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Suburban “Trunk Monkey” 2003

Suburban “Trunk Monkey” (2003) is a Suburban commercial directed by Derek Barnes, produced by Hidden City. It won one award: One Show 2003 Silver Pencil — Consumer Television.

A driver, annoyed by kids throwing rocks at his car, activates a "Trunk Monkey" to deal with the mischievous boys, leading to a chaotic chase.

Video: Suburban Auto Group on YouTube

Shot by shot

  1. Three boys throw rocks at a red car driving down a suburban street on a sunny day.© Suburban0:00
  2. A man in his 30s, wearing a blue shirt, screams in terror as something splatters on his car windshield while he is driving.© Suburban0:01
  3. A person's finger presses a red button on a car's overhead console, activating a "Trunk Monkey" system, with the rearview mirror visible below.© Suburban0:04
  4. A chimpanzee emerges from the trunk of a red car, looking around before fully climbing out onto the road.© Suburban0:07
  5. A chimpanzee with a wide grin stands in a suburban backyard on a sunny day, looking directly at the camera.© Suburban0:10
  6. A young boy in a yellow and blue shirt screams in terror as he runs from an unseen threat in a suburban backyard.© Suburban0:11
  7. Two young men, one in a dark shirt and light pants, the other in a light shirt and dark pants, are running and jumping over bushes in a suburban yard during the day.© Suburban0:13
  8. A group of people run away from a monkey in a suburban backyard, knocking over trash cans as they flee.© Suburban0:14
  9. A young boy in a yellow and black shirt runs towards the camera with a surprised expression, while another boy climbs a fence in the background of a suburban backyard.© Suburban0:17
  10. Three teen boys are seen from the chest up, one boy is being pulled over a fence by the other two boys in a suburban backyard.© Suburban0:19
  11. Three boys are playing in a backyard, with one boy being pulled over a fence by the other two, under a bright blue sky.© Suburban0:22
  12. The Suburban Auto Group logo appears over a sepia-toned landscape with a mountain, while Chevrolet and Ford logos are at the bottom.© Suburban0:25

Stills © Suburban. Made by Hidden City and Derek Barnes.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

A monkey in the trunk as a car security system.

Tagline: “The revolutionary idea you'll only find one place. Suburban Auto Group.”

unexpected helperanimal sidekickslapstick violencesuburban mischiefexaggerated reaction

The cut

Length
30 s
Shots
19
Average shot
1.6 s

What creatives use Suburban “Trunk Monkey” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Suburban “Trunk Monkey”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    Three boys throw rocks at a red car driving down a suburban street on a sunny day.© SuburbanA man in his 30s, wearing a blue shirt, screams in terror as something splatters on his car windshield while he is driving.© SuburbanA person's finger presses a red button on a car's overhead console, activating a "Trunk Monkey" system, with the rearview mirror visible below.© SuburbanA chimpanzee emerges from the trunk of a red car, looking around before fully climbing out onto the road.© Suburban
    Frames from Suburban “Trunk Monkey”
  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Suburban “Trunk Monkey” in order, with its length, framing and what happens in it.

    Three boys throw rocks at a red car driving down a suburban street on a sunny day.© SuburbanA man in his 30s, wearing a blue shirt, screams in terror as something splatters on his car windshield while he is driving.© SuburbanA person's finger presses a red button on a car's overhead console, activating a "Trunk Monkey" system, with the rearview mirror visible below.© SuburbanA chimpanzee emerges from the trunk of a red car, looking around before fully climbing out onto the road.© SuburbanA chimpanzee with a wide grin stands in a suburban backyard on a sunny day, looking directly at the camera.© SuburbanA young boy in a yellow and blue shirt screams in terror as he runs from an unseen threat in a suburban backyard.© Suburban
    Length: 30 s · Shots: 19 · Average shot: 1.6 s
  3. 03Ad ideas: every spot built on a unexpected helper

    Before you present an idea, you need to know who has done it, and how.

    Suburban “Trunk Monkey” is built on a unexpected helper. Search the library by idea to see every spot that uses it.

    MSN “Butterfly”© MSNCologuard “SKIP THE DRAMA”© CologuardTesco “Epic Mission”© TescoRoojai Insurance “Car Lightning”© Roojai Insurance
    MSN · Cologuard · Tesco · Roojai Insurance

More commercials by Derek Barnes

  • Suburban Auto Group "Trunk Monkey" (2003) commercial still© Suburban Auto GroupSuburban Auto Group “Trunk Monkey” 2003Dir. Derek Barnes · R/westAICP Awards Honoree 2003

Award-winning auto commercials

Questions

Who directed the Suburban “Trunk Monkey” commercial?

Derek Barnes directed it, produced by Hidden City.

What awards did Suburban “Trunk Monkey” win?

1 awards, including One Show 2003 Silver Pencil — Consumer Television.

What is the tagline of Suburban “Trunk Monkey”?

“The revolutionary idea you'll only find one place. Suburban Auto Group.”

Sources for the credits and awards

oneclub.org