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commercial director

Rich Downie

Rich Downie is a commercial director. FrameThrower's visual library has 6 of their commercials (2023–2026), cut shot by shot. The work includes spots for Beyond Meat, Miller Lite, McDonald's Canada and Jack Link's, produced most often by FOX DEN and Alfredo Films, for agencies including TBWA\Chicago, Wieden+Kennedy Toronto and Chemistry Agency.

6
Commercials in our library
2023–2026
Active

01 · Featured

Rich Downie's most awarded commercial

McDonald's Canada “Frank's RedHot” (2026), still© McDonald's CanadaMcDonald's Canada “Frank's RedHot” (2026), frame 2© McDonald's CanadaMcDonald's Canada “Frank's RedHot” (2026), frame 3© McDonald's CanadaMcDonald's Canada “Frank's RedHot” (2026), frame 4© McDonald's CanadaMcDonald's Canada “Frank's RedHot” (2026), frame 5© McDonald's CanadaMcDonald's Canada “Frank's RedHot” (2026), frame 6© McDonald's Canada

McDonald's Canada “Frank's RedHot” 2026

Customers in a McDonald's restaurant are surprised and delighted to discover Frank's RedHot sauce is now on everything, from McNuggets to McMuffins.

Directed by Rich Downie · Wieden+Kennedy Toronto · Alfredo Films

02 · Brands

Brands Rich Downie has made commercials for

Every brand in the library, by award-winning work.

  • Beyond Meat2023–2024

    2 commercials

  • Miller Lite2023

    1 commercials

  • McDonald's Canada2026

    1 commercials

  • Jack Link's2025

    1 commercials

  • DUDE Wipes2025

    1 commercials

03 · Works with

Who Rich Downie works with

From the credits: the companies behind the spots, by number of spots.

Production companies Rich Downie works with

Agencies Rich Downie works with

04 · Work

Commercials by Rich Downie

Our visual library has 6 Rich Downie commercials, cut shot by shot. Here: the latest, then the most awarded.

Per year · gold = award-winning

2025

Latest

McDonald's Canada “Frank's RedHot” (2026)© McDonald's CanadaMcDonald's Canada “Frank's RedHot” 2026
Jack Link's “There’s nothing like a great DUO” (2025)© Jack Link'sJack Link's “There’s nothing like a great DUO” 2025
DUDE Wipes “The Evolution of Wiping” (2025)© DUDE WipesDUDE Wipes “The Evolution of Wiping” 2025
Beyond Meat “Literally the Least You Can Do” (2024)© Beyond MeatBeyond Meat “Literally the Least You Can Do” 2024
Miller Lite “Help J.J” (2023)© Miller LiteMiller Lite “Help J.J” 2023

Most awarded

  • McDonald's Canada "Frank's RedHot" (2026) commercial still© McDonald's CanadaMcDonald's Canada “Frank's RedHot” 2026Dir. Rich Downie · Wieden+Kennedy Toronto
  • Jack Link's "There’s nothing like a great DUO" (2025) commercial still© Jack Link'sJack Link's “There’s nothing like a great DUO” 2025Dir. Rich Downie · Milestone Integrated Marketing
  • DUDE Wipes "The Evolution of Wiping" (2025) commercial still© DUDE WipesDUDE Wipes “The Evolution of Wiping” 2025Dir. Rich Downie · Curiosity
  • Beyond Meat "Literally the Least You Can Do" (2024) commercial still© Beyond MeatBeyond Meat “Literally the Least You Can Do” 2024Dir. Rich Downie · Test Tube Productions
  • Miller Lite "Help J.J" (2023) commercial still© Miller LiteMiller Lite “Help J.J” 2023Dir. Rich Downie · TBWA\Chicago
  • Beyond Meat "This Changes Everything" (2023) commercial still© Beyond MeatBeyond Meat “This Changes Everything” 2023Dir. Rich Downie · Chemistry Agency

05 · For producers

What producers use Rich Downie's page for

  1. 01Shortlist directors for your triple bid

    You need three directors who can deliver this tone, and a reel is not a shortlist.

    Start from Rich Downie's work and find directors with a similar style, each with every spot, agency, production company and award.

    Bryan Buckley© E-TradeJim Jenkins© NextelJake Szymanski© Uber EatsWill Speck© Family Equality
    Similar to Rich Downie: Bryan Buckley, Jim Jenkins, Jake Szymanski

  2. 02Rich Downie's full body of work, with credits

    A reel shows the hits. You need every spot, and who made each one with them.

    All 6 commercials, searchable shot by shot, with the agency, production company and awards on every spot.

    McDonald's Canada “Frank's RedHot”© McDonald's CanadaJack Link's “There’s nothing like a great DUO”© Jack Link'sDUDE Wipes “The Evolution of Wiping”© DUDE WipesBeyond Meat “Literally the Least You Can Do”© Beyond Meat
    6 commercials, 0 award-winning

06 · Questions

About Rich Downie

What commercials has Rich Downie directed?+

6 in the library, 2023–2026, including McDonald's Canada “Frank's RedHot”, Jack Link's “There’s nothing like a great DUO”, DUDE Wipes “The Evolution of Wiping” and Beyond Meat “Literally the Least You Can Do”.

Which production company does Rich Downie work with?+

Most often FOX DEN (3 spots), also Alfredo Films and Riverside Entertainment.

Which agencies has Rich Downie worked with?+

TBWA\Chicago (1), Wieden+Kennedy Toronto (1), Chemistry Agency (1), Milestone Integrated Marketing (1) and Curiosity (1).

Which directors have a similar style to Rich Downie?+

Bryan Buckley, Jim Jenkins, Jake Szymanski, Will Speck and Mike Baldwin, by the ideas, tone and categories of their work.

07 · Discover

Other directors with a similar style

Not connected to Rich Downie: matched by the ideas, tone and categories of their commercials.