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Burberry “It’s Always Burberry Weather: London in Love” 2026

Burberry “It’s Always Burberry Weather: London in Love” (2026) is a Burberry commercial directed by Isaac Lock for Burberry, produced by Somesuch. It won one award: British Arrows 2026 Bronze — Social Media.

A diverse group of Londoners, all wearing Burberry trench coats, navigate the city's unpredictable weather and charming quirks, celebrating the brand's iconic outerwear as a timeless companion for every occasion.

Video: Burberry on YouTube

Shot by shot

  1. A woman with long dark hair, wearing a beige trench coat and black boots, rides a scooter down a long, columned hallway with a domed building in the background.© Burberry0:00
  2. A group of young people walk past a statue in a courtyard next to a grand building, with a river and city skyline in the background on a sunny day.© Burberry0:04
  3. A young couple stands at a counter in a fish and chips shop, looking at the food and talking to the server.© Burberry0:11
  4. A man in a trench coat sits on a park bench, reading a book and eating an ice cream cone, while talking to a woman.© Burberry0:16
  5. A woman in a dark quilted jacket and headscarf looks up at the sky, then turns to look at someone off-screen, outdoors in front of a building.© Burberry0:22
  6. A young man in a plaid puffer jacket looks at a young woman in a cream coat, both standing inside a fish and chips shop.© Burberry0:27
  7. A woman in a trench coat and striped shirt smiles at the camera while holding an ice cream cone in a park where people are playing cricket.© Burberry0:32
  8. A woman in a wide-brimmed hat and trench coat plays a keyboard under a colonnade, with a red brick building in the background.© Burberry0:37
  9. A young man with blonde hair and blue eyes, wearing a plaid jacket, looks intently at someone off-screen in a shop.© Burberry0:41
  10. A diverse group of people stands outdoors on a sunny day, watching a woman in a plaid skirt hold up a red sign with the number 12.© Burberry0:43
  11. A woman in a black hat and brown trench coat plays a keyboard outdoors, looking up and smiling at someone off-camera.© Burberry0:47
  12. A woman in a white puffer jacket stands at a counter in a fish and chips shop, while a server smiles and gestures to the next customer.© Burberry0:51

Stills © Burberry. Made by Burberry, Somesuch and Isaac Lock.

Every shot, full-quality frames and clips, and search across every commercial. Free account.

The idea

Burberry trench coats are perfect for London's unpredictable weather and diverse life.

iconic fashion itemslice of life vignettesunpredictable weathercharming city quirksdiverse casttimeless style

The cut

Length
60 s
Shots
34
Average shot
1.8 s

What creatives use Burberry “It’s Always Burberry Weather: London in Love” for

  1. 01Reference frames for your treatment

    Pitching something with the feel of Burberry “It’s Always Burberry Weather: London in Love”? A screenshot from a video player won't hold up in a deck.

    Download any frame of this spot at full quality, with its credits, or search every spot for the same look.

    A woman with long dark hair, wearing a beige trench coat and black boots, rides a scooter down a long, columned hallway with a domed building in the background.© BurberryA group of young people walk past a statue in a courtyard next to a grand building, with a river and city skyline in the background on a sunny day.© BurberryA young couple stands at a counter in a fish and chips shop, looking at the food and talking to the server.© BurberryA man in a trench coat sits on a park bench, reading a book and eating an ice cream cone, while talking to a woman.© Burberry
    Frames from Burberry “It’s Always Burberry Weather: London in Love”

  2. 02Shot list example: how it was cut

    You need the structure of a great spot, shot by shot, for your storyboard.

    Every shot of Burberry “It’s Always Burberry Weather: London in Love” in order, with its length, framing and what happens in it.

    A woman with long dark hair, wearing a beige trench coat and black boots, rides a scooter down a long, columned hallway with a domed building in the background.© BurberryA group of young people walk past a statue in a courtyard next to a grand building, with a river and city skyline in the background on a sunny day.© BurberryA young couple stands at a counter in a fish and chips shop, looking at the food and talking to the server.© BurberryA man in a trench coat sits on a park bench, reading a book and eating an ice cream cone, while talking to a woman.© BurberryA woman in a dark quilted jacket and headscarf looks up at the sky, then turns to look at someone off-screen, outdoors in front of a building.© BurberryA young man in a plaid puffer jacket looks at a young woman in a cream coat, both standing inside a fish and chips shop.© Burberry
    Length: 60 s · Shots: 34 · Average shot: 1.8 s

  3. 03Ad ideas: every spot built on a slice of life vignettes

    Before you present an idea, you need to know who has done it, and how.

    Burberry “It’s Always Burberry Weather: London in Love” is built on a slice of life vignettes. Search the library by idea to see every spot that uses it.

    Burger King “Tiempos aún más confusos”© Burger KingBT “It's Good to Talk”© BTDown “Tan como tú”© DownBodyform “Never Just a Period”© Bodyform
    Burger King · BT · Down · Bodyform

More commercials by Isaac Lock

  • Burberry "Burberry" (2025) commercial still© BurberryBurberry “Burberry” 2025Dir. Isaac Lock · Lane & AssociatesD&AD Graphite Pencil 2025
  • Google Australia "Google Pixel" (2026) commercial still© Google AustraliaGoogle Australia “Google Pixel” 2026Dir. Isaac Lock · Emotive
  • Zalando "Make Your Own Moment" (2022) commercial still© ZalandoZalando “Make Your Own Moment” 2022Dir. Isaac Lock

Award-winning fashion & luxury commercials

  • Burbery "Burberry "Open Spaces" (2022) commercial still© BurberyBurbery “Burberry "Open Spaces” 2022Dir. Megaforce · Riff Raff FilmsCiclope Grand Prix 2022
  • Burberry "Festive" (2020) commercial still© BurberryBurberry “Festive” 2020Dir. Megaforce · Riff Raff FilmsEpica Grand Prix 2021
  • Kenzo "Kenzo World" (2016) commercial still© KenzoKenzo “Kenzo World” 2016Dir. Spike JonzeEpica Grand Prix 2016
  • River Island "Lou Dalton" (2016) commercial still© River IslandRiver Island “Lou Dalton” 2016Dir. Fred RowsonCiclope Grand Prix 2016
  • Wren "First Kiss" (2014) commercial still© WrenWren “First Kiss” 2014Dir. Tatia Pilieva · Tatia PllevaClio Awards Grand Prix 2014
  • Jack & Jones "Making The Cut" (2014) commercial still© Jack & JonesJack & Jones “Making The Cut” 2014Dir. Martin Werner · &Co.Eurobest Grand Prix 2013

Questions

Who directed the Burberry “It’s Always Burberry Weather: London in Love” commercial?

Isaac Lock directed it, produced by Somesuch, for the agency Burberry.

Which agency made Burberry “It’s Always Burberry Weather: London in Love”?

Burberry created it for Burberry (2026).

What awards did Burberry “It’s Always Burberry Weather: London in Love” win?

1 awards, including British Arrows 2026 Bronze — Social Media.

Sources for the credits and awards

britisharrows.com

Burberry “It’s Always Burberry Weather: London in Love” (2026) Commercial by Isaac Lock: Credits, Awards & Stills