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advertising agency

Karmarama

Karmarama is a advertising agency. FrameThrower's visual library has 33 of its commercials (2014–2024), cut shot by shot, 3 of them award-winning. The work includes spots for Lidl, Army, British Army and Unibet, directed by Gary Freedman, Los Perez and Scott Grummett among others, produced with Kream, nineteentwenty and Partizan.

Visit karmarama.com
33
Commercials in our library
3
Award-winning
2014–2024
Active

01 · Featured

Karmarama's most awarded commercial

British Army “This Is Belonging” (2018), still© British ArmyBritish Army “This Is Belonging” (2018), frame 2© British ArmyBritish Army “This Is Belonging” (2018), frame 3© British ArmyBritish Army “This Is Belonging” (2018), frame 4© British ArmyBritish Army “This Is Belonging” (2018), frame 5© British ArmyBritish Army “This Is Belonging” (2018), frame 6© British Army

IPA Effectiveness Awards Gold 2018

British Army “This Is Belonging” 2018

British Army soldiers endure harsh snowy conditions, showcasing camaraderie and resilience, underscored by a humorous singing attempt and the tagline "This Is Belonging."

Karmarama

02 · Directors

Notable directors at Karmarama

Who made the work, and how much of it won awards. From the credits on every spot.

03 · Clients

Karmarama's clients

Every brand in the library, by award-winning work.

  • British Army2018–2020

    2 commercials · 2 award-winning

  • Age UK2015

    1 commercials · 1 award-winning

  • Lidl2022

    5 commercials

  • Army2018

    4 commercials

  • Unibet2016

    2 commercials

  • Honda2015–2018

    2 commercials

  • Secret Escapes2015

    2 commercials

  • Nando's UK2019

    2 commercials

  • Confused.com2018

    1 commercials

  • Molson Coors2014

    1 commercials

  • Carnival Cruise2014

    1 commercials

  • Emma Foulds2020

    1 commercials

Also: Clydesdale & Yorkshire Bank, The British Army, General Mills, Hartley's Jelly Pots, Virgin Active, CBEEBIES, Pilgrims Choice, BBC, Iceland

04 · Works with

Who Karmarama works with

From the credits: the companies behind the spots, by number of spots.

Production companies Karmarama hires

05 · Awards

Karmarama's awards

Award-winning commercials in the library, by their best award, and the company honours we could source.

  • 2

    Creative Circle

    .

  • 1

    IPA Effectiveness Awards

    .

Top award-winning spots

  • IPA Effectiveness Awards Gold 2018British Army “This Is Belonging”
  • Creative Circle Silver 2020British Army “Confidence Lasts a Lifetime”
  • Creative Circle Silver 2015Age UK “Time flies”

06 · Work

Commercials by Karmarama

Our visual library has 33 Karmarama commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2015
2020

Latest

Virgin Active “A Clear Horizon” (2024)© Virgin ActiveVirgin Active “A Clear Horizon” 2024
Hartley's Jelly Pots “Hartley's - Jelly Pots” (2023)© Hartley's Jelly PotsHartley's Jelly Pots “Hartley's - Jelly Pots” 2023
Lidl “Always - Socials - Alcohol” (2022)© LidlLidl “Always - Socials - Alcohol” 2022
Lidl “Always - Socials - Alternative Mains” (2022)© LidlLidl “Always - Socials - Alternative Mains” 2022
Lidl “Always - Socials - Dessert” (2022)© LidlLidl “Always - Socials - Dessert” 2022

Most awarded

  • British Army "This Is Belonging" (2018) commercial still© British ArmyBritish Army “This Is Belonging” 2018KarmaramaIPA Effectiveness Awards Gold 2018
  • British Army "Confidence Lasts a Lifetime" (2020) commercial still© British ArmyBritish Army “Confidence Lasts a Lifetime” 2020Dir. Nicolai Fuglsig · KarmaramaCreative Circle Silver 2020
  • Age UK "Time flies" (2015) commercial still© Age UKAge UK “Time flies” 2015KarmaramaCreative Circle Silver 2015
  • Virgin Active "A Clear Horizon" (2024) commercial still© Virgin ActiveVirgin Active “A Clear Horizon” 2024Dir. Sam Walker · Karmarama
  • Hartley's Jelly Pots "Hartley's - Jelly Pots" (2023) commercial still© Hartley's Jelly PotsHartley's Jelly Pots “Hartley's - Jelly Pots” 2023Dir. Chris Cairns · Karmarama
  • Lidl "Always - Socials - Alcohol" (2022) commercial still© LidlLidl “Always - Socials - Alcohol” 2022Dir. Gary Freedman · Karmarama
  • Lidl "Always - Socials - Alternative Mains" (2022) commercial still© LidlLidl “Always - Socials - Alternative Mains” 2022Dir. Gary Freedman · Karmarama
  • Lidl "Always - Socials - Dessert" (2022) commercial still© LidlLidl “Always - Socials - Dessert” 2022Dir. Gary Freedman · Karmarama
  • Lidl "Spring Has Sprung - Lamb BBQ" (2022) commercial still© LidlLidl “Spring Has Sprung - Lamb BBQ” 2022Dir. Scott Grummett · Karmarama
  • Lidl "Spring Has Sprung - Spring Chicken" (2022) commercial still© LidlLidl “Spring Has Sprung - Spring Chicken” 2022Dir. Scott Grummett · Karmarama
  • Emma Foulds "Guide Dogs" (2020) commercial still© Emma FouldsEmma Foulds “Guide Dogs” 2020Dir. Steve Reeves · Karmarama
  • The British Army "Nightingale" (2020) commercial still© The British ArmyThe British Army “Nightingale” 2020Dir. Felix Massie · Karmarama
  • Nando's UK "Nando's YouTube PreRoll - 1" (2019) commercial still© Nando's UKNando's UK “Nando's YouTube PreRoll - 1” 2019Dir. Connor Pearce · Karmarama
  • Nando's UK "Nando's YouTube PreRoll- 2" (2019) commercial still© Nando's UKNando's UK “Nando's YouTube PreRoll- 2” 2019Dir. Connor Pearce · Karmarama
  • Honda "Honda | Disruption" (2018) commercial still© HondaHonda “Honda | Disruption” 2018Karmarama
  • Army "This Is Belonging | Buckeroo" (2018) commercial still© ArmyArmy “This Is Belonging | Buckeroo” 2018Karmarama
  • Army "This Is Belonging | Leter" (2018) commercial still© ArmyArmy “This Is Belonging | Leter” 2018Karmarama
  • Army "This Is Belonging | Prayer" (2018) commercial still© ArmyArmy “This Is Belonging | Prayer” 2018Karmarama
  • Army "This Is Belonging | Pull Up" (2018) commercial still© ArmyArmy “This Is Belonging | Pull Up” 2018Karmarama
  • Confused.com "From Confusion to Clarity" (2018) commercial still© Confused.comConfused.com “From Confusion to Clarity” 2018Karmarama
  • Unibet "ENVY Unibet" (2016) commercial still© UnibetUnibet “ENVY Unibet” 2016Karmarama
  • Unibet "Seeing Red" (2016) commercial still© UnibetUnibet “Seeing Red” 2016Dir. Steve Cope · Karmarama
  • Secret Escapes "Country House" (2015) commercial still© Secret EscapesSecret Escapes “Country House” 2015Dir. Los Perez · Karmarama
  • Secret Escapes "Exotic" (2015) commercial still© Secret EscapesSecret Escapes “Exotic” 2015Dir. Los Perez · Karmarama

07 · For producers

What producers use Karmarama's page for

  1. 01Who Karmarama hires

    Before a pitch, you need to know which directors and production companies an agency trusts.

    The directors and production companies behind Karmarama's 33 commercials, spot by spot.

    British Army “This Is Belonging”© British ArmyBritish Army “Confidence Lasts a Lifetime”© British ArmyAge UK “Time flies”© Age UKVirgin Active “A Clear Horizon”© Virgin Active
    Gary Freedman · Los Perez · Scott Grummett
  2. 02Audit an agency's work

    Comparing companies means hunting through reels, trade press and award sites.

    Karmarama's work by year, brand and award in one place, and the companies with a similar body of work.

    Leo Burnett© Aqualtis Washing MachineBBH© VodafoneAMV BBDO© GuinnessOgilvy© Dove
    Similar: Leo Burnett, BBH, AMV BBDO

08 · Questions

About Karmarama

What commercials has Karmarama made?+

33 in the library, 2014–2024, including British Army “This Is Belonging”, British Army “Confidence Lasts a Lifetime”, Age UK “Time flies” and Virgin Active “A Clear Horizon”.

Which directors does Karmarama work with?+

Gary Freedman (3), Los Perez (2), Scott Grummett (2), Connor Pearce (2), Nicolai Fuglsig (1) and Steve Cope (1).

What awards has Karmarama's work won?+

3 award-winning spots, including IPA Effectiveness Awards Gold 2018 for British Army “This Is Belonging”, Creative Circle Silver 2020 for British Army “Confidence Lasts a Lifetime” and Creative Circle Silver 2015 for Age UK “Time flies”.

Who are Karmarama's clients?+

In the library: British Army (2 commercials, 2018–2020), Age UK (1 commercials, 2015–2015), Lidl (5 commercials, 2022–2022), Army (4 commercials, 2018–2018), Unibet (2 commercials, 2016–2016) and Honda (2 commercials, 2015–2018).

09 · Discover

Other agencies with similar work

Not connected to Karmarama: matched by the ideas, tone and categories of their commercials.