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Desperados “The Beer With The Latin Vibe” 2025

Desperados “The Beer With The Latin Vibe” (2025) is a Desperados commercial directed by Bradley and Pablo, produced by Prettybird. It won one award: Creative Circle 2025 Silver Film Craft - Direction : SINGLE.

A man buying Desperados beer at a supermarket checkout is transported into a vibrant, music-filled world of spontaneous parties and dancing, embodying the brand's Latin vibe.

Video: Desperados Nigeria on YouTube

Shot by shot

  1. A male customer in a white t-shirt places a pack of Desperados beer on a supermarket checkout counter, while a female cashier in a red and white uniform looks at him.© Desperados0:00
  2. A six-pack of Desperados beer bottles moves along a black conveyor belt at a checkout counter.© Desperados0:01
  3. A person's hands with elaborate rings and painted nails rest on a metallic surface in an interior setting.© Desperados0:04
  4. A young man in a white t-shirt and yellow sunglasses gestures with his hands at a checkout counter in a supermarket.© Desperados0:05
  5. A young man in yellow sunglasses and a white t-shirt with black trim looks surprised and then quickly turns his head to the right in a dimly lit interior.© Desperados0:08
  6. A young woman with braided hair, wearing a denim vest and dark dress, sits on a blue coin-operated motorcycle ride in an arcade.© Desperados0:09
  7. A man and woman dance in front of a taxi decorated with neon lights and sparklers on a street at night.© Desperados0:13
  8. A person's finger presses a button on an overhead panel in a dark, blue-lit interior, possibly an airplane or bus.© Desperados0:17
  9. A young man with dark hair and glasses, wearing a blue jacket and light pants, dances with a box of Desperados beer on his head at a lively house party.© Desperados0:20
  10. A man with dreadlocks and a red bandana sits on a couch, holding a beer and pointing upwards in a dimly lit room.© Desperados0:22
  11. A young woman with dark hair in a casual t-shirt drinks from a Desperados beer bottle in a dimly lit, vibrant interior setting.© Desperados0:24
  12. A bottle of Desperados beer stands on a bar counter, with the brand's logo prominently displayed in the background, in a dimly lit interior.© Desperados0:26

Stills © Desperados. Made by Prettybird and Bradley and Pablo.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Desperados beer transforms mundane moments into spontaneous, vibrant Latin-inspired parties.

Tagline: “THE BEER WITH LATIN VIBE”

magical realismeveryday transformedspontaneous partymusic as catalysthidden world

The cut

Length
30 s
Shots
19
Average shot
1.6 s

What creatives use Desperados “The Beer With The Latin Vibe” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Desperados “The Beer With The Latin Vibe”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A male customer in a white t-shirt places a pack of Desperados beer on a supermarket checkout counter, while a female cashier in a red and white uniform looks at him.© DesperadosA six-pack of Desperados beer bottles moves along a black conveyor belt at a checkout counter.© DesperadosA person's hands with elaborate rings and painted nails rest on a metallic surface in an interior setting.© DesperadosA young man in a white t-shirt and yellow sunglasses gestures with his hands at a checkout counter in a supermarket.© Desperados
    Frames from Desperados “The Beer With The Latin Vibe”
  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Desperados “The Beer With The Latin Vibe” in order, with its length, framing and what happens in it.

    A male customer in a white t-shirt places a pack of Desperados beer on a supermarket checkout counter, while a female cashier in a red and white uniform looks at him.© DesperadosA six-pack of Desperados beer bottles moves along a black conveyor belt at a checkout counter.© DesperadosA person's hands with elaborate rings and painted nails rest on a metallic surface in an interior setting.© DesperadosA young man in a white t-shirt and yellow sunglasses gestures with his hands at a checkout counter in a supermarket.© DesperadosA young man in yellow sunglasses and a white t-shirt with black trim looks surprised and then quickly turns his head to the right in a dimly lit interior.© DesperadosA young woman with braided hair, wearing a denim vest and dark dress, sits on a blue coin-operated motorcycle ride in an arcade.© Desperados
    Length: 30 s · Shots: 19 · Average shot: 1.6 s
  3. 03Ad ideas: every spot built on a magical realism

    Before you present an idea, you need to know who has done it, and how.

    Desperados “The Beer With The Latin Vibe” is built on a magical realism. Search the library by idea to see every spot that uses it.

    Squarespace “A Tale as Old as Websites”© SquarespaceBurbery “Burberry "Open Spaces”© BurberyPocari Sweat “Find Your Own Way”© Pocari SweatBurberry “Festive”© Burberry
    Squarespace · Burbery · Pocari Sweat · Burberry

More commercials by Bradley and Pablo

Award-winning beer commercials

  • Cervecería y Maltería Quilmes "Coincidencias" (2023) commercial still© Cervecería y Maltería QuilmesCervecería y Maltería Quilmes “Coincidencias” 2023Dir. Augusto Giménez Zapiola · draftLine BueEl Ojo de Iberoamérica Grand Prix 2023
  • Foster's "Good Call" (2014) commercial still© Foster'sFoster's “Good Call” 2014adam&eve\TBWAIPA Effectiveness Awards Grand Prix 2014
  • Andes "Huracán Laura" (2013) commercial still© AndesAndes “Huracán Laura” 2013Dir. Armando Bo y Andrés Salmoyraghi · Del Campo Nazca Saatchi & SaatchiEl Ojo de Iberoamérica Grand Prix 2013
  • Guinness "noitulovE" (2005) commercial still© GuinnessGuinness “noitulovE” 2005Dir. Daniel Kleinman · AMV BBDOCannes Lions Grand Prix 2006
  • Budweiser "True" (2000) commercial still© BudweiserBudweiser “True” 2000Dir. Charles Stone III · DDB WorldwideClio Awards Grand Prix 2000
  • Guinness Brewing GB "Bicycle" (1997) commercial still© Guinness Brewing GBGuinness Brewing GB “Bicycle” 1997Dir. Tony Kaye · Ogilvy & MatherEpica Grand Prix 1996

Questions

Who directed the Desperados “The Beer With The Latin Vibe” commercial?

Bradley and Pablo directed it, produced by Prettybird.

What awards did Desperados “The Beer With The Latin Vibe” win?

1 awards, including Creative Circle 2025 Silver Film Craft - Direction : SINGLE.

What is the tagline of Desperados “The Beer With The Latin Vibe”?

“THE BEER WITH LATIN VIBE”

Sources for the credits and awards

creativecircle.co.uk