, two on a brown leather couch, one on a yellow couch with a laptop, and one on the yellow couch holding a phone.© Fibertel0:44
  12. A young man with a beard and patterned shirt sits in a kitchen, looking at a laptop and gesturing with his hand.© Fibertel0:51

Stills © Fibertel. Made by Don, La Doble A and Watta Fernández.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Fast internet enables absurd, real-world adventures to find a girl.

Tagline: “Internet está siempre de tu lado.”

friends helping friendsonline stalking in real lifeabsurd questtech-enabled adventurefish out of waterhumorous misunderstanding

The cut

Length
60 s
Shots
43
Average shot
1.4 s

What creatives use Fibertel “Exploradores” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Fibertel “Exploradores”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    Three young men are in a messy apartment, one on a couch with headphones, another on a laptop, and a third in the kitchen.© FibertelFour young men hang out in a messy living room, one playing a video game, another on a laptop, and two others chatting.© FibertelA small, remote-controlled vehicle with a camera drives through a tall cornfield on a sunny day, leaving a trail of dust.© FibertelA man with a beard, wearing a dark jacket, smiles excitedly while riding in a vehicle with a cargo net overhead, speeding through a green landscape.© Fibertel
    Frames from Fibertel “Exploradores”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Fibertel “Exploradores” in order, with its length, framing and what happens in it.

    Three young men are in a messy apartment, one on a couch with headphones, another on a laptop, and a third in the kitchen.© FibertelFour young men hang out in a messy living room, one playing a video game, another on a laptop, and two others chatting.© FibertelA small, remote-controlled vehicle with a camera drives through a tall cornfield on a sunny day, leaving a trail of dust.© FibertelA man with a beard, wearing a dark jacket, smiles excitedly while riding in a vehicle with a cargo net overhead, speeding through a green landscape.© FibertelA wide shot of a cornfield with a small, dilapidated structure and a tall metal tower visible in the distance under a clear sky.© FibertelA person holds a white smartphone displaying a private Instagram profile with a lock icon and text in Spanish.© Fibertel
    Length: 60 s · Shots: 43 · Average shot: 1.4 s

  3. 03Ad ideas: every spot built on a friends helping friends

    Before you present an idea, you need to know who has done it, and how.

    Fibertel “Exploradores” is built on a friends helping friends. Search the library by idea to see every spot that uses it.

    Andes “Hagglers”© AndesCampaign Against Living Miserably “Stopping Suicide”© Campaign Against Living MiserablyBulmers “Friends”© BulmersPhillips Flat TV “Everything Fits”© Phillips Flat TV
    Andes · Campaign Against Living Miserably · Bulmers · Phillips Flat TV

More commercials by Watta Fernández

More from Don

  • Flow "Spoilerland" (2019) commercial still© FlowFlow “Spoilerland” 2019Dir. Marcelo Burgos · DonEl Ojo de Iberoamérica Gold 2019
  • Easy "Adultitos" (2019) commercial still© EasyEasy “Adultitos” 2019Dir. Ariel Winograd · DonEl Ojo de Iberoamérica Silver 2019
  • Fibertel "Novio" (2014) commercial still© FibertelFibertel “Novio” 2014Dir. Andrés Salmoyraghi · DonEl Ojo de Iberoamérica Bronze 2014

Award-winning fashion & luxury commercials

  • Burbery "Burberry "Open Spaces" (2022) commercial still© BurberyBurbery “Burberry "Open Spaces” 2022Dir. Megaforce · Riff Raff FilmsCiclope Grand Prix 2022
  • Burberry "Festive" (2020) commercial still© BurberryBurberry “Festive” 2020Dir. Megaforce · Riff Raff FilmsEpica Grand Prix 2021
  • Kenzo "Kenzo World" (2016) commercial still© KenzoKenzo “Kenzo World” 2016Dir. Spike JonzeEpica Grand Prix 2016
  • River Island "Lou Dalton" (2016) commercial still© River IslandRiver Island “Lou Dalton” 2016Dir. Fred RowsonCiclope Grand Prix 2016
  • Wren "First Kiss" (2014) commercial still© WrenWren “First Kiss” 2014Dir. Tatia Pilieva · Tatia PllevaClio Awards Grand Prix 2014
  • Jack & Jones "Making The Cut" (2014) commercial still© Jack & JonesJack & Jones “Making The Cut” 2014Dir. Martin Werner · &Co.Eurobest Grand Prix 2013

Questions

Who directed the Fibertel “Exploradores” commercial?

Watta Fernández directed it, produced by La Doble A, for the agency Don.

Which agency made Fibertel “Exploradores”?

Don created it for Fibertel (2017).

What awards did Fibertel “Exploradores” win?

1 awards, including El Ojo de Iberoamérica 2017 Bronze Film – FL9: Compañías de servicios públicos y privados con fines de lucro.

What is the tagline of Fibertel “Exploradores”?

“Internet está siempre de tu lado.”

Sources for the credits and awards

elojodeiberoamerica.com