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Freeview “Left Behinds” 2015

Freeview “Left Behinds” (2015) is a Freeview commercial directed by Sam Brown for Leo Burnett, produced by Rogue Films. It won 3 awards, including LIA 2015 Gold — Production & Post-Production / Animation and Creative Circle 2015 Silver FILM CRAFT - Best Animation - Single.

A collection of forgotten toys and trinkets at a jumble sale come to life, singing a power ballad about finding love and a new home with Freeview.

Video: Freeview on YouTube

Shot by shot

  1. A young woman stands alone at a table filled with items, while two men carry a large wooden box in a dusty, sunlit community hall.© Freeview0:00
  2. A person places a worn teddy bear on a table full of old toys and trinkets, with a cardboard sign reading "UNSOLD (PLEASE TAKE)" in a dimly lit room.© Freeview0:03
  3. A wide shot of a table full of various discarded toys and trinkets, including a teddy bear, dolls, and action figures, in a dusty room.© Freeview0:33
  4. A young man in a plaid shirt and t-shirt smiles while holding a broom, seen through a blurry foreground in a large, bright room.© Freeview0:52
  5. A red inflatable balloon with "Freeview" written on it floats in the sky above a brick building with a "Jumble Sale" banner and trees.© Freeview0:55
  6. A wide shot of a collection of forgotten toys and objects on a wooden table, with the text "MEET THE LEFT BEHINDS" and "#SingingToys" displayed.© Freeview1:00

Stills © Freeview. Made by Leo Burnett, Rogue Films and Sam Brown.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Forgotten toys sing a power ballad about finding a new home with Freeview.

Tagline: “Freeview. How good is that?”

toys come to lifesinging objectspower balladanthropomorphic objectssentimental journeyfinding a new purpose

The cut

Length
70 s
Shots
6
Average shot
11.7 s

What creatives use Freeview “Left Behinds” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Freeview “Left Behinds”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A young woman stands alone at a table filled with items, while two men carry a large wooden box in a dusty, sunlit community hall.© FreeviewA person places a worn teddy bear on a table full of old toys and trinkets, with a cardboard sign reading "UNSOLD (PLEASE TAKE)" in a dimly lit room.© FreeviewA wide shot of a table full of various discarded toys and trinkets, including a teddy bear, dolls, and action figures, in a dusty room.© FreeviewA young man in a plaid shirt and t-shirt smiles while holding a broom, seen through a blurry foreground in a large, bright room.© Freeview
    Frames from Freeview “Left Behinds”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Freeview “Left Behinds” in order, with its length, framing and what happens in it.

    A young woman stands alone at a table filled with items, while two men carry a large wooden box in a dusty, sunlit community hall.© FreeviewA person places a worn teddy bear on a table full of old toys and trinkets, with a cardboard sign reading "UNSOLD (PLEASE TAKE)" in a dimly lit room.© FreeviewA wide shot of a table full of various discarded toys and trinkets, including a teddy bear, dolls, and action figures, in a dusty room.© FreeviewA young man in a plaid shirt and t-shirt smiles while holding a broom, seen through a blurry foreground in a large, bright room.© FreeviewA red inflatable balloon with "Freeview" written on it floats in the sky above a brick building with a "Jumble Sale" banner and trees.© FreeviewA wide shot of a collection of forgotten toys and objects on a wooden table, with the text "MEET THE LEFT BEHINDS" and "#SingingToys" displayed.© Freeview
    Length: 70 s · Shots: 6 · Average shot: 11.7 s

  3. 03Ad ideas: every spot built on a toys come to life

    Before you present an idea, you need to know who has done it, and how.

    Freeview “Left Behinds” is built on a toys come to life. Search the library by idea to see every spot that uses it.

    Nissan Motor Corporation “Toys”© Nissan Motor CorporationM P Tourism Development Corporation “M P Tourism - Toys”© M P Tourism Development CorporationReebok “Zigurine”© ReebokSmyths Toys Superstores “Smyths Toys Superstores - Best Friend”© Smyths Toys Superstores
    Nissan Motor Corporation · M P Tourism Development Corporation · Reebok · Smyths Toys Superstores

More commercials by Sam Brown

More from Leo Burnett

Award-winning telecom commercials

  • KPN "A Piece of Me" (2024) commercial still© KPNKPN “A Piece of Me” 2024Dir. Emma Branderhorst · Dentsu CreativeEffie Awards Grand Prix 2024
  • Skinny "Friendvertising" (2022) commercial still© SkinnySkinny “Friendvertising” 2022Dir. Dave Wood · Colenso BBDOEffie Awards Grand Prix 2022
  • Hutchison Three "Three 5G: The Future" (2020) commercial still© Hutchison ThreeHutchison Three “Three 5G: The Future” 2020Dir. Ian Pons Jewell · Wieden+KennedyCiclope Grand Prix 2020
  • STC "What Are We Allowing" (2019) commercial still© STCSTC “What Are We Allowing” 2019J. Walter ThompsonDubai Lynx Grand Prix 2019
  • BT "It's Good to Talk" (1996) commercial still© BTBT “It's Good to Talk” 1996AMV BBDOIPA Effectiveness Awards Grand Prix 1996
  • Spark New Zealand "It's Better With Spark" (2026) commercial still© Spark New ZealandSpark New Zealand “It's Better With Spark” 2026Dir. Damien Shatford · Colenso BBDOCiclope Gold 2026

Questions

Who directed the Freeview “Left Behinds” commercial?

Sam Brown directed it, produced by Rogue Films, for the agency Leo Burnett.

Which agency made Freeview “Left Behinds”?

Leo Burnett created it for Freeview (2015).

What awards did Freeview “Left Behinds” win?

3 awards, including LIA 2015 Gold — Production & Post-Production / Animation, Creative Circle 2015 Silver FILM CRAFT - Best Animation - Single and Creative Circle 2015 Silver FILM CRAFT - Best use of Music - Single.

What is the tagline of Freeview “Left Behinds”?

“Freeview. How good is that?”

Sources for the credits and awards

web.archive.orgliaawards.comLBB