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Telstra “Zalunian Profanity” 2025

Telstra “Zalunian Profanity” (2025) is a Telstra commercial directed by Randy Krallman, produced by Smuggler. It won one award: Epica 2025 Gold Humor.

An alien attempts to broadcast profanity to Earth, but Telstra's cyber security blocks each attempt, highlighting their effective protection against digital threats.

Video: Bear Meets Eagle On Fire on Vimeo

Stills © Telstra. Made by Smuggler and Randy Krallman.

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The idea

Alien profanity blocked by Telstra's cyber security, demonstrating protection from digital threats.

Tagline: “blocking millions of cyber threats every day”

alien invasion attemptfuturistic technologylanguage barrier humorunseen herosci-fi setting

The cut

Length
15 s
One take
15 s in a single shot

What creatives use Telstra “Zalunian Profanity” for

  1. 01Ad ideas: every spot built on a futuristic technology

    Before you present an idea, you need to know who has done it, and how.

    Telstra “Zalunian Profanity” is built on a futuristic technology. Search the library by idea to see every spot that uses it.

    Bilt “Roomies”© BiltTelstra “Scamageddon”© TelstraHyundai “Tomorrow's Car”© HyundaiVasen “Professional Makes Greatness”© Vasen
    Bilt · Telstra · Hyundai · Vasen

More commercials by Randy Krallman

Award-winning telecom commercials

  • KPN "A Piece of Me" (2024) commercial still© KPNKPN “A Piece of Me” 2024Dir. Emma Branderhorst · Dentsu CreativeEffie Awards Grand Prix 2024
  • Skinny "Friendvertising" (2022) commercial still© SkinnySkinny “Friendvertising” 2022Dir. Dave Wood · Colenso BBDOEffie Awards Grand Prix 2022
  • Hutchison Three "Three 5G: The Future" (2020) commercial still© Hutchison ThreeHutchison Three “Three 5G: The Future” 2020Dir. Ian Pons Jewell · Wieden+KennedyCiclope Grand Prix 2020
  • STC "What Are We Allowing" (2019) commercial still© STCSTC “What Are We Allowing” 2019J. Walter ThompsonDubai Lynx Grand Prix 2019
  • BT "It's Good to Talk" (1996) commercial still© BTBT “It's Good to Talk” 1996AMV BBDOIPA Effectiveness Awards Grand Prix 1996
  • Spark New Zealand "It's Better With Spark" (2026) commercial still© Spark New ZealandSpark New Zealand “It's Better With Spark” 2026Dir. Damien Shatford · Colenso BBDOCiclope Gold 2026

Questions

Who directed the Telstra “Zalunian Profanity” commercial?

Randy Krallman directed it, produced by Smuggler.

What awards did Telstra “Zalunian Profanity” win?

1 awards, including Epica 2025 Gold Humor.

What is the tagline of Telstra “Zalunian Profanity”?

“blocking millions of cyber threats every day”

Sources for the credits and awards

winners.epica-awards.com