commercial director
William Armstrong
William Armstrong is a commercial director. FrameThrower's visual library has 7 of their commercials (2015–2026), cut shot by shot. The work includes spots for Genesis, L'Oréal, BMW and Trocaire, produced most often by ROBOT and Markenfilm, for agencies including INNOCEAN and McCann.
- 7
- Commercials in our library
- 2015–2026
- Active
01 · Featured
William Armstrong's most awarded commercial
© BMW
© BMW
© BMW
© BMW
© BMW
© BMWBMW “The 7” 2026
A journey through futuristic cities and vast deserts, highlighting the sustainable origins of the BMW 7 Series, culminating in its sleek reveal.
Directed by William Armstrong · ROBOT
02 · Brands
Brands William Armstrong has made commercials for
Every brand in the library, by award-winning work.
- Genesis2022
1 commercials
- L'Oréal2015
1 commercials
- BMW2026
1 commercials
- Trocaire2026
1 commercials
- Tipico2026
1 commercials
- Toyota Hilux2023
1 commercials
- Sunrise2023
1 commercials
03 · Works with
Who William Armstrong works with
From the credits: the companies behind the spots, by number of spots.
Production companies William Armstrong works with
04 · Work
Commercials by William Armstrong
Our visual library has 7 William Armstrong commercials, cut shot by shot. Here: the latest, then the most awarded.
Per year · gold = award-winning
Latest
© BMWBMW “The 7” 2026
© TrocaireTrocaire “Lent Campaign” 2026
© TipicoTipico “x bayern münich - Rituals” 2026
© Toyota HiluxToyota Hilux “Born to Roam” 2023
© SunriseSunrise “Mobile” 2023Most awarded
- © BMWBMW “The 7” 2026Dir. William Armstrong
- © TrocaireTrocaire “Lent Campaign” 2026Dir. William Armstrong
- © TipicoTipico “x bayern münich - Rituals” 2026Dir. William Armstrong
- © Toyota HiluxToyota Hilux “Born to Roam” 2023Dir. William Armstrong
- © SunriseSunrise “Mobile” 2023Dir. William Armstrong
© GenesisGenesis “Vision” 2022Dir. William Armstrong · INNOCEAN
© L'OréalL'Oréal “Eau Jeune with Chloe Norgaard” 2015Dir. William Armstrong · McCann
05 · For producers
What producers use William Armstrong's page for
01Shortlist directors for your triple bid
You need three directors who can deliver this tone, and a reel is not a shortlist.
Start from William Armstrong's work and find directors with a similar style, each with every spot, agency, production company and award.
© Hyundai
© Greenpeace
© Porsche
© CadillacSimilar to William Armstrong: Daniel Askill, Polynoid, Per-Hampus Stålhandske02William Armstrong's full body of work, with credits
A reel shows the hits. You need every spot, and who made each one with them.
All 7 commercials, searchable shot by shot, with the agency, production company and awards on every spot.
© BMW© Trocaire© Tipico© Toyota Hilux7 commercials, 0 award-winning
06 · Questions
About William Armstrong
What commercials has William Armstrong directed?+
7 in the library, 2015–2026, including BMW “The 7”, Trocaire “Lent Campaign”, Tipico “x bayern münich - Rituals” and Toyota Hilux “Born to Roam”.
Which production company does William Armstrong work with?+
Most often ROBOT (4 spots), also Markenfilm, Bandits and GREATERGOOD.
Which agencies has William Armstrong worked with?+
INNOCEAN (1) and McCann (1).
Which directors have a similar style to William Armstrong?+
Daniel Askill, Polynoid, Per-Hampus Stålhandske, Josh Hayward and Sebastian Strasser, by the ideas, tone and categories of their work.
07 · Discover
Other directors with a similar style
Not connected to William Armstrong: matched by the ideas, tone and categories of their commercials.
